Cathay Pacific offers corporate clients new rewards with Business Plus
Cathay Pacific, the home airline of Hong Kong, has revamped Business Plus – its corporate loyalty programme and travel management platform – with the addition of more Air Miles for corporate passengers.
The new Business Plus programme especially allows SMEs and growing businesses to manage their business travel in a self-service travel platform.
Stephen Lawson, Cathay Pacific’s VP of Global Sales, said: “Cathay is committed to constantly enhancing our customer experience and product offering.
“As we come out of the pandemic, our customers’ needs have changed, and we have acted quickly, investing even during the pandemic, to make sure we keep offering the best-in-class customer experience, especially for our important and valued corporate clients.
“It doesn’t stop here. After this important upgrade, we have even more exciting enhancements that we will deliver progressively, not just for Business Plus, but also for our Corporate Contracting clients as well to further enhance our corporate proposition.
“Corporate travel is returning strongly, and we must ensure all our customers are taken care of,” Lawson added.
New digital interface
The Business Plus revamp includes a refreshed digital interface to enhance the user experience.
Business Plus members can now also add the airline’s loyalty programme Asia Miles to their company Business Plus account.
The Air Mies so accrued can be used to redeem rewards such as Cathay Silver Membership and Lounge Passes.
Asia Miles can also be transferred to an employee’s individual Cathay account, to be spent on rewards, ranging from flights to hotels.
The revitalised programme also offers priority baggage and seasonal campaigns where members can earn extra miles, lounge passes, or even free upgrades.
Cathay Pacific Group together with its subsidiaries, HK Express and Air Hong Kong, had 222 aircraft at the end of 2022, of which 41 were parked outside of Hong Kong.
The group’s passenger and cargo subsidiaries offered scheduled services to 81 destinations in 30 countries and regions worldwide, including 14 destinations in the Chinese Mainland.
The Group serve an additional 131 destinations in 21 countries and regions through codeshare agreements.
The Cathay Pacific Group was the world’s eighth-largest carrier of international passengers, and the third-largest carrier of international air cargo prior to the global pandemic.
