Middle East News 247

Sacoor Brothers AW22 Collection

Sacoor Brothers, the European global fashion retailer unveils its Autumn/ Winter 2022 collection across stores in the Middle East and online. With a collection focussing on contemporary yet impactful silhouettes highlighting the brand’s signature identity, this season’s cuts are sophisticatedly wearable and versatile. 

Simplicity, quality, and design come together in this line, all rendered in an earthy and neutral palette inspired by the new season. 

The three key trends highlighted in the collection’s first drop are:

Refined Resort

Standout printed pieces inspired from vacations (whether at home or abroad) to restrained pieces in neutral tones that function perfectly well as trans seasonal items, the collection features sophisticated athleisure sets and elevated basics. 

Exploring the space between refinement and relaxation with functionality and elegance, the line emphasizes on style without forgetting comfort. Unveiling an unlined 100% linen blazer that is perfect for businessmen who like to dress to impress, the men’s collection also includes loungewear sets, polos, casual shirts and chinos.

Modern Staples 

Blur the boundaries between lounge, work and casualwear with smartened up cut-and-sew items in distinguished basics and smooth finish jerseys. Utilising clever accents and seasonal colour messages, Sacoor’s AW22 redefines work dress codes for practicality and comfort. 

Blazers crafted in the wool soft Prince of Wales fabric feature the signature Sacoor fit – tapered through the chest with slightly pronounced shoulders, emphasizing the male physique. From lightweight sweaters and demins to shirts and chinos, they can be spontaneously mixed and matched for a perfect afternoon away from the office. Debuting an organic cotton capsule collection, the line also features outfits that combine homewear inspiration with a twist of relaxed athleisure, produced in organic cotton.  

For women, sophisticated buttery-soft leather jackets that feature statement hardware details are designed in tailoring-inspired silhouettes and finished with a classic biker fit. Tonal two-piece blazer sets to utility jackets, tops with unique necklines, knitted sweaters to loose-fit dresses – Sacoor’s AW22 women’s edit contains must-have styles for now and classic designs you’ll wear forever.

Clubhouse Edition

From tweed sport coats to preppy cardigans for men, this trend combines sportier pieces with formal styles inspired by the Gen Z. Informal and comfy with just a touch of rebellious, Sacoor’s Gen Z collection reflects a new wave of life.  

In timeless and on-trend designs, the women’s edit plays with proportions ranging from sharp, slim cut to oversized and voluminous. Give your back-to-work a polished look with Sacoor Brother’s satin capsule line, perfect for effortless and timeless inspiration. 

The collection is now available across stores in the Middle East and online on www.sacoorbrothers.com.


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