Nissan Unveils The All-New 2025 Kicks In US
Street-Smart Crossover Unboxed In Brooklyn
Nissan launched the all-new 2025 Kicks with a burst of style and innovation at the 2024 NCAA Men’s Basketball Tournament opening rounds at Barclays Center in Brooklyn.
The crossover, designed to infuse excitement into the compact segment, made its virtual debut with an interactive showcase outside the arena. The showcase featured a larger-than-life digital ‘shoebox’ highlighting the new model.
Inside the Barclays Center, fans experienced the Kicks Unboxing booth, accompanied by live music from Kicks Beats DJs and engaging activities such as the Kicks Lacing Station with giveaways.
The event, open on March 22 and 24 during game times, aimed to captivate basketball enthusiasts with an immersive introduction to Nissan’s latest automotive innovation.
Watch the video:
Following its initial reveal, the 2025 Nissan Kicks will be showcased at the 2024 New York International Auto Show from March 27 to April 7, inviting visitors to explore its dynamic features and expressive design.
Marisstella Marinkovic, Vice President and Chief Marketing Officer, Nissan US, said: “Unveiling the all-new Kicks at Barclays Center places our dynamic model amidst the enthusiasm of the NCAA Men’s Basketball Tournament, engaging passionate sports fans with our latest automotive marvel.
“By integrating our brand with consumer passions, we aim to forge meaningful connections and showcase our products to the right audience in impactful ways.”
As an official partner of the 2024 March Madness tournament, Nissan continues to intersect automotive innovation with sports enthusiasm, captivating audiences with its compelling offerings.
Advanced Technology
The 2025 Nissan Kicks sets a new standard in technology and capability, enriching owners’ experiences with enhanced features encapsulated within a striking new design.
Positioned to redefine expectations across vehicle segments, the Kicks distinguishes itself with best-in-class standard ground clearance and cargo space.
Introducing the available Intelligent All-Wheel Drive3, Nissan gives customers enhanced confidence on the road, regardless of weather conditions. The new 2.0-litre inline-four engine delivers heightened power and torque, complementing a responsive Xtronic transmission.
Expressive Style
The 2025 Kicks exudes expressive style with its distinctive design elements, embracing the spirit of boldness and individuality.
From its robust stance to meticulously crafted details, the Kicks stand out as a symbol of modernity and sophistication.
The interior mirrors this contemporary aesthetic, with dual 12.3-inch displays on the dashboard, offering a seamless blend of technology and elegance.
Additionally, the expanded exterior dimensions and increased cargo space ensure ample room for passengers and belongings, further enhanced by the available power panoramic sunroof.
Confident Driving
The Kicks prioritises driver reassurance by incorporating advanced safety features. Seamless connectivity is facilitated through wireless Apple CarPlay and Android Auto, complemented by up to four USB Type-C ports and wireless charging.
Moreover, ProPilot AssistOpens combines steering assistance with Intelligent Cruise Control, offering enhanced driving confidence and convenience for long journeys.
The all-new 2025 Nissan Kicks redefines the small crossover segment with its captivating design, confident driving dynamics, and advanced technology suite.
Positioned to make a lasting impression, the Kicks is poised to drive excitement at Nissan dealerships across the US and Canada later this summer. They embody the brand’s commitment to innovation and exhilaration across all vehicle segments.
According to Ponz Pandikuthira, Senior Vice President and Chief Planning Officer, Nissan Americas: “With standout product enhancements and class-leading capabilities, Kicks demonstrates Nissan’s dedication to enhancing every driving experience.”
Featured image: All-new 2025 Nissan Kicks. Credit: Nissan
