DFRE

NEWS DESK

Leading public and private sector organisations back Dubai’s growing gaming ecosystem at Dubai Esports & Games Festival (DEF) 2026

News Desk 05/06/2026

 Leading organisations from across the public and private sectors have come together through Dubai Esports & Games Festival (DEF) 2026 to support the continued growth of Dubai’s gaming and esports ecosystem, helping create new opportunities for players, creators, developers and aspiring

NEWS DESK

Careem DineOut named exclusive booking partner for Dubai Restaurant Week

News Desk 23/04/2026

Careem’s DineOut has been named the exclusive digital booking partner for Dubai Restaurant Week, the city’s most anticipated culinary festival organised by Dubai Festivals and Retail Establishment (DFRE), part of the Dubai Department of Economy and Tourism (DET), starting from 1st to 17th May. For the duration of the festival, all reservations across the

NEWS DESK

DSS 2025 Delivers Its Biggest-Ever Edition With Unbeatable Value, Endless Excitement, and a Summer Well Spent

PR News Desk 09/09/2025

Dubai Summer Surprises (DSS) 2025 has concluded its most dynamic and value-packed season to date, delivering a summer well spent for hundreds of thousands of residents and visitors. Over 66 action-packed days, the 28th edition transformed the emirate into the ultimate summer destination with exceptional savings, endless excitement, and amazing new adventures –

NEWS DESK

Dubai Summer Surprises 2025 Starts Tomorrow with An Epic Opening Weekend to Kick-Start a Summer Well Spent

PR News Desk 26/06/2025

The 28th edition of Dubai Summer Surprises (DSS) kicks off tomorrow, transforming the city into a 66-day summer playground with the most-value packed programme ever from 27 June to 31 August, 2025. Organised by Dubai Festivals and Retail Establishment (DFRE), DSS 2025 promises a summer well spent for everyone with thousands of offers and things […]

NEWS DESK

Dubai Summer Surprises Reveals Dates For Most Value-Packed Edition Ever

PR News Desk 22/05/2025

The highly anticipated countdown to Dubai Summer Surprises (DSS) 2025 has officially begun! Dubai Festivals and Retail Establishment (DFRE) will bring together the entire city like never before for the most value-packed edition of DSS ever, promising a summer well spent for residents and visitors packed with thousands of things to do, see, experience, and […]

NEWS DESK

The Countdown Is On: One Week to Go Before Dubai Esports and Games Festival 2025 Brings the City’s Most Epic Gaming Celebration

PR News Desk 18/04/2025

The countdown has officially begun as the city transforms into the ultimate gaming playground for the return of the epic fourth edition of the Dubai Esports and Games Festival (DEF) 2025. Organised by Dubai Festivals and Retail Establishment (DFRE) from 25 April to 11 May, the region’s largest and most exciting esports and gaming celebration […]

NEWS DESK

Dubai Esports and Games Festival 2025 Unveils Action-Packed Lineup of Events

PR News Desk 16/04/2025

Gaming and esports is set to reach exciting new heights in the city as the highly anticipated Dubai Esports and Games Festival (DEF) 2025 returns for its epic fourth edition from 25 April to 11 May, featuring an electrifying calendar of competitions, cutting-edge gaming technology, and industry-defining trends. Organised by Dubai Festivals and Retail Establishment […]

NEWS DESK

DSF BRINGS INCREDIBLE DAILY CHANCES TO WIN MEGA PRIZES WORTH AED 50 MILLION

PR News Desk 16/12/2024

The iconic annual Dubai Shopping Festival (DSF) is pulling out all the stops this season for its most spectacular 30th anniversary edition with endless opportunities for everyone to win incredible prizes in the city’s biggest-ever, out-of-this-world celebration. With a rich history of extraordinary prizes and incredible moments that has captivated dreamers for three

NEWS DESK

OUT-OF-THIS-WORLD DSF CELEBRATIONS CONTINUE WITH ANOTHER ACTION-PACKED WEEK

PR News Desk 14/12/2024

Dubai Shopping Festival (DSF) continues to bring the city’s biggest-ever celebration with another action-packed week of stellar only-in-Dubai experiences, return of festival favourites, ever-popular signature events, and brand-new additions – all designed to be more immersive and awe-inspiring than ever before. Hosted by Dubai Festivals and Retail Establishment

NEWS DESK

DSF IN FULL SWING: HERE ARE THE TOP 30 HIGHLIGHTS FOR THE EXTRAORDINARY 30TH ANNIVERSARY EDITION

PR News Desk 12/12/2024

The 30th edition of the iconic annual Dubai Shopping Festival (DSF) kicked off last week, bringing the city’s most exciting, awe-inspiring and unforgettable annual celebration with a jam-packed calendar brimming with unforgettable experiences for everyone, every day, in every corner of the city for 38 non-stop days. Organised by Dubai Festivals and Retail Establishment

NEWS DESK

DSS DAILY SURPRISES BRING 34 DAYS OF EXCLUSIVE SAVINGS ALL SUMMER

News Desk 06/07/2024

Dubai Summer Surprises (DSS) 2024 is bringing brilliant bargains to everyone across the city with the return of DSS Daily Surprises. Runningfrom 2 July to 4 August, the highly anticipated and incredibly popular exclusive deals are bringing 34 days of exceptional, limited-time offers across everything from fashion and beauty to electronics and home labels. A […]

NEWS DESK

MODESH WORLD OPENS TODAY WITH EXCITING NEW ADDITIONS FOR 2024

News Desk 21/06/2024

Modesh World, one of the region’s largest indoor entertainment and amusement facilities, has opened its doors today to welcome families and friends for the biggest and most exciting season this year, as it celebrates its milestone 25th anniversary from 21 June to 18 August. Organised by Dubai Festivals and Retail Establishment (DFRE), the city’s favourite […]

NEWS DESK

DATES REVEALED FOR DUBAI SUMMER SURPRISES 2024

News Desk 20/06/2024

Dubai Summer Surprises (DSS) 2024 is bringing together the very best that the city has to offer for its biggest and most exciting edition yet, promising a summer well spent for residents and visitors with thousands of things to do, see, experience, and explore. The 27th edition of the highly anticipated DSS, organised by Dubai […]

NEWS DESK

DUBAI’S DAZZLING EID AL ADHA CELEBRATIONS START TODAY

News Desk 16/06/2024

Eid in Dubai, the eagerly awaited celebration organised by Dubai Festivals and Retail Establishment (DFRE), begins today to bring residents and tourists endless ways to create unforgettable memories together. From 16 – 23 June, Dubai comes alive with spectacular fireworks displays, breathtaking live entertainment, exclusive mall activities and offers, exciting

NEWS DESK

DUBAI SHOPPERS ENJOY EXCLUSIVE DEALS THROUGHOUT THE THREE-DAY SUPER SALE WEEKEND

News Desk 03/06/2024

The 3 Day Super Sale (3DSS), organised by Dubai Festivals and Retail Establishment (DFRE), celebrated yet another successful edition with thousands of shoppers flocking to their favourite malls and iconic retail hotspots to enjoy unmissable markdowns of up to 90 per cent. The city’s biggest shopping weekend, held from 31 May to 2 June 2024, […]

NEWS DESK

DUBAI ESPORTS AND GAMES FESTIVAL BRINGS MILLIONS OF REGIONAL GAMERS TOGETHER IN EPIC SHOWDOWNS

News Desk 23/05/2024

The third and biggest edition of the Dubai Esports and Games Festival (DEF), which concluded this May, brought together a staggering 4.15 million gamers from across the region, cementing Dubai’s position as a leading hub for gaming. Organised by Dubai Festivals and Retail Establishment (DFRE), a packed calendar of online tournaments throughout the 17-day event […]

NEWS DESK

A CITYWIDE CELEBRATION OF GAMING CULTURE

News Desk 09/05/2024

The third and biggest edition of the Dubai Esports and Games Festival (DEF) 2024, organised by Dubai Festivals and Retail Establishment (DFRE), concluded with resounding success and record-breaking visitor numbers. The 17-day event brought together more than 34,000 gaming fans of all ages and levels for an action-packed calendar of events, workshops, competitions,