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Middle East

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Thomson Gulf Electronics launches new Middle East Experience Centre for Thomson Home Appliances, the 130 year old French brand, to support growing demand for fitted kitchen and built-in appliances solutions

Jacky’s Distribution, the regional partner for Thomson Gulf Electronics, has launched its new showroom and experience centre in its regional facilities in Jebel Ali, creating a dedicated destination for developers, consultants, contractors, architects and project partners seeking built-in,
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Addleshaw Goddard Strengthens Middle East Corporate Practice with Return of Fraser Dawson to its Abu Dhabi Office

International law firm, Addleshaw Goddard, has announced the return of Fraser Dawson to the firm’s Middle East practice, joining its Abu Dhabi office as a Partner in the Corporate and Private Equity team. His position is effective 1 June 2026. Fraser rejoins Addleshaw Goddard following a senior leadership role at NEOM Investment Fund, where he […]
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LG Transforms Home Viewing Across the Middle East and Africa with Ultimate Football Season Campaign Featuring Wael Gomaa and Hafid Derradji

As football fever sweeps across the Middle East and Africa, LG Electronics has officially launched a dynamic, 3-month campaign designed to transform living rooms into thrilling, stadium-like environments. Running until the end of July, the initiative brings fans closer to the action than ever before, combining the smart, seamless streaming capabilities of LG webOS with
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LG Transforms Home Viewing Across the Middle East and Africa with Ultimate Football Season Campaign Featuring Wael Gomaa and Hafid Derradji

As football fever sweeps across the Middle East and Africa, LG Electronics has officially launched a dynamic, 3-month campaign designed to transform living rooms into thrilling, stadium-like environments. Running until the end of July, the initiative brings fans closer to the action than ever before, combining the smart, seamless streaming capabilities of LG webOS with
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Kudo Advisory Launched To Bridge the Gap Between AI Investments and Real Business Outcomes in The Middle East

Kudo Advisory, a new AI-focused consulting firm, has launched in the UAE to help enterprises convert Artificial Intelligence (AI) investments into measurable and scalable outcomes across the region. Founded by Vijay Jaswal, as season technology leader and former Regional CTO at global enterprise software firms such as IFS and Software AG, Kudo Advisory is designed […]
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Nurturing Next-Generation Psychiatrists: St. George’s University Highlights Approaches to Supporting Mental Health Care in Middle East Region

As the Middle East region observes Mental Health Awareness Month in May, the focus on psychological well-being has never been more critical. According to the World Health Organization, more than one billion worldwide are living with mental health disorders and is a major global concern.   In the UAE, a study has shown that stress is a key […]
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One Million Strong: Jeep® Rubicon Hits Worldwide Sales Milestone, Fueling Its Enduring Legacy in the Middle East

The Jeep® brand today celebrates a major milestone as the legendary Rubicon nameplate for Wrangler and Gladiator reaches one million units sold worldwide, reinforcing its long-standing reputation for uncompromised capability and authentic, trail-proven performance. Introduced as the Jeep brand’s ultimate expression of off-road capability, the Rubicon trim has become
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PureHealth Surpasses AED 6.33 billion in Local Procurement Spend, Nearly Tripling In-Country Value Contribution

PureHealth, the largest healthcare group in the Middle East, today announced that it has exceeded AED 6.33 billion in local procurement spend since joining the Ministry of Industry and Advanced Technology’s (MoIAT) National In-Country Value (ICV) programme, in 2022. This marks a near threefold increase from AED 2.25 billion in 2025, underscoring the Group’s growing […]
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ROX Announces Strategic Agreement with KEZAD Group to Build the Middle East’s First Advanced AI Manufacturing Centre

During Make it in the Emirates 2026, ROX announced a strategic agreement with Khalifa Economic Zones Abu Dhabi – KEZAD Group to establish the Middle East’s first Advanced AI Manufacturing Centre, supporting the UAE’s ambition to become a global hub for intelligent manufacturing and exports. As a global AI technology company, ROX integrates advanced new […]
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Majority of auto dealers turn to data and digitisation to strengthen operational, sales and service offerings

A huge majority of automotive dealers in the Middle East are now focusing on adapting data and digitisation to reinforce operational, sales and service offering efficiencies and to stay ahead of an increasingly competitive automotive retail market.   According to Keyloop, a leading provider of automotive retail solutions, growing vehicle sales volume targets and
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BenQ Celebrates 25 Years of Leadership Excellence: Honoring Manish Bakshi’s Transformational Journey in the Middle East

BenQ, a global leader in display technology and human‑centric innovation, proudly announces a major leadership milestone as Mr. Manish Bakshi, Managing Director for the Middle East, completes 25 years with the organization. His journey reflects a powerful blend of strategic foresight, people‑first leadership, and a relentless commitment to transforming how the region
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UNSUNG HEROES OF COMFORT: LG HVAC ENGINEERS PRIORITIZING SAFETY AND INNOVATION IN HARSH MIDDLE EAST CONDITIONS

Across the diverse and often challenging landscapes of the Middle East, a vital cadre of professionals works tirelessly behind the scenes to ensure that advanced climate control systems operate flawlessly. These are the LG Electronics (LG) HVAC Field and Service Engineers who, day in and day out, guarantee uninterrupted comfort and essential operational efficiency for […]