Equiti teams up with Al Wahda Football Club
In major sponsorship deal
Equiti, a global fintech group, has sponsored Al Wahda Football Club, one of Abu Dhabi’s premier football teams.
The strategic partnership marks Equiti’s official entry into sports sponsorship, highlighting its dedication to supporting local talent and fostering community spirit in the United Arab Emirates.
Equiti will serve as a sleeve sponsor for Al Wahda Football Club as part of the deal.
Mohammed Al Ahmad Ketmawi, Co-Founder and Chief Managing Director of Equiti Group, said: “Al Wahda Football Club has been a cornerstone of Abu Dhabi’s sports culture for decades, uniting people through their passion for football.
“We are honoured to align ourselves with a club that shares our excellence and community engagement values. This partnership will enable us to connect with fans, support local events, and celebrate successes on and off the field.”
The sponsorship deal goes beyond mere visibility, as Equiti plans to engage with fans through various on-ground events and exclusive VIP experiences.
Iskandar Najjar, Co-founder and CEO of Equiti Group, highlighted the significance of the partnership. “Success, whether in fintech or football, relies on having the right team. At Equiti, we believe in making impactful partnerships and delivering excellence at a local level while staying true to our global ethos.
“We are thrilled to support Al Wahda Football Club and contribute to the dynamic spirit of Abu Dhabi.”
Equiti’s sponsorship aligns with its broader marketing and expansion strategy, which aims to broaden its reach and enhance its presence across various sectors, including online trading, physical commodities, payment services, and digital asset solutions.
Established in 2013, Al Wahda Football Club is celebrated for its commitment to excellence in the UAE Pro League and its focus on nurturing young football talent. The club’s achievements and community impact resonate with Equiti’s values, making this partnership a promising venture for both parties.
Al Wahda Football Club, based in Abu Dhabi, competes in the UAE Pro League. The club is dedicated to advancing football standards, competing at local, continental, and international levels, and supporting youth development in the UAE.
Featured image: Equiti and Al Wahda Football Club representatives after signing the sponsorship deal in Abu Dhabi emirate in the UAE. Credit: Equiti Group