Middle East

NEWS DESK

iACCEL GBI Joins Hands with TrustIn to Transform Transaction Landscape in the Middle East

PR News Desk 09/09/2024

iACCEL Gulf Business Incubator (iACCEL GBI), a leading go-to market accelerator based in Dubai, has announced a strategic partnership with TrustIn, Middle East’s first regulated digital escrow platform. The collaboration aims to democratize and simplify escrow services, making them more

Automotive UAE

Middle East is a pivotal market for Nissan

Arnold Pinto 09/09/2024

Automaker chief Makoto Uchida says The Middle East is a significant region for Nissan, including the Japanese automaker’s SUV range, the flagship model of which was launched in the Emirati capital last week. Delivering a compelling address to an exclusive audience at the world premiere of the all-new 2025 Nissan Patrol (Y63) in Abu Dhabi […]

NEWS DESK

Intersec 2025 to spotlight human risk in supply chains in the Middle East

PR News Desk 05/09/2024

Middle East organisations are increasingly facing vulnerabilities in their supply chains due to in human behaviour. This topic will take centre stage at the Security Leaders’ Summit during Intersec 2025, where security industry thought leaders will explore the intricate relationship between human actions and supply chain security. The 26th edition of Intersec, the world’s

NEWS DESK

Pfizer Appoints Elif Aral as Regional President for the Middle East, Russia & Africa

PR News Desk 05/09/2024

Pfizer announces the appointment of Elif Aral as Regional President for Middle East, Russia, and Africa (MERA) effective September 2024 to spearhead operations in the region and bring scientific breakthroughs in vaccines, oncology, rare diseases, internal medicine, hospitals, and inflammation and immunology. In her new role, in addition to overseeing all therapeutic areas

NEWS DESK

Baseball United to Build Middle East’s First-Ever Professional Ballpark

PR News Desk 03/09/2024

Baseball United, the first professional baseball league focused on the Middle East and South Asia, announced today its plans to build the first professional baseball field and ballpark in the history of the region. The new ballpark will be constructed within The Sevens sports and entertainment complex, located on Al-Ain Road (E66), just a short […]

NEWS DESK

AL TAYER MOTORS IS FIRST PARTNER TO SIGN EV BRAND DEEPAL IN THE MIDDLE EAST

PR News Desk 03/09/2024

Al Tayer Motors, one of the UAE’s premier automotive dealerships, is the first in the Middle East to sign an agreement to distribute Electric Vehicle (EV) brand DEEPAL in the country. Al Tayer Motors will establish a network of sales and service facilities for DEEPAL, a pioneering brand in green mobility, with an inaugural showroom […]

Automotive Saudi Arabia

Changan Automobile capitalises on Middle East market

Arnold Pinto 02/09/2024

With new launches and strategic developments One of China’s top four automotive groups, Changan Automobile, has launched its all-new UNI-S, Avatr, and Deepal models in Saudi Arabia. This is the trio’s official unveiling for the oil-rich Middle East region. At its 2024 Middle East and Africa Brand Event, held in Riyadh, Saudi Arabia, on August […]

NEWS DESK

Gulf Capital Sells its Strategic Stake in Middle East Glass

PR News Desk 02/09/2024

Gulf Capital, one of the largest private equity firms investing from the GCC to the rest of Asia, announced today that it has sold its strategic stake in Egypt-listed Middle East Glass S.A.E. (MEG) to the majority shareholder of the business, MENA Glass Holdings Limited. Gulf Capital’s growth investment enabled MEG to become the largest […]

Defence & Security

US Navy rescues 2 Iranians in Gulf of Oman

Arnold Pinto 01/09/2024

Given humanitarian assistance at sea The US Navy rescued two Iranian civilian sailors in the Gulf of Oman on August 23, 2024. The Iranians were rescued by personnel from the USS Theodore Roosevelt Carrier Strike Group 9 (CSG9), currently engaged in routine operations in the area. According to US Central Command (USCENTCOM), on August 23, […]

NEWS DESK

Newgen Software launches world’s first low-code, end-to-end trade finance platform in Middle East

PR News Desk 29/08/2024

Newgen Software Technologies Ltd., a global provider of low-code digital transformation solutions, has launched its trade finance platform in the Middle East. Banks and financial companies from across the region can now use Newgen’s cutting-edge platform to unify and digitise disparate and rigid legacy systems, enabling them to achieve scale and efficiency while unlocking

NEWS DESK

CyberKnight Signs Partnership with Digital.ai to Enhance Application Security in the Middle East

PR News Desk 28/08/2024

Organizations are fast adopting DevOps practices to enable faster delivery of customer value and agility at scale. However, security has often been viewed as a problem to fix later and not a requirement to factor into the pipeline, making it difficult to ensure that infrastructure and environments meet security and regulatory requirements without sacrificing speed. […]

NEWS DESK

flynas Launches Extensive Expansion in the UAE Market with Eight New Destinations and Routes as of September

PR News Desk 27/08/2024

flynas, the leading low-cost airline in the world and the best LCC in the Middle East, is gearing up to launch a bunch of new direct destinations and routes between KSA and UAE at the beginning of September, extensively expanding its network in the UAE market to be the largest air carrier serving the four […]

NEWS DESK

A first in the Middle East: Chalhoub Group’s the deal pioneers Generative AI in Back-To-School campaign

PR News Desk 27/08/2024

Chalhoub Group’s unique designer fashion outlet, The Deal, has taken a pioneering step by using Generative Artificial Intelligence (Gen AI) to create its latest back-to-school campaign. Launched in partnership with a cutting-edge startup specialising in Generative AI to produce high-quality marketing assets, as well as Chalhoub Group’s in-house Tech team and content

NEWS DESK

Data Breach Costs for Businesses Continue Their Upward Trajectory in the Middle East Reaching an Average of SAR 32.80 Million

PR News Desk 26/08/2024

IBM (NYSE: IBM) released its annual Cost of a Data Breach Report revealing the average cost of a data breach for businesses in the Middle East reached SAR 32.80 million in 2024. This represents an increase of nearly 10% this year, from SAR 29.90 million in 2023. According to the organizations analyzed, the top three factors that […]

NEWS DESK

Xsolla and Savvy Games Group Sign Memorandum of Understanding to Further Video Game Development in the Middle East

PR News Desk 26/08/2024

Xsolla, a global video game commerce company, today announced the signing of a Memorandum of Understanding (MoU) with Savvy Games Group (“Savvy”), Saudi Arabia’s National Champion for Games and Esports, to advance the Kingdom’s Vision 2030 and to create economic opportunities for game developers in the Middle East and around the world. The strategic partnership

Defence & Security

USS Abraham Lincoln CSG enters USCENTCOM AOR

Arnold Pinto 23/08/2024

Poised to deter any Iranian aggression The USS Abraham Lincoln Nimitz-class nuclear-powered aircraft carrier equipped with F-35C and F/A-18 Block III fighter aircraft has entered the US Central Command (USCENTCOM) area of responsibility (AOR). The USS Abraham Lincoln, the flagship of US Carrier Strike Group (CSG) 3, is accompanied by the guided-missile cruiser USS Mobile

NEWS DESK

ValueFirst partners with MoEngage to enable seamless conversations between enterprises and consumers in the Middle East

PR News Desk 22/08/2024

ValueFirst, the leading CPaaS company in the Middle East, has partnered with MoEngage, the top insights-led customer engagement platform. This strategic alliance aims to help enterprises drive personalized, insights-led customer engagement and enhance their operations. With this partnership, ValueFirst will join the MoEngage Catalyst Partner Program, which aims to help

Business UAE

Rodenstock unveils AI-powered B.I.G. Norm lenses for the Middle East

Arnold Pinto 22/08/2024

Result of 500,000+ biometric eye scans Rodenstock, a global leader in eye health innovation and manufacturer of biometric ophthalmic lenses, has launched its all-new B.I.G. Norm lenses, biometric intelligent glasses powered by artificial intelligence (AI), in the Middle East market. The regional launch is in partnership with Egma, a leading ophthalmic lens company based in

Corporate

Transworld Business Advisors expands GCC operations

Arnold Pinto 20/08/2024

Reinforcing growth and advisory services Transworld Business Advisors (Transworld), the world’s largest business brokerage franchise, has extended its operations in the Gulf Cooperation Council (GCC) region. The move sees West Palm Beach, Florida-headquartered Transworld, extending its services beyond the United Arab Emirates (UAE) to include Saudi Arabia, Kuwait, Bahrain,

Defence & Security

Pentagon: US keen to deter regional war in Middle East

Arnold Pinto 15/08/2024

40,000 US troops in CENTCOM area Pentagon Press Secretary Air Force Maj. Gen. Pat Ryder has outlined the latest developments in the US strategy to address mounting tensions in the Middle East and prevent the escalation of conflict in the region. Addressing a press conference in Washington, DC, Ryder reiterated that the US has deployed […]