NEWS DESK

ASUS Highlights Innovation for Government and Education Sectors at Riyadh Showcase

PR News Desk 29/09/2025

ASUS, along with its partner, AlFalak Electronic Equipment and Supplies Co., hosted its ‘Powering the Future’ event on September 15th at the Narcissus Hotel in Riyadh. Bringing together end users from the government, education, health, and technology sectors, the event served as a platform to

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MultiBank Group Strengthens UAE Footprint with New Office in Abu Dhabi

PR News Desk 29/09/2025

MultiBank Group, the world’s largest financial derivatives institution headquartered in Dubai, has announced the opening of its new office in Abu Dhabi, expanding its network to 26 locations. The move strengthens the Group’s trajectory in the Middle East and aligns with the UAE’s vision to be recognised as a world-class financial powerhouse. This new hub […]

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Cicero & Bernay Marks 20 Years with an Identity Built for Tomorrow

PR News Desk 29/09/2025

Cicero & Bernay (C&B), a communication advisory redefining how brands connect strategy, design, and digital intelligence, celebrates 20 years with a renewed role built for today’s fast-changing business environment. This evolution goes beyond a new look. It establishes C&B as a partner where facts create foresight, and creativity turns it into influence.

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Innovaccer Establishes GCC Advisory Board to Strengthen Middle East Presence

PR News Desk 29/09/2025

Innovaccer Inc., a San Francisco-based healthcare AI platform company with its regional headquarters in Abu Dhabi, today announced the establishment of its Gulf Cooperation Council (GCC) Advisory Board, comprising regional healthcare experts and digital health leaders Dr. Walid Abbas Zaher and Dr. Hamed Al Hashemi. This strategic move affirms Innovaccer’s continued

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ManageEngine Highlights AI Innovations Driving Secure and Intelligent IT Operations at GITEX GLOBAL 2025

PR News Desk 29/09/2025

ManageEngine, a division of Zoho Corporation and a leading provider of enterprise IT management solutions, will participate at GITEX GLOBAL 2025 for the 19th consecutive year. The global tech event will be held on October 13–17 at the Dubai World Trade Centre. Visitors can explore ManageEngine’s full suite of 60+ IT solutions at Hall 7, […]

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LuLu Group’s New Solar Project Equivalent to Planting 400,000 Trees

PR News Desk 29/09/2025

LuLu Group, the region’s leading retailer, has taken a powerful step forward in its ESG journey with the launch of a landmark solar energy initiative across five of its key facilities in Dubai. This pioneering project is designed to dramatically cut the Group’s carbon footprint while delivering significant long-term energy savings, aligning with the UAE’s […]

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Sophos Highlights AI-Driven Cybersecurity and MDR Solutions at GITEX Global 2025

PR News Desk 29/09/2025

Sophos, a global leader of innovative security solutions for defeating cyberattacks, today, announced its participation at GITEX Global 2025, taking place from October 13–17 at the Dubai World Trade Centre. At the event, Sophos will showcase its advanced innovations such as Managed Detection and Response (MDR), Active Threat Response and the new Sophos Endpoint—now

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Canadian University Dubai students lead the way in tech research and innovation

PR News Desk 29/09/2025

Canadian University Dubai (CUD) students, Karthika Manoj and Anthony Ibrahim, are demonstrating the power of undergraduate research in driving global innovation. Both emerging talents in the engineering domain, Karthika and Anthony have delivered pioneering projects in the fields of robotics and data science, proving how the next generation is leading in the advancement of

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Salesforce Puts the Spotlight on the ‘Agentic Enterprise’ at GITEX Global

PR News Desk 29/09/2025

Salesforce, the global leader in AI-driven customer relationship management (CRM), is set to showcase its newest agentic AI solutions at GITEX Global in Dubai on October 13-17. The company will highlight how organisations can harness intelligent automation and digital labour to drive competitive advantage and transform their operations, becoming authentic ‘Agentic

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talabat Sets a New Standard for Rider Safety Insurance in the UAE

PR News Desk 29/09/2025

In line with its continued dedication to the safety and well-being of delivery riders across the UAE, talabat has announced updated operational standards for all fleet partners. Under the new framework, any company wishing to partner with talabat and deploy riders on the talabat platform, must now meet a defined new set of standards for […]

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Ellington Properties continueshandover of Ellington House, its first development in Dubai Hills Estate

PR News Desk 29/09/2025

Ellington Properties, Dubai’s leading design-led boutique developer, is progressing with the handover of  Ellington House, its first residential development in Dubai Hills Estate. The milestone marks an important step in Ellington’s journey as it brings its hallmark approach to design-led, forward-thinking living into one of Dubai’s most sought-after master-planned

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AUS secures US patent for infrastructure-protecting concrete system, supporting UAE’s smart city vision

PR News Desk 29/09/2025

On August 12, 2025, the United States Patent and Trademark Office (USPTO) granted American University of Sharjah (AUS) U.S. Patent # 12,385,244 B2, titled “Concrete Structural System.” The patent covers a novel conductive concrete mixture that not only carries design loads but also shields essential infrastructure from harmful electromagnetic disruption. The innovation

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Kia and Red Sea Global Launch PBV Pilot and Explore Long-term Mobility Partnership

PR News Desk 29/09/2025

Kia Corporation has entered into a pilot agreement with real estate developer Red Sea Global (RSG), first signed in May 2025, to deliver next-generation electric vehicles, beginning with the Kia PV5. Developed through Kia’s Platform Beyond Vehicle (PBV) global business strategy, the vehicles combine commercial utility with modular adaptability, supporting sustainable,

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Early, Evidence-Based Cardiovascular Care Gains Support in High-Risk Regions

PR News Desk 29/09/2025

According to the American Heart Association (AHA) and the World Health Organization (WHO), the Eastern Mediterranean Region (EMR), which includes most Middle East and North Africa (MENA) countries, is now among the regions with the highest prevalence of cardiovascular diseases (CVDs) globally, with a sharp rise attributed to preventable, lifestyle-related risk factors such

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7-Eleven Philippines Selects Blue Yonder To Scale Its Store Operations

PR News Desk 29/09/2025

Blue Yonder, the AI company for supply chain, announced that 7-Eleven Philippines has chosen its store execution capabilities to help scale store operations nationwide. Once implemented, with the support of Blue Yonder Professional Services, 7-Eleven Philippines aims to further strengthen its customer service promise by improving inventory management, reporting, and

NEWS DESK

DWTC Hospitality and Emirates Flight Catering Join Forces to Set New Standards for Mega Event Catering in the GCC

PR News Desk 29/09/2025

DWTC Hospitality, the award-winning catering division of Dubai World Trade Centre (DWTC),and Emirates Flight Catering (EKFC),have announced the signing of a strategic Memorandum of Understanding (MoU) that brings together two of the region’s leading forces in event catering and hospitality services. By combining their respective capabilities, the partnership aims to

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Accor signs master development agreement with Al Qimmah Hospitality, a subsidiary of BinDawood Investment Company, to develop a portfolio of more than 3,000 keys in Saudi Arabia

PR News Desk 29/09/2025

Accor, a world-leading hospitality group and the largest hotel operator in the Kingdom of Saudi Arabia, has signed a master development agreement with BinDawood Investment, through its dedicated hospitality arm Al Qimmah, to develop and manage a portfolio of over 3,000 keys across Saudi Arabia, including landmark projects in the Holy Cities.  The agreement solidifies

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Yango Tech wins Entrepreneur Tech Innovation Award for ‘Best Tech Solution Provider’

PR News Desk 29/09/2025

Yango Tech, the unified ecosystem delivering advanced B2B technology solutions to local businesses, has been named Best Tech Solution Provider at the Entrepreneur Tech Innovation Awards 2025, which brought together leading figures from across the MENA region’s innovation and technology ecosystem. Yango Tech serves as a one-stop shop for AI-powered B2B solutions, enabling

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SHI HOSPITALITY GROUP SUPPORTS AL JALILA FOUNDATION FOR PINK OCTOBER CAMPAIGN

PR News Desk 29/09/2025

SHI Hospitality Group, the visionary brand behind SHI ,  MOLI and MEI is proud to announce its participation in the Pink Octobercampaign, supporting breast cancer awareness and research throughout the month of October. From 1st to 31st October, SHI Hospitality Group will be supporting the efforts of Al Jalila Foundation, in

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Milestone Systems Powers Smart Saudi Cities at Intersec 2025

PR News Desk 29/09/2025

Milestone Systems, a global leader in data-driven video technology, will showcase its latest innovations at Intersec Saudi Arabia 2025, the Kingdom’s premier security and safety event. The nation is pouring record levels of investment into public safety, infrastructure, and mobility as part of Vision 2030, which aims to contribute 30% to the nation’s GDP. Milestone […]