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Beauty

Explore UAE’s first Virtual Reality Make Up Podium for FREE

Liht Organics, an organic makeup brand brings to you the region’s first Virtual Reality Makeup podium and it’s FREE for all to explore and experience. 

Yes you heard that right, the popular VR-backed makeup experience that you have heard happening internationally is coming for the first time to the UAE to give you a chance to experiment with future ready makeup trends. 

Becoming the first organic makeup brand to bring a global tech trend to the UAE, Liht Organics’ advanced beauty podium will allow consumers to try Liht makeup products on a VR Avatar. It is powered to analyze consumer features and lifestyle needs, which will help users make personalized product choices from Liht Organics’ expansive portfolio. The beauty kiosk will help facilitate choices to try many products and shades to experiment with looks and gauge outcomes without physically trying them. 

This must try, one of its kind experiences aims to support the changing consumer preferences that support a larger agenda like, low carbon footprint, environment-friendly, etc. Not to forget that we are still recovering from a global pandemic, and hygiene is our topmost priority. With this virtual trial of products, touch is eliminated but the feel is guaranteed. No products wasted also means that we raise the bar higher in sustainability.

The podium that is open to all visitors will be located between Next and FACES shop, at Mall of the Emirates from the 21st to 29th of January 2023 and is set to woo makeup lovers with a one-of-its-kind experience.

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