10 Of The Most Instagrammable Destinations In Europe
Santorini Reigns Supreme
In the dynamic realm of social media and travel, a new comprehensive study has illuminated Europe’s most Instagram-worthy destinations.
The study meticulously examined the frequency with which various European locales were hashtagged on Instagram, juxtaposed with their popularity on Google searches. The aim? To unveil lesser-known yet captivating destinations that have surged in popularity on social media platforms.
1. Santorini, Greece
The picturesque island of Santorini, Greece, tops the list with an indisputable allure. Boasting an impressive 7.8 million hashtags on Instagram, Santorini emerges as the undisputed champion of Europe’s Instagrammable spots.
Renowned for its stunning sunsets and iconic, blue-domed churches, the island’s visual splendour has captivated the digital realm, mirroring its timeless charm.
2. Cinque Terre, Italy
Italy’s Cinque Terre secures second in close pursuit with a staggering 2.5 million Instagram hashtags. Renowned for its vibrant coastal villages and breathtaking panoramas, Cinque Terre’s popularity is undeniable, enticing travellers and social media enthusiasts alike.
The allure extends beyond Instagram, with over 4.4 million Google searches highlighting the region’s enduring popularity.
3. Charles Bridge, Czech Republic
The historic Charles Bridge, nestled in Prague, Czech Republic, secures the third spot. With 800,000 Instagram hashtags, this architectural marvel provides a scenic backdrop for countless snapshots and inspires awe.
Its Gothic architecture and enchanting views of the Vltava River have garnered over 250,000 Google searches, affirming its status as a beloved European gem.
4. Cliffs of Moher, Ireland
Ireland’s Cliffs of Moher claim the fourth position, adorned with 750,000 Instagram hashtags. Revered for their majestic cliffs and awe-inspiring vistas of the Atlantic Ocean, the Cliffs of Moher continue to captivate digital audiences worldwide.
The destination garners over 1.1 million Google searches, surpassing its Instagram presence and underscoring its enduring appeal.
5. Faroe Islands, Denmark
Venturing northward, the Faroe Islands in Denmark clinch the fifth spot with 700,000 Instagram hashtags. Celebrated for their rugged landscapes and ethereal beauty, the Faroe Islands enchant travellers seeking unspoiled natural wonders.
Despite its Instagram prominence, the destination commands over 4.4 million Google searches, highlighting its growing allure.
6. Mont Saint-Michel, France
France’s Mont Saint-Michel secures the sixth position with 650,000 Instagram hashtags. Revered for its medieval architecture and captivating coastal setting, Mont Saint-Michel is a testament to Europe’s rich cultural heritage.
Surpassing its Instagram presence, the destination garners over 4.6 million Google searches, affirming its timeless allure.
7. Provence, France
The lavender fields of Provence claim the seventh spot, representing France’s natural splendour with 500,000 Instagram hashtags. Adorned in vibrant hues, these picturesque landscapes attract admirers seeking sensory delight.
The lavender fields garner over 1.7 million Google searches, surpassing its Instagram presence, underscoring their enduring appeal.
8. Plitvice Lakes, Croatia
Croatia’s Plitvice Lakes secure the eighth position, boasting 400,000 Instagram hashtags. As a UNESCO World Heritage site, these cascading lakes and waterfalls offer a serene escape into nature’s embrace.
Reflecting its timeless allure, the destination commands over 1.6 million Google searches, affirming its status as a global gem.
9. Spanish Steps, Italy
Italy’s Spanish Steps claims the ninth spot with 300,000 Instagram hashtags. Symbolising the heart of Rome, this iconic staircase has inspired artists and writers for centuries.
Garnering over 263,000 Google searches, the Spanish Steps continue to enchant visitors with their timeless allure.
10. Neuschwanstein Castle, Germany
Rounding off the top ten is Germany’s Neuschwanstein Castle, adorned with 250,000 Instagram hashtags. Evoking imagery reminiscent of a fairy-tale realm, this enchanting castle has captured the imaginations of millions.
Despite its position on the list, Neuschwanstein Castle commands 2 million Google searches, reaffirming its status as a timeless icon of European splendour.
As social media continues to shape travel aspirations, these European destinations listed by DG in Germany stand as a testament to the enduring allure of picturesque landscapes and cultural landmarks.
From the sun-kissed shores of Santorini to the medieval marvels of Mont Saint-Michel, each locale invites travellers on a visual journey through Europe’s timeless charm.
Featured image: The picturesque island of Santorini, Greece, is the most Instagrammable destination in Europe. Credit: Alexandra Tran