Carolyn Duby, Field CTO and Cyber Security GTM Lead, Cloudera
“Data is both a strategic asset and a prime target, as the 16 billion credentials that were made public serve as a clear reminder. Protecting data at scale calls for intelligence, adaptability, trust, and immediate call to action to avoid massive data breaches.
Cybercrime is expected to cost the world $10.5 trillion by 2025, having already cost $9.5 trillion in 2024 alone. Attacks by ransomware now happen every 11 seconds, and the average cost of a data breach has increased to $4.88 million. Companies using automation and artificial intelligence (AI) in their security operations are saving $2.22 million on average for each breach.
The first and most crucial step in protecting consumer trust is securing critical and personally identifiable information (PII). All data is equal in the eyes of AI, and will be used blindly, unless proper parameters are set.
Additionally, mechanisms for erasing or anonymizing records must be implemented to meet regulatory and consumer expectations. Solutions like the Cloudera Shared Data Experience deliver integrated security and governance, while ensuring that only the right person is accessing the right information at the right time for the right reason.
This will ensure ‘secure by design’ – prioritizing security measures from the outset – will protect your customers and strengthen your brand.”








