NEWS DESK

Zaphira Nature Launches Groundbreaking ‘50 Salons Initiative’ to Put Textured Hair Care on the Map in the UAE

PR News Desk 19/09/2025

Zaphira Nature, the first UAE-born brand dedicated to clean, natural care for textured and curly hair, has launched its ambitious 50 Salons Initiative — a programme set to transform the way curls are seen, styled, and celebrated across salons in the Emirates. Through live demonstrations,

NEWS DESK

Coastal Escape at Mazagan Beach & Golf Resort

PR News Desk 19/09/2025

Mazagan Beach & Golf Resort introduces Coastal Escape, a seasonal offer inviting guests to trade routine for ocean breezes and sunlit horizons. Designed for explorers and dreamers alike, the new package blends relaxation and adventure, with generous savings on stays, rejuvenating spa rituals, and outdoor pursuits by the sea. Just 90 kilometers from Casablanca,

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UFC launches promotional video for the first ever Fight Night in Qatar

PR News Desk 18/09/2025

As part of the promotional efforts for UFC FIGHT NIGHT® DOHA, UFC®, the world’s leading mixed martial arts organisation, has released a promotional video showcasing the upcoming event in partnership with Visit Qatar. For the first time, Qatar will host this highly anticipated night at the state-of-the-art Ali Bin Hamad Al Attiyah Arena on Saturday, […]

NEWS DESK

MOCCAE Launches ‘Tahweel’ as UAE’s First National Digital Marketplace for Recyclable Materials

PR News Desk 18/09/2025

In a strategic step to accelerate the transition towards a circular economy, the Ministry of Climate Change and Environment (MOCCAE) today announced the official launch of Tahweel, the UAE’s first fully integrated national digital marketplace for recyclable materials. Developed in collaboration with BEEAH, the project is one of the federal government’s transformational

NEWS DESK

Ahmad Belhoul Al Falasi meets with sports federation leaders following restructuring, reaffirming Ministry’s commitment to supporting and advancing national sports

PR News Desk 18/09/2025

His Excellency Dr. Ahmad Belhoul Al Falasi, Minister of Sports, convened a meeting with the presidents of national sports federations whose boards were recently restructured by the Ministry as part of the 2024-2028 electoral cycle. The discussion focused on the operational frameworks for the upcoming phase of the cycle, which will strengthen the federations’ role […]

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The second round of the UAE President’s Cup for Jiu-Jitsu kicks off tomorrow

PR News Desk 18/09/2025

The second round of the UAE President’s Cup for Jiu-Jitsu will begin tomorrow (Friday) at Mubadala Arena in Zayed Sports City, bringing together the country’s top clubs and academies for a day of high-intensity competition likely to thrill fans. The President’s Cup is regarded as one of the UAE’s most important national championships, serving as

NEWS DESK

A High-Level Delegation from Dubai Health Authority and Dubai Health Visits Moro Hub to Explore Its Advanced Digital Infrastructure and Smart Healthcare Solutions

PR News Desk 18/09/2025

HE Saeed Mohammed Al Tayer, MD & CEO of Dubai Electricity and Water Authority (DEWA), welcomed a high-level delegation from Dubai Health Authority (DHA) and Dubai Health at Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (DEWA). The Dubai Health Authority delegation was led by HE Dr. […]

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Kaspersky warns travelers: AI-powered attacks are targeting hotel guests

PR News Desk 18/09/2025

If you’ve recently stayed at a hotel in Brazil or Spain, your credit card details might be at risk. Between June and August 2025, Kaspersky’s Global Research and Analysis Team (GReAT) discovered a new wave of cyberattacks by a threat group called RevengeHotels, which targets hotels to gain access to guests’ payment information. The group […]

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RTA Provides Madinati Service via “Mahboub” Chatbot on WhatsApp

PR News Desk 18/09/2025

Dubai’s Roads and Transport Authority (RTA) has announced the launch of the smart reporting service Madinati via “Mahboub” chatbot on WhatsApp. The service allows Dubai’s residents and visitors to conveniently report damage related to infrastructure and public transport facilities across the emirate, including right-of-way, pavements, bus shelters, traffic signals,

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Major Developments Announces Patrice Evra as Project Partner for Colibri Views

PR News Desk 18/09/2025

Major Developments made headlines at the landmark RAK Central event by officially announcing global football legend Patrice Evra, former Manchester United champion and captain of the French national team, as Project Partner on Colibri Views, its upcoming flagship tower set to become one of the tallest developments within RAK Central. The announcement was made during […]

NEWS DESK

Trump–Xi Call to Set Stage for Landmark Trade Agreement : Comments from Klay Group

PR News Desk 18/09/2025

Comments from Aadil Ebrahim, Group Head of Equities, Klay Group on President Donald Trump’s scheduled telephone call with Chinese President “President Donald Trump’s scheduled telephone call with Chinese President Xi Jinping on September 19, 2025, is poised to set the stage for a potentially landmark meeting during President Trump’s upcoming trip to South Korea to attend

NEWS DESK

Yango Ads Hospitality Forum spotlights new traveller behaviours and AdTech trends

PR News Desk 18/09/2025

Yango Ads, the AdTech division of Yango Group, unveiled key data from its latest report on travel and hospitality trends in emerging markets at its flagship event, Yango Ads Live: The Next Destination. According to the findings, 48% of surveyed travellers are influenced by targeted ad campaigns when choosing destinations, highlighting the growing impact of […]

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VINFAST ANNOUNCES STRATEGIC PARTNERSHIP WITH THE ARABIAN AUTOMOBILE ASSOCIATION TO ELEVATE AFTERSALES SERVICE QUALITY IN THE MIDDLE EAST

PR News Desk 18/09/2025

VinFast has officially announced a strategic partnership with the Arabian Automobile Association (AAA), a leading provider of vehicle support services in the Middle East, to launch comprehensive roadside assistance for VinFast customers across six countries: the United Arab Emirates (UAE), Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman. This collaboration marks a

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EDGE Showcases Next-Generation UAV, Radar, and Electronic Warfare Systems at Partner 2025

PR News Desk 18/09/2025

EDGE, one of the world’s leading advanced technology and defence groups, will demonstrate its latest multi-domain capabilities at Partner 2025, the international defence exhibition taking place from 23 to 26 September in Belgrade, Serbia. This marks EDGE’s debut at the exhibition and underlines the group’s expanding strategic focus on the Balkans and the broader Central

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FIRST ‘OMBRÉ’ SEDAN REVEALED BY BENTLEY

PR News Desk 18/09/2025

Bentley’s new and exclusive ‘Ombré by Mulliner’ paint finish, that blends two separate colours over the length of a car, has been applied to a four-door sedan for the first time. The extraordinary new finish combines two complementary paint colours that transition along the sides and roof of the car, and is painted entirely by […]

NEWS DESK

United Arab Bank Signs Exclusive Partnership with the ENTERTAINER to Offer Lifestyle Benefits with New UAB Credit Cards

PR News Desk 18/09/2025

United Arab Bank (UAB), one of the UAE’s oldest homegrown banks, has partnered with the ENTERTAINER, the leading lifestyle savings app in the region, to offer complimentary 12-month membership with its new Credit Cards.  This exclusive benefit unlocks thousands of Buy One Get One Free offers at top restaurants, attractions, leisure venues, hotels, spas and […]

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SHRM MENA Annual Conference 2025 Concludes with Powerful Insights and Star Awards

PR News Desk 18/09/2025

The SHRM MENA Annual Conference & Expo under the patronage of FAHR (Federal Authority for Government Human Resources (FAHR) – UAE) concluded its conference with another day of engaging discussions, insightful panels, and thought-provoking sessions on the future of work. The day opened with a special address by Brigadier Rashid Nasser Rashid Abdulla, Director of

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Canon & DBWC Champion Women Through Successful Season 2 of ‘Women Who Empower’ Program

PR News Desk 18/09/2025

Canon Middle East, a leader in imaging solutions, in collaboration with the Dubai Business Women Council (DBWC), hosted an award ceremony to celebrate the successful conclusion of Season 2 of its acclaimed ‘Women Who Empower’ campaign. The ceremony recognized outstanding performance among those who completed the comprehensive training program designed to uplift

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INFINITI QX80 Success Story Unfolds with Strong 2025 Performance in Abu Dhabi

PR News Desk 18/09/2025

Al Masaood Automobiles, the authorised distributor for INFINITI in Abu Dhabi, Al Ain, and the Al Dhafra Region, has reported outstanding results for the INFINITI QX80 in 2025. From January to July this year, the all-new edition of the flagship luxury SUV achieved a 67% increase in sales compared to the same period last year, […]

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Alef Education Showcases Role of AI in Advancing Digital Learning at Educational Innovation Forum in Doha

PR News Desk 18/09/2025

Alef Education, a UAE-based global leader in education technology, underscored the transformative role of emerging technologies and artificial intelligence (AI) in reshaping the educational landscape in the GCC at the ‘Educational Innovation Forum on Transforming Knowledge into Practical Applications,’ recently held in Doha. Organised by Qatar’s Ministry of Education and