Braze

NEWS DESK

Floward boosts customer engagement with Braze using WhatsApp

PR News Desk 13/11/2024

Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, has helped Floward, the go-to online destination for flowers and gifts delivery in MENA and the UK, strengthen their customer engagement and conversion rates, particularly through

NEWS DESK

Braze further strengthens Middle East operations

PR News Desk 18/10/2024

Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, announced the appointment of Sharif Kotb as Area Vice President for GCC. This appointment builds on the company’s planned expansion of its footprint into the region, including plans to open an office in Dubai. Kotb, who previously held a leadership […]

NEWS DESK

Braze Unveils New AI, Data, and Orchestration Product Innovation at Forge 2024

PR News Desk 25/09/2024

Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, has unveiled new product innovations designed to help marketers craft and optimize one-to-one personalized experiences at its annual customer conference, Forge 2024. With 10+ years of continued innovation in AI, Braze offers a range of BrazeAI™ features to help

NEWS DESK

Braze Customer Engagement Review reveals that UAE Brands are prioritising AI but lack the right execution skills

News Desk 16/05/2024

According to the fourth edition of the Braze Customer Engagement Review (CER), amidst the AI surge, marketers are grappling with a skills crisis, facing yet another challenging year. The report combines data from the Braze platform with the results of a global survey developed in partnership with Wakefield Research, surveying senior marketing executives. As AI […]