Bimser, a global enterprise software provider, today announced the launch of its new University Programme in the Middle East and Africa (MEA), with research and development (R&D) placed firmly at its core. The programme is designed to accelerate digital transformation in higher
Middle East
Workday, Inc. (NASDAQ: WDAY), the enterprise AI platform for managing people, money, and agents, today announced it will enter the Middle East with plans to open a new office in Dubai, United Arab Emirates. This strategic investment marks an important step in Workday’s global growth strategy and reflects the company’s commitment to customers, prospects and […]
IBM (NYSE: IBM) today announced an expanded Strategic Collaboration Agreement (SCA) with AWS to accelerate secure cloud adoption and digital transformation across the Middle East (the “Collaboration”). The Collaboration will leverage IBM Consulting’s deep industry expertise, AI and hybrid cloud technology leadership, alongside the cloud capabilities of AWS, to
The BMW M5 Touring Turns Every Drive into a Journey The BMW M5 Touring in Isle of Man Green comes alive on the long, rising stretches of tarmac that cut through the folds of the Hajar mountains. The brown ridges look almost endless, silent and heavy with history, but against them the car’s deep green […]
Innovaccer Inc., a San Francisco-based healthcare AI platform company with its regional headquarters in Abu Dhabi, today announced the establishment of its Gulf Cooperation Council (GCC) Advisory Board, comprising regional healthcare experts and digital health leaders Dr. Walid Abbas Zaher and Dr. Hamed Al Hashemi. This strategic move affirms Innovaccer’s continued
In a spectacular celebration of innovation, elegance, and sustainable mobility, Zeekr proudly unveiled the Zeekr 7X at an exclusive launch event held in Dubai on 23rd September 2025. The evening highlighted Zeekr’s vision to redefine premium electric mobility in the Middle East & North Africa, blending cutting-edge performance with timeless design and advanced safety.
Akamai Technologies, Inc. (NASDAQ: AKAM), the cybersecurity and cloud computing company that powers and protects businesses online, today announced the inaugural edition of the Akamai World Tour Dubai. Elected as the flagship Middle East stop for the global event, the one-day gathering will be headlined by a keynote from His Excellency, Dr. Mohamed Al Kuwaiti, Head
The Middle East Rotating Machinery Technology & Innovation Symposium (RoTIC Symposium), the region’s premier platform for rotating machinery advancements, opened today at the Grand Hyatt Exhibition Center in Dubai. Running until September 24, the three-day event is hosting more than 3,500+ professionals, innovators and technical experts from over 30+ countries,
Kingston Technology, a world leader in memory products and technology solutions, announced its continued commitment to supporting the Middle East’s rapidly growing gaming and digital content creation community. As immersive games and high-quality content production take center stage, Kingston’s reliable, high-performance storage and memory solutions are providing the
NEXTCHEM (MAIRE), a leader in technological solutions to industrialize the energy transition, today announced the opening of its new regional office in Abu Dhabi, marking a major milestone in the company’s strategic expansion across the Middle East. NEXTCHEM, part of MAIRE Group, a multinational engineering player in the downstream energy services with
Tech start-ups in the Middle East are being urged to capitalize on the regional economic boom forecast for the next decade by adapting to operate across merging business sectors. A recent PwC report said the region’s economy could reach $4.57 trillion by 2035, around $1 trillion more than today, while an additional $232 billion in […]
At 6:00 PM local time on September 19 in the UAE, Faraday Future (FF) hosted its first-ever 919 Futurist Day in the Middle East. At the event, the FX SuperOne made its debut in a private preview for the regional market, attracting significant attention and confirming its official Middle East launch at the end of […]
Permasteelisa Group, the UK’s leading international façade specialist, has grown its FaçadeCare business, which is dedicated to extending the lifespan of façades on buildings across the Middle East, by 33% in the last 12 months. The FaçadeCare team specialises in maintaining, protecting and enhancing façades – preserving their value, reducing costs and improving
Snapchat, in partnership with Publicis Media Middle East & Turkey, has released new research analyzing the effectiveness of First Ad Impression Takeovers across the MENA region. The study reveals that in an oversaturated digital landscape, short-burst ad formats are driving significant impact for brands, already outperforming benchmarks on reach, attention, and
Elm, a leading digital solutions company, successfully completed its participation in the Money 20/20 Middle East Exhibition and Conference, held from September 15 to 17, 2025, at the Riyadh International Convention and Exhibition Center (Mulham). The company maintained a prominent presence at the event themed ‘Where Money Meets Business,’ standing out among key figures
Nokia has extended its licensing agreement with HMD Global, enabling HMD to continue selling Nokia-branded feature phones across the Middle East and North Africa for an additional two to three years beyond the original 2026 expiry, according to sources familiar with the development. Sources say the extension ensures that Nokia feature phones, known for durability, […]
EnterpriseDB (EDB), the leading sovereign AI and data company, today unveiled new research showing that enterprises in the Middle East – specifically the United Arab Emirates and Saudi Arabia – are leading the global shift towards AI and data sovereignty. Sovereign AI adoption refers to the ability of organisations to fully control, localise and secure […]
AllSaints, the contemporary fashion house renowned for its rebellious spirit and iconic leather garments, is celebrating ten years in the region. The anniversary will be marked with a vibrant, fashion-forward celebration as it coincides with Mall of the Emirates’ 20th anniversary this September. Since opening its flagship Mall of the Emirates doors in 2015, AllSaints […]
VinFast has officially announced a strategic partnership with the Arabian Automobile Association (AAA), a leading provider of vehicle support services in the Middle East, to launch comprehensive roadside assistance for VinFast customers across six countries: the United Arab Emirates (UAE), Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman. This collaboration marks a
Align Technology, Inc. (Nasdaq: ALGN), a global medical device company that designs, manufactures, and sells the Invisalign® system of clear aligners, iTero™ intraoral scanners, and exocad™ CAD/CAM software for digital orthodontics and restorative dentistry, today announced the regional availability of the iTero Lumina™ intraoral scanner portfolio, including the most





























