Gadgets Lifestyle

How OPPO’s proprietary technology can improve your work-life balance

PR News Desk 22/09/2023

In today’s rapidly evolving work landscape, characterised by the rise in remote work and perpetual online connectivity, people are increasingly seeking ways to harness technology to preserve their digital well-being. OPPO, the global technology brand, has compiled practical ways that tech

Automotive Business GCC UAE

How to subscribe to a car in the UAE from your smartphone

PR News Desk 22/09/2023

In the traditional world of car ownership, the equation seemed simple: buy a car, drive it for years, and eventually trade it in for a newer model. However, subscription services are emerging as game-changers, altering how the public thinks about this facet of their lives. These services offer a unique approach, allowing freedom without the […]

Entertainment Lifestyle

NVIDIA DLSS 3.5 now available in Cyberpunk 2077 and Chaos Vantage

PR News Desk 22/09/2023

NVIDIA DLSS 3.5 is making games even more immersive and realistic with the introduction of Ray Reconstruction, a new AI-powered technique that further enhances the quality of ray tracing. Ray Reconstruction replaces hand-tuned denoisers, which resolve sampled rays in a scene, with an NVIDIA supercomputer-trained AI network that generates higher-quality pixels between

Retail GCC Shopping UAE

City Walk in Dubai City to have 65 new stores by the end of 2023

PR News Desk 22/09/2023

Dubai City’s City Walk, the design-inspired lifestyle destination by Merex Investment, is set to feature 65 new stores by the close of 2023. This expansion will push the retail destination’s occupancy to 98%, housing over 250 stores and solidifying its reputation as a vibrant and sought-after mixed-use destination in Dubai emirate. Merex Investment has led […]

Education Events

Female scientists in GCC region celebrate a decade of success

PR News Desk 22/09/2023

The L’Oréal-UNESCO For Women in Science Middle East Regional Young Talents Programme, in partnership with Khalifa University of Science and Technology, celebrated a decade of empowering female scientists from the GCC in the fields of life sciences, physical sciences, mathematics and computer science, and who have blazed trails and are changing the landscape of scientific

Lifestyle Shopping

The Middle East gets its first Psycho Bunny store

PR News Desk 22/09/2023

Majid Al Futtaim Lifestyle has opened the first store in the Middle East for Psycho Bunny, a vibrant polo brand that was born in New York but is based in Montreal. Located in the Mall of the Emirates in Dubai City, the store marks a significant milestone for Psycho Bunny’s global expansion and the advancement […]

Real Estate Business

Kaizen AI decides GCC real estate market needs its services

PR News Desk 22/09/2023

Kaizen AI, a pioneering technology company transforming large-scale building projects with AI, has entered the GCC real estate market where planned and under-construction project value stands at an estimated $1.36 trillion. Of the $1.36 trillion, Saudi Arabia accounts for 64.5 per cent of the total real estate project value or $877 billion, while the UAE […]

Automotive

All-new Porsche Cayenne 2024 arrives in the UAE market

PR News Desk 22/09/2023

Al Nabooda Automobiles, the official importer of Porsche in Dubai and Northern Emirates, in the UAE, has launched the all-new Porsche Cayenne 2024, featuring the most comprehensive upgrade in the Cayenne’s history, with a brand-new Porsche Driver Experience and sweeping changes to the powertrain, chassis, design, and equipment. The new Porsche Driver Experience offers a

Tech Lifestyle

The future is here as AI dominates our day-to-day lives

PR News Desk 22/09/2023

By Karl Escritt, CEO of Like Digital & Partners If all the recent talk of artificial intelligence’s rapid growth fills you with a sense of dystopian dread, you might be surprised to learn that AI is already playing a prominent role in our lives. From the first scroll through your social media accounts in the […]

Business Events

EFQM Middle East Summit to be held from October 11-12, 2023

PR News Desk 22/09/2023

EFQM and Abu Dhabi Police officials have held a signing ceremony to announce the forthcoming second edition of the EFQM Middle East Summit, which will be held in Abu Dhabi under the auspices of the Abu Dhabi Police from October 11-12, 2023 The event, with the theme ‘Shaping the Future through Excellence, Agility, & Sustainable […]

Business Finance

Visa partners and M2P Fintech to offer seamless payments

PR News Desk 22/09/2023

Visa has partnered with M2P Fintech, Asia’s largest API infrastructure company, to help fintech and non-banking entities issue payment products seamlessly through the Visa Ready to Launch (VRTL) programme. M2P Fintech specialises in building financial infrastructure through various accessible solutions. By acting as a tech layer between banks, fintechs and financial

Business GCC UAE

PR services in UAE set for a boost as nations hosts COP28

PR News Desk 22/09/2023

A surge in demand for PR services in the UAE is on the anvil as the Gulf nation is set to host the 28th Conference of the Parties to the UN Framework Convention on Climate Change (COP28) from November 30-December 12, 2023. Dubai-based Virtue PR said PR demand in the UAE rises during major international […]

Sport Events GCC UAE

Rory McIlroy set for DP World Tour Championship in Dubai

PR News Desk 22/09/2023

Rory McIlroy will return to Dubai for a third DP World Tour Championship title and the fifth Harry Vardon Trophy at the final Rolex Series event of the 2023 DP World Tour season. The reigning European Number One currently leads the Race to Dubai Rankings in partnership with Rolex, thanks to his two Rolex Series […]

Corporate GCC Health Lifestyle UAE

AstraZeneca unveils new sustainable offices at Dubai Science Park as part of drive to net zero healthcare

PR News Desk 22/09/2023

AstraZeneca has inaugurated its new sustainable offices in Dubai Science Park. The offices mark a critical milestone along the company’s carbon footprint reduction journey in the UAE. The offices are part of measures by AstraZeneca to accelerate the transition to sustainable healthcare in the UAE, aligned with the company’s global Ambition Zero Carbon programme. Critical

Blockchain & Cryptocurrency Business

Bybit offers investos a new gateway at Token2049

PR News Desk 22/09/2023

Ben Zhou, co-founder and CEO of Bybit, the world’s third most visited crypto exchange, has taken to the stage at Token2049 to offer a world-class gateway to the crypto market for institutions and retail investors. Speaking on the main stage at Token2049, the world’s premier crypto event in Singapore, Zhou talked about his vision for […]

Education

IIT Bombay and Washington University EMBA programme admissions open

PR News Desk 22/09/2023

Indian Institute of Technology Bombay (IIT Bombay) and Washington University (WashU) in St. Louis (USA) have announced admission to the 9th batch of their prestigious joint Executive MBA programme (EMBA). The exhaustive and immersive 18-month EMBA course, designed for tomorrow’s leaders to harness the power of globalisation and digital transformation, will commence in

Events GCC UAE

Dubai Municipality wins 2 Brandon Hall Group Excellence Awards categories

PR News Desk 21/09/2023

Dubai Municipality has won two titles in the categories of ‘Best Benefits, Wellness and Well-being Program’, as well as ‘Best Use of Blended Learning’, presented by the Brandon Hall Group Excellence Awards. The awards were presented to the Municipality for its transformative initiatives in training and qualifying Dubai Municipality employees, in line with the National […]

Entertainment Lifestyle

Gravity releases the early access version of ‘Wetory’

PR News Desk 21/09/2023

Gravity, a global game company, has launched its early access version of ‘Wetory’, a new roguelike game, on Steam and Stove Indie. Wetory, a roguelike game, is a journey to retrieve the stolen colours from the villain. The skill tree consisting of different characteristics by colour, simple game control and solid strategies adds to the […]

Events

GCC municipalities urged to hasten climate change action

PR News Desk 21/09/2023

Mariam bint Mohammed Almheiri, UAE Minister of Climate Change and Environment, has said the diverse initiatives of GCC municipalities can accelerate climate action by strengthening community engagement. She addressed the 26th Meeting of the Committee of Ministers responsible for municipal affairs in the Gulf Cooperation Council (GCC) countries. At the event, the UAE

Automotive GCC Transport UAE

AW Rostamani Group is the new motorcycle distributor of Royal Enfield in UAE

PR News Desk 21/09/2023

Royal Enfield, a global leader in the midsize motorcycle segment (250cc-750cc), has announced its plans to strengthen its presence in the Middle East and Africa region by appointing Dubai-based AW Rostamani Group as its official distribution partner for the UAE. With the newly formed alliance, Indai-based Royal Enfield widens its presence in the UAE. AW […]