MEA

NEWS DESK

LG Electronics Appoints Ahmad Abed as Chief Operating Officer for ES Company, Air Conditioning, MEA

News Desk 09/06/2026

LG Electronics has appointed Ahmad Abed as the new Chief Operating Officer of the ES Company Air Conditioning division for the Middle East and Africa region. The change is effective immediately, aiming to bolster LG’s HVAC growth in a region with ongoing high demand for advanced,

NEWS DESK

Rheem Middle East launches high efficiency water heating and smart cooling solutions

News Desk 21/04/2026

Rheem, a global manufacturer of HVACR and water heating products, has introduced its latest innovations to the Middle East and Africa (MEA) market, launching both its Rheem Odin Plus Hybrid Heat Pump Water Heater and Century Comfort Ducted Inverter Series. Rheem Odin Plus Hybrid Heat Pump Water Heater has been designed with optimal efficiency in […]

NEWS DESK

The Rise of “Fake Shipment Tracking” Scams in MEA: Researchers Warn of Rapid Growth in Phishing-as-a-Service

News Desk 30/03/2026

As global parcel volume surpasses 161 billion annually, cybercriminals are increasingly exploiting the “modern-day essential service” of courier delivery. New research into the Middle East and Africa (MEA) region from Group-IB, a leading creator of cybersecurity technologies to investigate, prevent, and fight digital crime, reveals a growth in Fake Shipment

NEWS DESK

Starkey marks ‘World Hearing Day’ with call for early diagnosis and child-centred hearing care

News Desk 03/03/2026

On World Hearing Day 2026, Starkey Middle East and Africa is reinforcing the importance of early diagnosis and timely intervention in children with hearing loss, while highlighting how advanced hearing technology can support better outcomes at school, at home, and in everyday life. This year’s World Hearing Day theme, led by the World Health Organization, […]

NEWS DESK

MEA’s robotic vacuum momentum has a leader, and it’s eufy

News Desk 20/02/2026

eufy, the leading smart home appliances brand by Anker Innovations, announced a major milestone in its Middle East and Africa growth story, reinforcing its position as a trusted name in smart home cleaning across the region. eufy became the No.1 robotic vacuum cleaner brand in the MEA region in terms of retail volume for three […]

NEWS DESK

High-End Sound Goes Mainstream: soundcore Launches Liberty Buds in MEA

News Desk 06/02/2026

soundcore, Anker Innovations’ smart audio and video brand, announced today the launch of its new soundcore Liberty Buds in the Middle East and Africa. They mark the latest addition to the brands’ premium Liberty series of true wireless earbuds. Designed to deliver refined sound performance in a lightweight, semi in-ear form, Liberty Buds combines advanced […]

NEWS DESK

Securonix Welcomes Bassam Sartawi as the Senior Director for the Middle East and Africa

News Desk 05/02/2026

Securonix, Inc., a six-time Leader in the Gartner® Magic Quadrant™ for SIEM, today announced the appointment of Bassam Sartawi as the Senior Director for the Middle East and Africa (MEA). In his new role, Sartawi will spearhead the organization’s sales strategy, accelerate market expansion, and strengthen customer and partner relationships across key MEA markets. Sartawi

NEWS DESK

Global Agency Leadership Awards 2025 honours leading MEA agencies among eighty global contenders

News Desk 27/11/2025

Leading agencies from across the Middle East & Africa region  have been honoured among the top winners at the Global Agency Leadership Awards (GALA) 2025, hosted in Bangkok recently. The awards gathered over eighty high-performing marketing agencies from more than thirty markets, recognising leadership in creativity, innovation and measurable performance. Havas and

NEWS DESK

MoneyHash partners with Tabby to enable BNPL for merchants across MEA

PR News Desk 20/10/2025

MoneyHash, the first and leading payment orchestration platform in emerging and global markets, has partnered with Tabby, the Saudi Arabia–headquartered financial services app. This collaboration offers merchants seamless access to flexible Tabby payments across the UAE and KSA through MoneyHash’s unified API. Businesses can activate Tabby’s buy now pay later service,

NEWS DESK

CyberKnight and Keyfactor Unite to Power the Next Era of Digital Trust in the MEA

PR News Desk 16/10/2025

CyberKnight, a leading cybersecurity value-added distributor (VAD), today announced that it has joined the Keyfactor Partner Network to deliver advanced machine identity management, modern PKI, certificate lifecycle automation, and cryptographic inventory solutions across the Middle East and Africa. This new alliance addresses the region’s growing demand for digital trust

NEWS DESK

Delivering Front-Row Sound to MEA Living Rooms: Shure Debuts the First Digital Array Microphone Tailored for Broadcast

PR News Desk 15/09/2025

Leading manufacturer of audio solutions Shure announced today the DCA901 Planar Array Microphone – a move that is poised to redefine and further advance the field of audio capture for broadcast in the region. Designed for sports, studio, and live event production, DCA901 is set to deliver front-row sound to viewers while reducing the number […]

NEWS DESK

MoneyHash and Noon payments Announce Strategic Partnership to Accelerate Local Payment Adoption Across MEA

PR News Desk 10/09/2025

MoneyHash, the Middle East and Africa’s leading payment orchestration platform, has partnered with noon payments, a trusted comprehensive digital payment gateway by noon, to streamline access to localized payment methods across the GCC. This strategic collaboration allows businesses integrated with MoneyHash to instantly activate key regional payment options—such as Mada,

NEWS DESK

Mecomed Unveils Digital Health Whitepaper at WHX Tech 2025 to Accelerate Value-Based Healthcare in MEA

PR News Desk 10/09/2025

Mecomed, the Medical Technology Association in the Middle East and Africa, has released its new whitepaper, The Role of Digital Health in Value-Based Healthcare in MEA, during WHX Tech 2025. The publication delivers an evidence-based roadmap for building outcome-driven, sustainable healthcare systems across the region. The whitepaper was introduced during a high-profile

Automotive Space

Geely’s satellite network set to reshape smart mobility in the Middle East and Africa

Arnold Pinto 25/08/2025

11 LEO satellites launched GeeSpace, the aerospace arm of China’s Geely Holding, has launched 11 low Earth orbit (LEO) satellites, bringing the total number in its Future Mobility Constellation – also known as GeeSatCom – to 41, with plans to reach 72 by the end of this year. The expansion is part of the company’s […]

Energy Sustainability

Egypt launches the largest wind farm in the Middle East and Africa

Arnold Pinto 21/08/2025

A 650 megawatt facility French energy company Engie has helped facilitate the full commissioning of the Red Sea Wind Energy project in Egypt – currently the largest operational wind farm in the Middle East and Africa (MEA) region. The 650 megawatt (MW) facility, located near the Gulf of Suez in Ras Ghareb, was brought online […]

NEWS DESK

NTT DATA Strengthens Microsoft Cloud Partnership to Drive AI-Powered Transformation Across MEA and Global Markets

PR News Desk 08/08/2025

NTT DATA, a global leader in digital business and technology services, today announced its NTT Data business unit for Microsoft Cloud to meet rising demand for secure, AI-driven enterprise cloud transformation. The global unit brings together NTT DATA’s deep industry and technical expertise in Microsoft Cloud, security and AI solutions to accelerate cloud modernization,

BREAKING NEWS Business

Fujifilm opens regional hub and training centre in Expo City Dubai

Arnold Pinto 14/06/2025

Firm eyes new growth in MEA region Fujifilm Middle East and Africa has opened new regional headquarters and a training facility at Expo City Dubai. The move strengthens the Japanese company’s presence in the MEA region and underscores Dubai’s role as a growing centre for technological development and healthcare innovation. The new site includes the […]

NEWS DESK

Bimser and MeaTech Forge Strategic Partnership to Accelerate Digital Transformation Across MEA

PR News Desk 20/05/2025

Turkish enterprise software company Bimser, with over 2,500 global customers and a quarter-century of experience, has announced a strategic regional partnership with MeaTech, a leading systems integrator specialising in digital transformation across the Middle East and Africa. This marks a significant milestone in Bimser’s partner-first growth strategy in the region. Under

NEWS DESK

Trip Affiliates Network Accelerates MEA Expansion with Strong Momentum from Arabian Travel Market 2025

PR News Desk 08/05/2025

Trip Affiliates Network (TA Network) www.tripaffiliates.com marked a significant milestone in its Middle East & Africa (MEA) expansion strategy at Arabian Travel Market (ATM) 2025, held from 28 April to 1 May in Dubai.  The tech solutions network for travel agents, wholesalers and hotels appointed key General Sales Office (GSO)

Business

PayPal unveils Middle East and Africa regional HQ in Dubai

News Desk 27/04/2025

To facilitate regional ops Paypal, based in San Jose, California, has inaugurated its regional headquarters in the Middle East and Africa (MEA) at Dubai Internet City, marking a significant milestone in the digital commerce platform’s global expansion strategy. The Dubai Internet City location now serves as a strategic base for PayPal, enabling the company to […]