Hala records 36% growth of trips in H1 2023 versus H1 2022

Hala, Dubai’s e-hailing taxi solution, has announced a 36% trip growth in the first six months of the year compared to the same time in 2022.

Hala also saw a growth of 21% in new users signing up for the service compared to last year on the Careem app. 

Khaled Nuseibeh, Chief Executive Officer at Hala, said: “Hala’s performance has been tremendous this year, all thanks to the team’s hard work and dedication. March 2023 was our busiest month this year, and we saw a 60% increase in reliability score compared to last year.”  

In line with the Dubai Roads & Transport Authority (RTA)’s vision to achieve an 80% e-hail adoption rate in the coming years, Hala continues to ramp up its operations with over 1,000 additional cars to be onboarded by the end of 2023.  

As e-hail demand soars, Hala recently signed an agreement with Dubai Taxi Corporation to onboard 600 cars dedicated to Hala users during evening peak hours starting September 2023.

Through keen analysis of customer behaviour and city traffic patterns, Hala identifies key areas to improve demand and match supply to ensure e-hail reliability.  

“To further amplify our operations to respond to the rising demand for e-hailing, we continue to carefully assess user behaviour to ensure reliability and great customer experience. Since launch, our customer ratings have increased to 4.88 as of June 2023.

“As we gear up for a busy Q4, we are committed to working closely with the RTA and all partners to improve readiness and keep the city moving.” – added Nuseibeh. 

In July 2023, Hala introduced the Careem Pay digital wallet for its fleet of ride-hailing Captains to aid in quicker and more frequent payments of tips and bonuses. Hala has onboarded the payment solution for 17,000 drivers in the past month.  

Since January 2023, Hala Home (Captain Support Center) has trained over 15,000 drivers and conducted 130 workshops and team activities. Hala is also launching a holistic reward programme for its drivers soon.  

With a core mission to continue elevating customer experiences and keep Dubai connected, Hala continues to drive forward its commitment to ensuring visitors and residents enjoy reliable and convenient transportation.  

Hala manages 21,000 drivers on its platform with a fleet of 12,000 cars provided by its franchise partners for Dubai residents and visitors. 

Last Updated on 1 year by News Desk 1