Middle East

NEWS DESK

DUNE | 23 APPOINTED BY PFL MENA TO LEAD COMMERCIAL PARTNERSHIPS ACROSS THE MIDDLE EAST

PR News Desk 17/04/2025 0

DUNE | 23, the award-winning Middle East-based Sport & Entertainment agency, has been appointed by the Professional Fighters League (PFL) to lead their commercial partnerships across the Middle East, as PFL MENA accelerates its expansion in one of the fastest-growing sports markets

NEWS DESK

Deloitte Middle East announces Technology FAST 50 rankings for the program’s fourth edition

PR News Desk 15/04/2025 0

Deloitte Middle East announces Technology FAST 50 rankings for the program’s fourth edition   Saudi Arabia leads this year’s rankings with 30% of listed companies, followed by the UAE (28%) and Cyprus (16%)Ranked companies recorded an average growth rate of 8,823%, with 29 achieving over 1,000% growth, a new record for the program Deloitte Middle […]

NEWS DESK

Ben Sulayem hails Middle East F1 impact in double race countdown

PR News Desk 10/04/2025 0

Mohammed Ben Sulayem, President of the Fédération Internationale de l’Automobile (FIA), today acknowledged the important part played by the Middle East in the continued evolution of the FIA Formula 1 World Championship. Looking towards the back-to-back F1 rounds in Bahrain and Saudi Arabia over the next two weekends, Ben Sulayem says the two races, and […]

NEWS DESK

VFS Global and CzechTourism join hands to promote Czechia’s allure to Middle East based Travellers

PR News Desk 08/04/2025 0

VFS Global is pleased to announce that it has been appointed as the destination representation partner for CzechTourism in Middle East to showcase Czechia’s diverse travel experiences and unique attractions. Leveraging its extensive reach and expertise, VFS Global will represent CzechTourism to drive marketing, public relations and trade engagement efforts to boost visitor

NEWS DESK

JOHNSON CONTROLS EXPANDS YORK® YVAM CHILLER AVAILABILITY IN THE MIDDLE EAST TO MEET GROWING DATA CENTRE DEMAND

PR News Desk 07/04/2025 0

Johnson Controls (NYSE: JCI), the global leader for smart, safe, healthy and sustainable buildings, has expanded the availability of its industry-leading YORK® YVAM air-cooled magnetic bearing chillers to the Middle East, addressing the surging demand for efficient and sustainable cooling solutions in the region’s fast-growing data centre market. As artificial intelligence

NEWS DESK

UBS recognized as “The Middle East’s Best for Family Office Services” in Euromoney’s 2025 Private Banking Awards

PR News Desk 03/04/2025 0

UBS has been named “The Middle East’s Best for Family Office Services” and “Saudi Arabia’s Best for Family Office Services” in Euromoney’s Private Banking Awards 2025. The awards, presented at a ceremony in London, reflect UBS’s unwavering commitment to providing exceptional wealth management advice, services, and solutions to its clients in the Middle East and […]

NEWS DESK

AppsFlyer Research Confirms ‘Ramadan Effect’ as Middle East Mobile App Revenues Surpass US$1.7 Billion, Showing 18.6% YoY Growth

PR News Desk 02/04/2025 0

As brands across the region continue to compete for consumer attention during the Holy Month, new data from AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, reveals another year of dramatic growth in mobile app engagement, installs, and revenue across the Middle East — as marketers double down on seasonal campaigns to […]

NEWS DESK

The Embed Ecosystem Begins a New Era in the Middle East Family Entertainment

PR News Desk 28/03/2025 0

Embed, the world’s FEC tech partner of choice for the amusement, entertainment, and leisure industries, is set to bring the freshest updates to its breakthrough innovations to the Middle East during the DEAL Expo (Dubai World Trade Centre, 8 to 10 April, booth #Z5-110). After its successful launch at the recent Amusement Expo International in […]

NEWS DESK

Bare Knuckle Fighting Championship Kicks Off in the Middle East for the First Time

PR News Desk 27/03/2025 0

For the first time in the Middle East, STARZPLAY, a leading subscription video on demand (SVOD) service in the MENA region, will exclusively stream Bare Knuckle Fighting Championship’s (BKFC) debut. The highly anticipated event will be broadcast live from the Dubai Duty-Free Tennis Stadium on Friday, April 4 and Saturday, April 5, offering fight fans […]

NEWS DESK

CABSAT to return for 31st edition alongside 3rd edition of Integrate Middle East

PR News Desk 26/03/2025 0

The highly anticipated CABSAT and Integrate Middle East (Integrate ME) are set to return in 2025 with their latest editions, taking place from 13 to 15 May 2025, at the Dubai World Trade Centre (DWTC). These renowned events will unite leading professionals from the media, content, broadcast, Pro AV, and technology sectors to explore cutting-edge […]

NEWS DESK

Jovial Travels Debuts to Offer Bespoke Luxury Holidays Across the Middle East

PR News Desk 26/03/2025 0

Utravel, a leading travel agency in the GCC region, has announced the launch of Jovial Travels, a dedicated B2C subsidiary focused on crafting bespoke luxury holidays. This strategic expansion into the leisure travel market addresses the growing demand for personalized, high-end experiences among discerning travelers in the GCC. Built on the foundation of Utravel’s 20+

NEWS DESK

Baseball United Announces Schedule for Historic First Season

PR News Desk 25/03/2025 0

Baseball United, the first professional baseball league focused on the Middle East and Indian Subcontinent, announced today the official dates and schedule for its debut season. The league’s first season will run from November 14th to December 14th, with all games played at Baseball United Ballpark in Dubai. After making history with three signature baseball […]

NEWS DESK

Kingston Technology Urges Proactive Data Security Measures in the Middle East Ahead of World Backup Day

PR News Desk 25/03/2025 0

As World Backup Day which falls on March 31 approaches; Kingston Technology Europe Co LLP, an affiliate of Kingston Technology Company Inc., a world leader in memory products and technology solutions, is ramping up efforts to highlight the importance of consistent, secure data backup. With the Middle East’s digital footprint expanding rapidly, Kingston stresses the […]

NEWS DESK

GME Marks First Trade on ACE: A New Era for Middle East Crude Trading

PR News Desk 24/03/2025 0

Gulf Mercantile Exchange (GME), the leading international energy futures and commodities exchange in the Middle East, announced the first trade on its Alternative Crude Ecosystem (ACE). This innovative bilateral trading platform allows market participants to trade multiple crude grades seamlessly through the exchange. For the first time, Oman, Al Shaheen, Basrah Medium,

NEWS DESK

WEMA Leads High-Level Delegation to Drive Water Innovation and Knowledge Exchange in the Middle East

PR News Desk 24/03/2025 0

The Water Efficiency Middle East Alliance (WEMA), backed by the Danish Trade Council, expanded its regional impact with a high-level delegation to Saudi Arabia and the UAE, strengthening cross-border collaboration in water sustainability, innovation, and infrastructure resilience. Bringing together Danish water industry leaders and key regional stakeholders, the visit

NEWS DESK

Focus on solving real problems to make 2025 your big year, Middle East Tech Startups told

PR News Desk 21/03/2025 0

Tech startups hoping that 2025 can be their breakthrough year in an increasingly competitive Middle East market have been told to focus on solving real problems, and avoid elementary mistakes that can ruin their chance of success. According to a MAGNiTT report, startups in the region raised $1.52 billion in funding last year, and a […]

NEWS DESK

Nothing Phone 3a and 3a launches in the Middle East, right in time for Eid!

PR News Desk 20/03/2025 0

Nothing Tech today announced the regional launch of its new smartphone series, the Nothing (3a) series in the Middle East. Announced at its local event held in Dubai, the two new smartphones in the series will be available across various local retailers, both in store and online, right on time for Eid gifting! Starting at […]

NEWS DESK

Oil prices dip amid rising geopolitical tensions; Gold hits record high as Middle East conflicts escalate –  Saxo Bank MENA

PR News Desk 19/03/2025 0

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Microsoft launches new Surface Copilot+ PCs for Business to empower professionals across the Middle East to enhance productivity and accelerate AI innovation

PR News Desk 18/03/2025 0

Microsoft today announced the general availability of its latest Surface for Business Copilot+ PCs, featuring the powerful Intel Core Ultra (Series 2) processors. This new lineup includes the Surface Laptop, Surface Pro, and Surface Laptop with 5G coming soon, designed to meet the diverse needs of professionals across the Middle East by empowering them to […]

NEWS DESK

2025 INFINITI QX60: Premium Comfort

PR News Desk 17/03/2025 0

The 2025 INFINITI QX60 has arrived at showrooms in the Middle East, making a bold play for families in the region seeking a refined and elegant three-row luxury SUV.  The 2025 INFINITI QX60 offers buyers a choice of four appealing grades: LUXE, LUXE with Climate Package, Sensory, and Autograph, each of which can be optionally […]