BEA BONGIASCA AND ANTEPRIMA ANNOUNCE WIREBAG COLLABORATION
Bea Bongiasca, the visionary Italian jewelry designer, and ANTEPRIMA, the renowned purveyor of contemporary fashion, proudly announce an electrifying collaboration. Introducing the ANTEPRIMA x Bea Bongiasca Collection, a mesmerizing fusion of meticulously crafted WIREBAGs and accessories, radiating vibrant colors and contemporary allure. This collaboration symbolizes the integration of Milan and Tokyo, where both cities represent an endless wellspring of inspiration, fashion, pop culture, and art.
In this unprecedented partnership, ANTEPRIMA fearlessly embraces innovation, while Bea Bongiasca lends her unique perspective to redefine the brand’s identity. Together, they boldly push the boundaries of creativity, reshaping the landscape of modern fashion with their transformative designs. The extravagant Kawaii style with Bea and ANTEPRIMA’s combination of organic shapes and a colorful palette calls for a new generation that looks and feels like a fun time.
Inspired by Bea Bongiasca’s vibrant nature, the collection exudes joy, individuality, and evokes the spirit of Harajuku – colorful, loud, flashy, and growing outward, consuming everything in its path.
“I am very pleased to work with Bea for our fun collaboration project. I have known Bea since she was a little girl. She was always curious about Japanese culture and had a wonderful vision and amazing talent. It’s funny how she got inspiration from her deep passion for pop culture, including Tokyo, because it was the other way around for me. Milan captivates me with its allure. Its vibrant streets, captivating art, and rich history infuse each of my collections with the essence of ‘La Dolce Vita’. I believe Milan and Tokyo are not just places—it’s a passion, a muse, and a lifelong love affair that fuels everyone’s creativity and fills the soul with joy. This collection is a celebration of individualism with love, incorporating the pop culture and atmosphere of an unusual blend of Tokyo and Milan.” Creative Director Izumi Ogino
Bea Bongiasca attributes much of her success to the fact that her work is a true reflection of her own personality, lending it an authenticity that resonates with many. “Those who know me would describe me as vibrant, cheerful, and playful, and I aspire for my jewelry to convey the same spirit. In a world where traditional and exquisite jewelry already abound, I aimed to create something unique that would also appeal to millennials like myself.”
At the forefront of this collaboration stands the timeless STANDARD MINIATURA, a chic bag boasting dimensions of 18.5 cm (W) x 16 cm (H), meticulously crafted using 3mm wire cords. This iconic piece is a symphony of color, primarily composed of three vibrant hues, injecting a playful and energetic charm into any ensemble. Available in a total of four color variations, including two in a shiny gloss finish and two in matte finishes, it offers a versatile palette to suit diverse tastes.
An exemplary fusion of form and function, the bag features distinctive round pattern wire braid embellishments, measuring 10.5cm and 13cm, strategically placed to accentuate its aesthetic appeal. The smaller embellishment graces the upper portion of the bag, while the larger counterpart adorns the bottom, perfectly complementing the two-color pattern of the wire strap. For the wire strap, it boasts a unique combination of two elements. Firstly, it features multiple circles that can be buttoned up, adding a playful twist to the design. Secondly, it incorporates a twist wire element, further enhancing its visual appeal. The wire strap measures 125cm in length. Versatile for any occasion, it comes with a convenient handle that can be used to carry it as a handbag or effortlessly slung across the body for a chic and stylish look.
Beyond the iconic wire bags, this collection introduces a must-have accessory: the phone strap. Meet the phone strap, a game-changer in accessorizing. With its 125cm strap length and two differently colored mini pouches in round shape—7.5cm and 5cm— combines practicality with elegance. Crafted with precision using 2mm wire cords, these mini pouches offer additional storage for essentials like air-pods, keys, earphones, lip balm, or even small cards. Say goodbye to bulky wallets and embrace the convenience of carrying your essentials hands-free. The phone straps in the ANTEPRIMA x Bea Bongiasca Collection are not just functional—they’re fashion statements. Designed to elevate your phone and overall look, these straps provide a personalized accessory that reflects your unique style and preferences. With their elegant embellishments and visual appeal, each phone strap becomes a true statement piece, adding a touch of sophistication to your everyday carry.
With its bold and vibrant designs, the Spring-Summer 2024 WIREBAG and Accessories Collection from ANTEPRIMA x Bea Bongiasca invites individuals to embark on a journey of self-expression.
Last Updated on 8 months by News Desk 2
