With over twenty-five years of serving pizza delight in the UAE and a global legacy that began in London’s Soho in 1965, PizzaExpress is known an iconic destination for handcrafted, delicious pizza, flavour-packed experiences and quality casual dining – built on a heritage of creativity, music, and community.
To mark 60 years of pizza excellence, PizzaExpress is rolling out a series of celebratory experiences across its UAE restaurants; inviting pizza fans to take part in its birthday through a ‘60 for 60’ dine-in special, offering unlimited pizza and Dough Balls for sixty minutes at just AED 60, and the launch of a special Icons Set Menu, featuring timeless favourites from the brand’s six-decades.
Now live across all PizzaExpress restaurants in the UAE,the ’60 for 60’ dine-in special runs Monday to Thursday, between 5pm and 6pm for a limited time only, until 1st June. PizzaExpress fans can enjoy a one-hour celebration of all their favourites, feasting on an unlimited selection of Classic pizzas, including the Margherita, American, Giardiniera, and Apollo, alongside legendary Dough Balls – served hot, fluffy, and endlessly refillable for one hour of pure joy.
As part of the 60th birthday celebration, PizzaExpress is also unveiling the Icons Set Menu – a reimagined collection of its most loved dishes from over the years. Highlights include Queen Margherita, topped with creamy burrata and finished with fresh basil and Parmesan; the La Reine, featuring turkey ham, olives, mushrooms, and mozzarella; and the Beef Lasagne, layered with Bolognese, béchamel, and melted cheeses. Other returning favourites include the Bruschetta Originale “PizzaExpress”, Soho, and indulgent desserts like the Golden Caramel Dough Balls and Chocolate Fudge Cake.
What’s more, the celebration doesn’t stop at the restaurant. Those who prefer to enjoy their pizza at home can enjoy a refreshed menu featuring the iconic dishes, along with exclusive birthday combos, including:
- Birthday Meal for One – 1 Classic Margherita, 1 Dough Balls, and 1 Soft Drink for AED 60
- The 60th Duo Special – 1 large Classic Margherita and 2 Soft Drinks for AED 60
- Birthday Pizza Pair – 2 Classic Margheritas for AED 60
To make the experience even more rewarding, PizzaExpress has also rolled out exclusive delivery offers as part of the celebration. These include limited-time discounts when ordering via the PizzaExpress website and complimentary treats with qualifying orders – adding even more flavour to the 60th birthday experience.
Prashanth Menon, Regional Director MENA at PizzaExpress, said: “This birthday is more than a celebration of six decades of delicious pizza – it is a moment to recognise the timelessness of PizzaExpress and connect with our guests in new and meaningful ways. PizzaExpress fans across the world are celebrating this moment with us, and we’re excited to mark it with our UAE community as we continue evolving the PizzaExpress journey in the region”.
From pioneering fresh pizza in 1965 to creating vibrant, memorable dining moments today, find out more about the birthday celebration on https://www.pizzaexpress.ae/
