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BFL Group launches its biggest store in Abu Dhabi

Group introduces its new brand Muy Mucho to Abu Dhabi consumers

May 16, 2021 BFL Group announced the launch of a new major store in Mushrif Mall in Abu Dhabi to house Brands For Less and Muy Mucho. The new store is one of BFL Group’s biggest stores, spread over an area of 1,400 sqm and comes as part of the group’s 2021 expansion plan.

Muy Mucho – the latest addition to BFL Group’s portfolio in Abu Dhabi – is a Spanish brand that focuses on homeware products, following a theme of wood, textiles, and soft colours. The brand is popular for its travel-inspired and personalized home decoration items. Meanwhile, the new store will also feature Tchibo, in addition to branded toys and homeware.

Commenting on the launch, Ayman Beydoun, Chief Operating Officer at BFL Group said: “We are excited to launch our new store at Mushrif Mall and introduce Muy Mucho for the first time to Abu Dhabi consumers. Currently, we operate seven stores across the emirate, however, we look forward to further expanding and growing our presence in Abu Dhabi by taking the total number of stores to nine by the end of 2021, with the aim of bringing the group’s unique shopping experience to our consumer base in the emirate.”

BFL Group offers competitive prices that suits the budget of all its customers while offering a range of products to choose from.

Users can get latest updates about the store from the social media accounts of Brands For Less and Muy Mucho UAE and shop online at www.brandsforless.com.


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