DUBAI’S EID AL ETIHAD CELEBRATIONS: A SPECTACULAR SHOWCASE OF CULTURE AND UNITY
Following an exhilarating long weekend packed with unmissable celebrations to mark 53 astounding years of the UAE’s union, Eid Al Etihad has drawn to a close in Dubai. A sensational showcase of culture, unity, and joy permeated every corner of the city, captivating residents and visitors alike.
Organised by the Dubai Festivals and Retail Establishment (DFRE), friends and families enjoyed free-to-attend cultural experiences, witnessed dazzling fireworks across the city, cheered for thrilling A-list global and local artists, indulged in exquisite dining moments, made the most of the long weekend with exclusive offers across leading hotels and attractions, and bagged the season’s biggest offers with the 3 Day Super Sale (3DSS) that was extended to four days for the first time this year in celebration of Eid Al Etihad 53.
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said: “Eid Al Etihad 53 stands as a testament to the UAE’s extraordinary journey of unity, progress, and cultural pride. From awe-inspiring fireworks and world-class performances to the vibrant cultural experiences and unparalleled shopping offers, the city delivered exceptional experiences that brought residents and visitors together in the true spirit of unity. We are proud to have created an extraordinary weekend that not only marked this significant milestone for the UAE but also reinforced Dubai’s position as a thriving, world-renowned hub that is home to over 200 nationalities.”
Hayssam Hajjar, Asset Management Director at Al-Futtaim Real Estate commented: “Dubai is a city that celebrates its rich heritage and diversity, and Eid Al Etihad wonderfully honours the unity and spirit of the UAE. This year, as we celebrate the 53rd year of coming together in a nation we are proud to call our own, the growth has been remarkable, especially in the retail sector that stands as a vibrant testament to innovation and luxury, where cutting-edge experiences meet world-class shopping. In a city where tradition and modernity blend seamlessly, retail thrives not just as commerce, but as an immersive journey that captivates global consumers and sets new standards for the future of shopping. Our popular activations, including exclusive raffles, entertainment and promotions, have drawn large crowds and created a vibrant atmosphere across all our assets. Retail festivals like Eid Al Etihad play a crucial role in accelerating the growth of Dubai’s tourism ecosystem, and we are thrilled to see the positive impact they have on increased footfall from both residents and tourists alike. Dubai in 2024 has marked several milestones for itself and we are delighted to be part of this journey, committed to our role as a creator of thriving communities and curator of premium lifestyle experiences. We look forward to welcoming even more guests over the next couple of months with a host of planned activities and experiences to offer.”
Nisreen Boustani, PR and Corporate Communication Manager, said: “The Eid Al Etihad holiday was truly remarkable as both tourists and residents flocked to Mercato and Town Centre Jumeirah to experience the Eid Al Etihad activities and entertainment, while also benefiting from the extended 3 Day Super Sale discounts. This festive atmosphere led to a 15% increase in mall footfall and a 10% boost in sales figures, showcasing the success of the celebration and offers.”
Fareed Abdelrahman, Managing Director, Retail Destinations at Dubai Holding Asset Management, said: “As we marked Eid al Ittihad 53, we proudly celebrated the UAE’s remarkable journey and the enduring spirit of unity that defines our nation. This year’s celebrations achieved outstanding success across our destinations, including Souk Madinat Jumeirah, Bluewaters, Al Seef, JBR, Boxpark, Al Khawaneej Walk, and Ibn Battuta Mall. These assets offered immersive and culturally rich experiences that drew strong community engagement, highlighting the vital role of retail destinations as vibrant hubs for connection and celebration. Eid Al Ittihad not only creates lasting memories for residents and visitors but also serves as a key driver in accelerating growth for Dubai’s tourism ecosystem, reinforcing the city’s position as a global cultural and tourism hub. As we propel forward, Dubai Holding Asset Management remains dedicated to fostering cultural appreciation, uniting communities, and supporting Dubai’s vision for cultural enrichment through distinctive and memorable experiences.”
To catch the highlights of this year’s edition, visit the Eid Al Etihad 53 website and follow @DubaiFestivals on Instagram and TikTok.
Last Updated on 2 days by News Desk 1
