As the world’s biggest sporting moments unite fans across the globe, Samsung Gulf Electronics is reminding consumers that great entertainment should not stop at the living room door. With Samsung’s growing lineup of AI-enabled home appliances, powered by SmartThings, households across the region can now stay completely connected to the content they love.
Today’s home appliances are connected, screen-equipped partners designed to keep entertainment and live sport always within sight.
Guran Nakiboglu, Head of the Home Appliances Division at Samsung Gulf Electronics said: “Consumers expect their homes to keep up with the moments that matter most. Samsung leads in connectivity, bringing devices, screens, and appliances together into one seamless ecosystem. That means the experiences you love follow you across every room, from a match-defining moment to your favorite show.”
The Samsung ecosystem: Connectivity without compromise
At the heart of Samsung’s smart living proposition is SmartThings, the platform that links every Samsung device into one experience. Consumers can control, monitor, and stream content across their network, from a Galaxy smartphone or smart TV to the Family Hub refrigerator and the washing machine.
With Smart View, content from a Samsung device can carry over onto compatible appliance screens, so the viewing experience never stops when you leave the couch. And because select appliance screens connect directly to the web, you can stream and browse straight from the appliance itself, no mirroring required.
Smart scenarios for the biggest nights at home
The kitchen that keeps up
Grabbing a drink or putting together a half-time spread? With Smart View, the match follows you into the kitchen. Whatever is playing on your TV or phone continues straight onto the Family Hub refrigerator’s built-in screen the moment you walk in, so you never miss a goal.
From spin cycle to screen
Match day and laundry day collide? No problem. Samsung’s Front-loading AI Washing Machine, available with a 7-inch touch display across selected Washer, Dryer, and Combo models, brings the action to the laundry room and streams live scores and updates as you go. And with SmartThings, you can run the wash from your phone without leaving your seat. Busy watching the game? Do your laundry from the couch.
Screens everywhere
“Screens everywhere” is Samsung’s commitment to an uninterrupted lifestyle. With Bespoke AI appliances and SmartThings integration across mobile, TV, and home appliances, the Samsung ecosystem creates a truly connected home.
For more information, please visit Samsung.com/ae
