Middle East News 247
In The News

Bridgestone develops bespoke EV-ready tyres featuring ultra-low rolling resistance technology

November 24, 2022: — Bridgestone, a global leader in tyres and sustainable mobility solutions, has applied its very latest tyre technologies and specialist expertise in supporting electric mobility to the development of bespoke tyres for the BMW iX, the company’s first all-electric vehicle since its pioneering BMW i3. The ultra-low rolling resistance Bridgestone Alenza tyres feature a host of cutting-edge technologies that perfectly complement the BMW iX’s performance and character.

The custom-engineered tyres feature Bridgestone’s proprietary and lightweight ENLITEN technology to reduce tyre rolling resistance and weight by up to 20%[1], helping to keep the BMW iX’s overall weight to a minimum, and delivering increased vehicle mileage as a result.

The BMW iX’s EV-marked Alenza tyres also feature a specially-developed material compound and tread pattern, complementing the BMW iX’s four-wheel drive transmission and eDrive Technology to deliver outstanding performance, extraordinary range and impressive acceleration.

For media enquiries, please contact emiabridgestone@archetype.co

Related posts

Tesla scouts for showroom space in India, hires executive

Editor - CL

Video: White Friday sale fever grips shoppers in UAE

Editor - CL

VIDEO: At least 17 dead as Indian COVID-19 repatriation flight from Dubai crashes on landing

Editor - CL