IQOS

NEWS DESK

IQOS One of the Most Valuable Global Brands, According to Kantar’s BrandZ 2026 Ranking

News Desk 12/06/2026

Philip Morris International’s (PMI) (NYSE: PM) IQOS, the #1 tobacco heating system[1], has been listed for the first time as one of the top 100 most valuable brands in the world in Kantar’s BrandZ 2026 Most Valuable Global Brands. This ranking solidifies IQOS’s global momentum and its emergence

NEWS DESK

IQOS showcases its collaboration with Iconic Italian Design Brand SELETTI, introducing ‘Sensorium Piazza’ at Dubai Design Week

News Desk 06/11/2025

IQOS, the smoke-free products brand of Philip Morris International is proud to bring to Dubai Design Week its global collaboration with iconic Italian design brand SELETTI. “Sensorium Piazza”, an installation that IQOS brings with the signature of SELETTI, is open to Dubai Design Week visitors in Dubai Design District d3, from 4 to 9 November […]

NEWS DESK

Philip Morris International Marks a Decade of IQOS—a Milestone in the Journey to a Smoke-Free Future

PR News Desk 19/12/2024

Philip Morris International Inc. (PMI) (NYSE: PM) marks the 10th anniversary of the introduction of its leading smoke-free product, IQOS. The launch of this smoke-free innovation was a breakthrough moment toward achieving the company’s commitment to a future without cigarettes. In Japan—the first market where IQOS was launched in 2014—newly

IQOS One of the Most Valuable Global Brands, According to Kantar’s BrandZ 2026 Ranking

IQOS showcases its collaboration with Iconic Italian Design Brand SELETTI, introducing ‘Sensorium Piazza’ at Dubai Design Week

Philip Morris International Marks a Decade of IQOS—a Milestone in the Journey to a Smoke-Free Future

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