NEWS DESK

FROM BEIRUT WITH LOVE: EM SHERIF DELI OPENS ITS FIRST STORE IN DUBAI THIS SEPTEMBER

Em Sherif Deli, Lebanon’s beloved neighbourhood eatery, is bringing its vibrant, community-focused concept to Dubai this September. Backed by Lavoya Group, the brand’s Dubai debut promises to offer the same Lebanese-inspired flavours and welcoming atmosphere that made it a hit in Lebanon, now opening at the iconic One Central, The Offices 5, Dubai World Trade Centre.

The menu reflects Em Sherif Deli’s mission, to create genuine value through food that is made with love, made with intention from mouthwatering sandwiches, mezzes, refreshing specialty drinks, and homemade desserts. Guests can look forward to exciting options like the renowned chicken or beef shawarma with a refined deli format, refreshing lemonades, and nutrient-packed healthy juices, where each menu item captures the soul of Lebanon in every bite. Adding to the experience is the Mouneh corner, a selection of pantry favourites like pickles, jams, and spices, celebrating Lebanese heritage and preserving the spirit of home traditions.

More than just a spot to eat, Em Sherif Deli is designed to be a place for connection. The venue channels the familiar elegance and hospitality of Em Sherif with a youthful, energetic spirit. The interior beautifully blends natural textures, and sleek modern details, striking a perfect balance between comfort and style. Earthy tones, blonde wood finishes, and warm lighting come together with soft sunlight pouring through floor-to-ceiling windows, creating a breezy indoor-outdoor flow that feels both elevated and effortless.

We didn’t reinvent the wheel – we just refined it. At Em Sherif Deli, it’s about creating a space where people feel like they’re sharing a meal at home with their loved ones. We want every guest to feel the same sense of warmth and community that we feel every day in Beirut.” says Yasmina Hayek, Executive Chef of Em Sherif.

With a grab-and-go counter and a stylish indoor and outdoor seating area, Em Sherif Deli is designed for Dubai’s fast-paced lifestyle, offering both convenience and comfort. Whether it’s a quick bite between meetings or a leisurely lunch with friends, the deli brings people together over flavours that are proudly, passionately Lebanese.

From the food and décor to the energy and clientele, Em Sherif Deli celebrates “la vie Libanaise”, a way of life rooted in tradition, elegance, and togetherness. Dubai, get ready to taste Lebanon.

PR News Desk

PR News Desk

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