Bugatti Home Collection debuts in Paris
Inspired by performance
The Bugatti Home collection was presented in Paris for the first time, showcasing a fusion of automotive excellence and luxury design. Produced and distributed by Luxury Living Group, it draws from the iconic Bugatti cars’ values, focusing on performance, artistry, and French sophistication. From January 16 to 20, 2025, the debut was part of the prestigious Maison&Objet In The City event at Avenue George V.
Upon entering the exhibition space, visitors were immediately greeted by the awe-inspiring presence of Bugatti’s most coveted creation: the La Voiture Noire. This one-of-one masterpiece symbolises the brand’s unparalleled sophistication.
Known as the world’s most exclusive car, La Voiture Noire perfectly reflects Bugatti’s unrelenting pursuit of perfection, pushing the limits of design and engineering. The vehicle’s striking design sets the tone for the entire showcase, inviting guests into a world of elegance, innovation, and a constant drive to break boundaries.
The third iteration of the Bugatti Home collection was the star of the Parisian event, embodying the brand’s most exceptional aesthetic elements. The new collection continues Bugatti’s legacy of excellence in artisanry, seamlessly blending boldness and meticulous detail.
Signature pieces such as the TYPE_3 sofa, TYPE_1 sofa, TYPE_5 chair, TYPE_4 table, and TYPE_9 mirror reflected the brand’s philosophy of “beauty and beast”—a nod to the duality of refinement and raw power that characterises the iconic hyper sports cars. Each piece in the collection is a tribute to over a century of heritage and design excellence.
Key highlight
A key highlight of the Parisian showcase was the Bugatti Baby II, a rare 75% scale replica of the legendary Type 35, the most successful racing car ever. Created in collaboration with Hedley Studios, this limited-edition collector’s item celebrates the Type 35’s 100th anniversary and enduring legacy.
With only 500 units available worldwide, the Bugatti Baby II is a testament to the brand’s ability to blend history with innovation, offering a tangible link between past and present.
The Paris exhibition highlighted Bugatti’s iconic automobiles and introduced exclusive collaborations, immersing visitors in the Bugatti “Art de Vivre.” Among the showpieces is the Rembrandt Bugatti “Dancing Elephant,” a crystal masterpiece from Lalique that pays homage to Ettore Bugatti’s brother, Rembrandt, known for his exquisite sculptures.
Additionally, the sterling silver La Voiture Noire sculpture from Asprey Studio captured the brand’s essence in a stunning artistic form, reinforcing Bugatti’s commitment to creating timeless pieces of art that transcend the automotive world.
Designed to offer a truly immersive experience, the new showcase in Paris embodied Bugatti’s refined aesthetic. Every detail in the third collection has been carefully considered, blending natural and technology-driven materials to create a harmonious contrast.
Raw materials, such as smooth aluminium and open-pore oak, highlighted the exceptional artisanal artisanry that defines Bugatti Home. The collection also introduced new lighting solutions, including the TYPE_13 lamp series, alongside statement pieces like the TYPE_6 sideboard and TYPE_10 coffee table, all contributing to a striking display of artisanry and design.
The Parisian showcase marked Bugatti Home’s debut in the French capital and a significant milestone in the brand’s ongoing journey. It reaffirms Bugatti’s position at the forefront of luxury design, inviting guests to explore a world where automotive performance and interior design converge. The event also hints at an exciting future, with the brand preparing to unveil a new, ultra-exclusive space during Milan Design Week 2025.
As Bugatti Home’s Parisian debut unfolded, it was a testament to its enduring legacy—blending 115 years of automotive excellence with the world of high-end luxury living.
Image: The debut is part of the prestigious Maison&Objet In The City event at Avenue George V. Credit: Bugatti Home
