Pan Asian Media generates Dh29 million in media value through 37 press conferences

Pan Asian Media, a premier communications agency in Dubai, has marked a record-breaking year in 2024, delivering Dh29 million in media value through 37 press conferences and 80 press releases, in addition to innumerable interviews and features. With a strong focus on media engagement and strategic storytelling, the firm has reinforced its reputation as a leading PR powerhouse in the UAE and the wider GCC region.

Through its high-impact campaigns, Pan Asian Media secured 2,402 media coverages across top-tier UAE publications such as Gulf News, Khaleej Times, Al Bayan, What’s On, and Caterer Middle East, alongside regional platforms like Trade Arabia, Mena FN, and Gulf Daily News. Expanding its reach, the firm also successfully hosted two major press conferences in Saudi Arabia, generating significant media traction and further strengthening its position in the Middle Eastern market.

Pan Asian Media’s success is driven by its ability to develop tailor-made PR strategies for a diverse range of industries, including real estate, F&B, home furnishing, IT, education, cryptocurrency, retail, and entertainment. By leveraging its deep-rooted media connections and expert storytelling capabilities, the firm has consistently helped brands enhance their visibility, build credibility, and engage with target audiences effectively.

Pan Asian Media crafts stories for the media outlets as per their high editorial standard and advises clients accordingly, so that the stories receive wider acceptance. One of its unique selling points is its research-rich content that the press likes to use in the story.

Beyond traditional PR services, Pan Asian Media also provides social media management, influencer collaborations, and digital marketing to help brands expand their reach across multiple platforms. Through this, the firm has built an exclusive database of 200+ influencers from diverse nationalities, ensuring that clients can leverage authentic, high-impact influencer partnerships tailored to their industry and target market. This integrated approach has enabled businesses to amplify their brand presence beyond conventional media channels.

Beyond the UAE, the agency has expanded its services to clients in India and Saudi Arabia, delivering top-tier media exposure and brand recognition. This international presence reflects Pan Asian Media’s ability to navigate diverse media landscapes and execute high-impact campaigns that resonate globally.

The UAE’s PR and communications sector is evolving rapidly, with businesses placing greater emphasis on strategic media relations, digital PR, and reputation management. According to industry projections, the Middle East’s PR market is expected to grow by 5.3 percent annually, reflecting the increasing demand for brand storytelling, influencer collaborations, and integrated communications strategies.

Reflecting on the company’s achievements, Mr. Saifur Rahman, CEO of Pan Asian Media, shared, “The year 2024 has been a defining year for Pan Asian Media. Generating Dh29 million in media value through 37 press conferences and 80 press releases is a testament to our expertise, strategic approach, and commitment to delivering impactful brand narratives. We have a strong in-house research team that conducts extensive research on related industries to tell a compelling story with the right context and background that helps the wider audience to understand the significance of the announcement/story or its news value. Our team’s relentless dedication to securing top-tier media placements has enabled our clients to gain widespread visibility and recognition. As we look ahead, we are excited to continue expanding our reach, driving innovation in PR, and delivering exceptional results for brands across industries.”

Pan Asian Media remains at the forefront of these industry shifts, ensuring that clients benefit from innovative PR solutions that maximise exposure, enhance engagement, and build long-term brand equity.

Beyond its commercial achievements, Pan Asian Media is dedicated to corporate social responsibility (CSR). In 2024, the agency partnered with Arabia CSR Network, a leading organization recognising CSR efforts across the GCC. Through this collaboration, Pan Asian Media actively supported sustainability initiatives, social impact campaigns, and community-driven projects, reinforcing its commitment to ethical business practices and corporate sustainability.

Established in Dubai, Pan Asian Media is a leading public relations and communications agency specialising in strategic media relations, storytelling, influencer marketing, and high-impact press campaigns. With a strong presence in the UAE, GCC, and beyond, the firm helps brands secure premium media coverage, build lasting reputations, and connect with their audiences effectively.

Last Updated on 1 week by News Desk 1