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India’s Leading Creator Brand BeerBiceps Expands to the GCC with UAE-Based Sprout Media

Sprout Media has entered into a strategic partnership with India’s BeerBiceps Group of Companies, marking the content and digital education powerhouse’s first international expansion outside India. The collaboration positions Sprout Media as the group’s regional partner for the GCC, supporting the growth of brands, creators and business leaders across the region’s rapidly
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Bien-Etre Secures Exclusive GCC Rights to Breakthrough Rapid Longevity Diagnostics, Tapping $165 Billion MENA Wellness Market

Bien-Etre Ltd, an emerging longevity diagnostics and wellness company, today announced it has secured an exclusive, multi-year distribution agreement with Beyond Blood Diagnostics (BBD) for the Gulf Cooperation Council (GCC) region.   This deal grants Bien-Etre sole rights to integrate BBD’s proprietary rapid longevity test, a breakthrough technology delivering
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GCC Companies achieve 30-second payroll processing with 100 per cent accuracy using advanced HRMS, reveals greytHR

Companies across the GCC region have experienced higher workforce management efficiency using advanced AI-powered HRMS, reporting 100 per cent accuracy and stronger compliance with GCC labour regulations, reveals a recent survey conducted by greytHR, the leading full-suite Human Resource Management System (HRMS) platform. Notably, organisations with around 1000 employees
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GCC Region’s Largest-Ever RoboCup Asia-Pacific 2025 Kicks Off on 10 November with Abu Dhabi Autonomous Week 2025

Khalifa University of Science and Technology today announced the 8th edition of RoboCup Asia-Pacific (RCAP) 2025, largest-ever in the Gulf Cooperation Council (GCC) region, is kicking off on 10 November, coinciding with the inauguration of Abu Dhabi Autonomous Week 2025, being organized under the patronage of His Highness Sheikh Hamdan bin Mohamed bin Zayed Al Nahyan, […]
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PlanRadar Report Reveals How Inconsistent QA/QC Standards Drain Construction Profits Across the GCC

A new study by PlanRadar, a leading platform for digital documentation, communication, and reporting in construction, facility management, and real estate projects, reveals a clear contradiction at the heart of quality management. More than seven in ten construction companies across global markets, including the GCC, begin QA/QC processes from day one — yet over
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AMD and Kerno announce “Made in the Emirates” initiative to deliver AI and enterprise infrastructure to GCC markets  

AMD has signed a strategic collaboration with Kerno, a UAE-based enterprise infrastructure provider, to accelerate the delivery of AI and cloud infrastructure to GCC markets including the UAE and Saudi Arabia. As part of this agreement, the companies will collaborate on a “Made in the Emirates” initiative, where AMD-based solutions will be co-developed in the […]
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Orange Business powers Xpandretail, pioneers of retail transformation in GCC, with Live Objects a secure IoT platform

Multinational Xpandretail, a retail data analytics and mall solution provider company, was challenged to unify massive sales, inventory, and customer data streams from multiple channels in real time for smarter decision-making. Legacy systems lack scalability, modern IoT integration, and real-time monitoring capabilities.  Orange Business Live Objects provided an
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French apples set to shine in GCC with new EU campaign

European apples are set to take centre stage in the GCC through the launch of a new three-year promotional programme highlighting their exceptional quality, wide variety, and year-round availability. Building on the success of previous initiatives, which have seen European, particularly French apples, gain a solid reputation among retailers, hotels, chefs, and
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Kaspersky at GITEX 2025: Cyberthreat Trends Reveal Rise in Password Stealers, Ransomware, and Spyware Across the GCC

At GITEX 2025, Kaspersky highlights that understanding the growing and sophisticated cyberthreat landscape is now a prerequisite for effective day-to-day cyber defense. According to Kaspersky’s telemetry, the overall number of web and local threats detected and blocked by Kaspersky solutions exceeded 50 million in the first eight months of 2025 across the GCC, with several