March 5, 2024
Sport

FIFA seeks media rights bids for World Cup 2026 and 2030

The bid submission deadline is February 13, 2024

FIFA has unveiled an invitation to tender (ITT) for the media rights to the FIFA World Cup 2026 and FIFA World Cup 2030 men’s tournaments for France, Monaco, Andorra and the French overseas territories.

Canada, Mexico, and the United States will jointly host the FIFA World Cup 2026 tournament, making it the 23rd edition of the competition.

Morocco, Portugal and Spain will jointly host the FIFA World Cup 2030 competition – the 24th edition of the tournament.

Through the ITT process, FIFA will select the entity or entities best placed to secure the required transmission and programming commitments to reach the broadest possible global audience while providing fans with a high-quality viewing experience.

FIFA generates revenue to support and develop football worldwide by selling media rights for its tournaments.

25 million viewers

The FIFA World Cup Qatar 2022 final between France and Argentina generated the highest television audience on record, with an average of 25 million viewers across free-to-air and pay, according to FIFA.

The 2026 tournament will be held in June and July 2026, featuring a record of 48 teams, 16 host cities, three host countries, and 104 matches.

As with the 2026 edition, the FIFA World Cup 2030 tournament is expected to generate substantial global excitement among football fans.

Subject to the completion of a successful bidding process and subsequent approval of the FIFA Congress in 2024, the sole candidacy for FIFA World Cup 2030 will be the combined bid of Morocco, Portugal, and Spain.

Celebrating 100 years

In 2023, the FIFA Council agreed to host three FIFA World Cup 2030 matches in Uruguay, Argentina and Paraguay as part of a unique centenary celebration ceremony to mark 100 years since the first ever FIFA World Cup competition took place.

Entities wishing to submit bids for the media rights to the FIFA World Cup 2026 and FIFA World Cup 2030 tournaments can request the ITT by emailing [email protected]

Bids submission deadline is 10am (CET) on February 13, 2024.

FIFA partners include Adidas, Coca-Cola, Wanda, Hyundai, Qatar Airways, and Visa.

Featured image: The FIFA World Cup Qatar 2022 final between France and Argentina generated the highest television audience on record. Image: Vishal Botolia

Last Updated on 2 months by Arnold Pinto

    Arnold Pinto

    Arnold Pinto

    Arnold Pinto is an award-winning journalist with wide-ranging Middle East and Asia experience in the tech, space, aerospace, aviation, defence, luxury watchmaking, business, fashion, and automotive verticals. He is passionate about conserving endangered native wildlife globally and protecting the world’s oceans from plastic pollution, overfishing, and climate change. Arnold enjoys 4x4 off-roading, camping and exploring global destinations off the beaten track.
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