Louis Erard Regulator X GoS debuts as a limited edition

A journey to Sweden

In December 2021, a union was forged to combine Swiss watchmaking’s precision with Swedish craftsmanship’s artistry.

Under Manuel Emch’s strategic vision, Louis Erard found a kindred spirit in Patrik Sjögren, the founder of GoS Watches. Together, they set out to create a timepiece that would embody the essence of both maisons, blending Swiss horology’s technical prowess with Swedish Damascus steel’s unique artistry.

After three years of dedication, the result is the Louis Erard Regulator X GoS – a striking limited edition of 178 pieces, each a testament to the resolute spirit of the North.

A unique collaboration

The creation of the Louis Erard Regulator X GoS began with a shared vision: to merge two distinct cultures, two unique crafts, and two extraordinary brands.

Manuel Emch, a driving force behind Louis Erard’s revival, recognised a natural synergy with Sjögren, whose mastery in forging Damascus steel had already earned him a reputation for creating timepieces that captured the essence of artisanry.

Together, they embarked on a journey to create a watch that would showcase both the Swiss tradition of precision and the Swedish reverence for material and design.

Mastering Damascus steel

The star of this timepiece is undoubtedly its dial, which marks a first for Louis Erard. The dial is crafted from Damascus steel, a material renowned for its association with the forging of swords and knives. It is prized for its strength and the captivating patterns it displays. For GoS, Damascus steel is not merely a material but a canvas for artistic expression.

Blacksmith Conny Persson, who works closely with Sjögren to ensure that every piece is unique, expertly handcrafts each dial. The forging process, which involves a proprietary bath treatment, enhances the contrast of the steel, deepening the blacks and brightening the greys, creating an extraordinary visual depth.

While the geometric pattern remains consistent, inspired by the veins of trees found in Swedish and Swiss forests, no two dials are identical. Each pattern is as unique as the forging process itself.

Swiss precision meets Swedish artistry.

The Louis Erard Regulator X GoS’s design embodies a balance of simplicity and intricacy. The dial layout follows the classic Régulateur configuration, featuring three blue hands that float above the Damascus steel. The small seconds counter at 6 o’clock is a triskelion, a symbol that evokes GoS’s signature aesthetic. The sharply notched hour and minute tracks are a hallmark of the GoS style, further enhancing the watch’s distinct visual identity.

The 39mm steel case is elegant and sturdy, perfectly framing the one-of-a-kind dial. A key feature of the watch is its minimalist design, which maximises the dial space, allowing the intricate beauty of the Damascus steel to shine through. The case also houses a reliable Swiss movement, ensuring the timepiece delivers the precision expected of a Louis Erard creation.

Nature-inspired straps

True to GoS’s Nordic origins, the Louis Erard Regulator X GoS is presented on a salmon leather strap, marking a first for Louis Erard. This unique strap is inspired by the natural beauty of Sweden, paying homage to GoS’s roots between the Baltic and North Sea.

For those who prefer a more classic option, an additional grained calf leather strap with a pin buckle is included, providing versatility and style.

A limited edition masterpiece

The Louis Erard Regulator X GoS is limited to just 178 pieces, each watch featuring a one-of-a-kind Damascus steel dial. This limited-edition number carries significant symbolism, reflecting the spirit of collaboration between the two Maisons. The calligraphy on each timepiece conveys the motto “stronger together,” a fitting tribute to the union of Louis Erard and GoS.

Priced at CHF4,250 (excluding VAT), the Louis Erard Regulator X GoS is a rare collector’s piece that combines the precision of Swiss watchmaking with the timeless beauty of Swedish artistry. Each watch tells a story of dedication, artisanry, and a passion for creating unique, limited-edition pieces.

A fusion of cultures

The partnership between Louis Erard and GoS extends beyond mere collaboration, celebrating the shared values of two independent brands. Both are deeply connected to nature, committed to artisanry, and devoted to creating timepieces that stand out for their distinctive designs. The Louis Erard Regulator X GoS is a tribute to these values, a piece that seamlessly combines Swiss technical excellence with Swedish artistic flair.

A new era in watchmaking

The Louis Erard Regulator X GoS is a watch and a journey. It is the story of two cultures coming together to create something unique, a timepiece that symbolises precision, artistry, and craftsmanship. Whether you are a connoisseur of fine watchmaking or a collector of limited-edition pieces, this extraordinary creation offers a glimpse into the future of watchmaking – one where tradition meets innovation and two worlds collide to create something timeless.

Hero image: No two Louis Erard Regulator X GoS dials are identical. Each pattern is as unique as the forging process itself. Credit: Louis Erard