Choithrams has expanded its wellness offering across stores and online, making it easier for customers to access a wider range of healthier and lifestyle-focused products as part of their everyday shopping experience. The expanded wellness category brings together over 1,000 SKUs spanning
Choithrams
Choithrams has expanded its wellness offering across stores and online, making it easier for customers to access a wider range of healthier and lifestyle-focused products as part of their everyday shopping experience. The expanded wellness category brings together over 1,000 SKUs spanning nutrition, fitness, and mindful living. The range includes protein powders,
Choithrams and PARKONIC have introduced a streamlined, ticketless parking experience across selected store locations in the UAE. This initiative reflects Choithrams’ focus on reducing parking friction and improving the customer experience, beyond the store. The system is powered by PARKONIC OS, a digitally managed parking operating system enabling a seamless, ticketless
Choithrams, the UAE’s favourite neighbourhood retail and distribution chain, announces a strategic price reset for approximately 10,000 essential products, marking one of the largest price resets by a UAE supermarket retailer to date. The reset follows a survey conducted by Choithrams, which gathered feedback and insights from close to 8,000 customers in 2025. With
Choithrams, one ofDubai’s favourite retailers, is once again stepping up to tackle global hunger in collaboration with the United Nations World Food Programme (WFP). The “Share the meal for Zero Hunger” initiative, launched today, is a four-month awareness and fundraising campaign in support of WFP’s efforts to reach zero hunger by 2030, in line with […]
Choithrams, the popular community supermarket brand, has announced that its annual “Double Blessings” Ramadan campaign initiative has raised AED 500,000 for education, “Gaza In Our Hearts”, a Ramadan fundraising campaign by Dubai Cares, part of Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRGI). The campaign mobilized the UAE community to raise vital funds for the
Dubai’s popular supermarket chain Choithrams and 1999 Nobel Peace Prize Laureate Medecins Sans Frontieres (MSF) team up to bring essential medical care to thousands of people stuck in the challenging situation in the region. From 20th March until 15th May, 2024, Choithram International Foundation will donate towards medical interventions for every purchase of Goodness
Choithrams, the popular community supermarket brand, has pledged to boost customer donations by 50 times during its annual “Double Blessings” Ramadan campaign, as part of its 50th anniversary celebrations. The campaign, which runs from 1 March to 10 April, will benefit two organizations under Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI): UAE Food Bank, […]

















