NEWS DESK

Jacky’s Business Solutions Expands Partnership with General Microsystems Across Middle East and Africa 

PR News Desk 15/07/2025

Jacky’s Business Solutions, one of the leading providers of innovative B2B technology solutions, has announced a significant expansion of its partnership with General Microsystems (GMS), a specialist in smart queue management systems based in Malaysia. Building on years

NEWS DESK

Cisco and Real Madrid Expand Partnership to Redefine Sports Innovation with AI and Connectivity

PR News Desk 15/07/2025

Cisco and Real Madrid have announced the multi-year extension of their long-standing global partnership, reaffirming Cisco’s position as an Official Technology Partner of the club. This agreement will incorporate Cisco’s advanced technology at the Santiago Bernabéu Stadium and significant enhancements to Real Madrid Sports City – the club’s official training complex.

NEWS DESK

NEXA Launches AI Lab to Redefine Real-World Business Applications of Artificial Intelligence 

PR News Desk 15/07/2025

Digital transformation leader NEXA has announced the launch of NEXA AI Lab, a groundbreaking new division built to empower businesses to move beyond AI buzzwords and into real-world, revenue-driven AI transformation.  As companies around the world navigate with the complexities of artificial intelligence, NEXA is taking a bold step forward, offering transformation. 

NEWS DESK

CAIOs Key to AI Success: Up to 36% Higher ROI on AI spend, Finds IBM-Dubai Future Foundation Study

PR News Desk 15/07/2025

A new global study by the IBM Institute for Business Value (IBV), conducted in collaboration with the Dubai Future Foundation (DFF), finds that the United Arab Emirates (UAE) is leading a global shift toward appointing Chief AI Officers (CAIOs) to drive enterprise-wide AI strategy and execution. According to the global study* of more than 600 […]

NEWS DESK

A TASTE OF SUMMER: ROMEO LANE’S SUMMER COCKTAIL MENU ARRIVES WITH GOLDEN HOUR ENERGY

PR News Desk 15/07/2025

Summer is in full swing at Romeo Lane, and with it comes a new seasonal cocktail menu launching this Thursday, July 10 — just in time for golden hour reflections, breezy terrace evenings, and the quiet luxury of time well spent.  From light and citrusy to rich and nostalgic, the new lineup brings sunshine to […]

NEWS DESK

GODIVA REDEFINES SUMMER INDULGENCE WITH LIMITED EDITION CHOCOLATES COLLECTION

PR News Desk 15/07/2025

This summer, GODIVA, the world-renowned premium chocolatier is revolutionizing the way its fans indulge with its coolest innovation yet: the GODIVA Limited Edition Chocolates Collection— a summer-proof solution for premium chocolate lovers. Make some room in your freezer because this range of fine chocolates is designed to be enjoyed… ice cold! Unlike traditional

NEWS DESK

Central Hotels & Resorts’ Irresistible Staycation Offers for Dubai Summer Surprises

PR News Desk 15/07/2025

As the city comes alive with the energy of Dubai Summer Surprises (DSS), Central Hotels & Resorts, one of the fastest-growing hospitality management companies in the UAE, invites residents and hoteliers to immerse in a season of joy, savings, and sun-soaked relaxation. With exclusive DSS-inspired staycation offers and dreamy getaways designed for families, couples, and

NEWS DESK

THE COUNTDOWN IS ON, HONOR OF KINGS WORLD CUP KICKS OFF ON JULY 15TH

PR News Desk 15/07/2025

Honor of Kings is excited to share the details for the highly anticipated Honor of Kings World Cup (KWC), which is set to kick off on July 15th in Riyadh, Saudi Arabia, as part of the Esports World Cup 2025. The KWC will bring together the best teams from across the world to compete for […]

NEWS DESK

Brewing Change: How The Standard is Redefining Island Sustainability

PR News Desk 15/07/2025

As one of the first nations to raise the alarm on climate change and advocate for global action, the Maldives has long stood at the forefront of environmental stewardship. At The Standard, Huruvalhi Maldives – tucked into the pristine Raa Atoll – the team embraces this legacy with pride and purpose, taking its role as caretaker of […]

NEWS DESK

AVENEW Development Launches First Phase of AVENEW 888 – MODO, Valued at over AED 1.3 Billion

PR News Desk 15/07/2025

AVENEW Development announced the launch of MODO, the first phase of its over AED 1.3 billion flagship project, AVENEW 888. This groundbreaking project represents a new era of urban living in Dubai South, creating a place where residents can truly live, grow, and feel at home. AVENEW 888 is where every detail celebrates harmony, wellbeing, […]

NEWS DESK

Uber doubles down on commitment to empower women in Saudi Arabia

PR News Desk 15/07/2025

As Saudi Arabia celebrates seven years since the historic decision that allowed women to drive, Uber is proud to announce the upcoming launch of its new ‘Women Drivers’ product, designed to give women riders the option to be matched exclusively with women drivers. The feature builds on Uber’s commitment to empowering women through mobility and […]

NEWS DESK

Yasmin Abdelaziz and Ahmed Sharif star in Experience Abu Dhabi summer campaign

PR News Desk 15/07/2025

Still making summer plans? Let two of the GCC region’s favourite stars help inspire your next trip. With Experience Abu Dhabi’s latest campaign, Totally Recommended, Yasmin Abdelaziz and Ahmed Sharif each take centre stage as travellers discovering Abu Dhabi, their own way. The stories of Yasmin and Ahmed come to life in two brand films […]

NEWS DESK

Emirates Post introduces DHL’s ‘Express Easy’ service at select branches

PR News Desk 14/07/2025

Emirates Post, the UAE’s official postal service provider, has signed a strategic agreement with DHL Express UAE, the global leader in international express logistics, to launch DHL’s ‘Express Easy’ service at select Emirates Post branches. The partnership marks a landmark milestone in developing the national postal network into a globally connected service platform that

NEWS DESK

DSS 2025 Launches the Great Dubai Summer Sale With the Biggest Savings & Winnings of the Season

PR News Desk 14/07/2025

The summer of big savings and even bigger winnings continues with the second dedicated shopping season of Dubai Summer Surprises (DSS) 2025: the Great Dubai Summer Sale (GDSS). Running from 18 July to 10 August, this three-week retail spectacular brings the deepest discounts of the season, up to 90 per cent off during limited-time flash […]

NEWS DESK

Frontline Heroes Office: Empowering Youth is the Foundation for Sustainable Giving in the Frontlines

PR News Desk 14/07/2025

On the occasion of World Youth Skills Day, observed annually on July 15, the Frontline Heroes Office reaffirmed the importance of investing in the potential of young people and equipping them with essential and future-focused skills. Such efforts are considered a cornerstone for supporting and sustaining frontline sectors across various vital fields. The Office highlighted

NEWS DESK

Vantage GT3 records first FIA World Endurance Championship  podium of the season at Interlagos

PR News Desk 14/07/2025

Aston Martin partner team Racing Spirit of Léman (RSL) claimed its maiden podium in the FIA World Endurance Championship (WEC) finishing third in a thrilling 6 Hours of São Paulo, on Sunday. The result marked the first podium finish for the Aston Martin Vantage GT3 in WEC this season. RSL, in its first season racing […]

NEWS DESK

Hips Don’t Lie! OneFit’s New Belly Dancing Classes Bring the Fun Back to Fitness

PR News Desk 14/07/2025

It’s time to shake up your fitness routine—literally! OneFit is turning up the heat (and the hips) with its brand-new Belly Dancing Classes, designed to blend fun, fitness, and fierce feminine energy in one captivating workout. Whether you’re a total beginner or a rhythm-loving regular, these classes promise an exciting way to tone your core, improve […]

NEWS DESK

Shapoorji Pallonji brings 158 years of luxury real estate expertise to the UAE

PR News Desk 14/07/2025

In a historic milestone, Shapoorji Pallonji, India’s 158-year-old real estate and construction giant, has officially completed its first-ever international and finest residential development, Imperial Avenue, in Downtown Dubai, marking a bold new chapter in the group’s global expansion journey. Rising 45 storeys and offering panoramic views of Burj Khalifa and the Dubai

NEWS DESK

ASTÉRIA BAHRAIN LAUNCHES A SUN-KISSED SUMMER MENU

PR News Desk 14/07/2025

Astéria Bahrain welcomes the season with the launch of a vibrant Summer Menu, inspired by the bold, sun-drenched flavours of the Mediterranean. Light, flavourful, and elegantly composed, the menu features eight dishes that honour timeless Greek flavours while celebrating the warmth of the season. The menu opens with two standout starters: Lamb Tonnato, a playful take

NEWS DESK

LG’s “Radio Optimism” Campaign IN THE UAE to SPREAD “LIFE’s GOOD” Through Music this summer 

PR News Desk 14/07/2025

 LG Electronics (LG) launched a new brand campaign, “Radio Optimism,” giving listeners in the United Arab Emirates the opportunity to set their personalized sound of the summer. Designed to help strengthen meaningful human connections and spread optimism through shared musical experiences, this initiative aligns with LG’s brand promise, “Life’s Good,” and addresses