Saudi Arabia

Automotive Saudi Arabia

What will go down at the 2025 Dakar Rally in Saudi Arabia

Arnold Pinto 14/12/2024

A 7,700km rally route The 2025 Dakar Rally will return to Saudi Arabia for the sixth consecutive year, promising an even more formidable challenge for competitors, both amateurs and elite rally raid champions. Rally Director David Castera unveiled the specifics of the 47th Dakar Rally, which

NEWS DESK

ICM Triumphs with Luxury Lifestyle Award for Best Restaurant Interior Design at Akira Back in Saudi Arabia

PR News Desk 09/12/2024

Luxury Lifestyle Awards, a global recognition platform celebrating pinnacle achievements in the luxury industry, is proud to announce that International for Construction & Management (ICM) has been awarded the title of Best Restaurant Interior Design for its exceptional work on the Akira Back project in Saudi Arabia. This award highlights ICM’s commitment to excellence

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Microsoft shares strong progress on datacenter region in Saudi Arabia

PR News Desk 04/12/2024

Microsoft today shared updates on the progress of its datacenter region in the Kingdom of Saudi Arabia, following a recent site visit by a delegation of government officials from the Saudi Ministry of Communications and Information Technology (MCIT) as well as Microsoft executives from the company’s headquarters and Saudi Arabia. The global technology company announced

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Saudi Retail Forum 2024 puts the spotlight on homegrown brands

PR News Desk 28/11/2024

Saudi Arabia stands at a fascinating crossroad. On one side, we have a flourishing homegrown retail ecosystem, with regional brands becoming national champions. On the other, tried-and-tested international franchisees like IKEA, Zara, and H&M continue to draw consumers. In fact, Saudi homegrown retailers account for 70 percent of retail employment and are projected to

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Eurowings Expands UAE Routes and Regional Presence with New Services to Saudi Arabia and Egypt

PR News Desk 25/11/2024

Building on the success of its services between Germany and Dubai, Eurowings, the value airline of Lufthansa Group, is proud to announce significant expansions and new routes in its 2024/25 winter flight schedule. These new routes will enhance connectivity between the Middle East and Northern Africa from multiple German cities. Following the enthusiastic reception of […]

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SANS Khobar December 2024 to Address Cybersecurity Skills Gap for Saudi Arabia’s Digital Growth

PR News Desk 25/11/2024

SANS Institute, the global leader in cybersecurity training has announced SANS Khobar December 2024 (7-12 December) at the Holiday Inn & Suites Hotel, Al Khobar, Saudi Arabia. This event, which will feature both in-person and live online courses, will address the cybersecurity skills gap in the Middle East and support Saudi Arabia’s Vision 2030’s goals […]

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Under the Patronage of HRH the Crown Prince, Saudi Arabia is readying to Host Landmark World Investment Conference

PR News Desk 25/11/2024

Under the patronage of His Royal Highness Crown Prince and Prime Minister Mohammed bin Salman bin AbdulAziz Al Saud, the World Association of Investment Promotion Agencies (WAIPA) and Invest Saudi are organizing the 28th annual World Investment Conference (WIC) from November 25 to 27, in Riyadh. This prestigious event will gather global leaders in investment, […]

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With 25 Million Monthly Active Users Snap Inc. Expands Presence in Saudi Arabia

PR News Desk 22/11/2024

Snap Inc. is expanding its presence in Saudi Arabia with the establishment of a new office and the Kingdom’s first Creator Hub named, “Majlis Snap for Content Creators,” both located in the JAX district of Diriyah, a suburb of Riyadh. The move underscores the company’s commitment to deepening engagement with its 25 million monthly active […]

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Cisco Reveals Top Cybersecurity Threats Trends ahead of Black Hat MEA in Saudi Arabia

PR News Desk 19/11/2024

Ahead of Black Hat MEA in Riyadh from 26-28 November 2024, Cisco, the worldwide leader in networking and security, released insights into key cybersecurity trends that emerged between July and September 2024. The findings are based on analysis from Cisco Talos, one of the most trusted threat intelligence research teams globally, highlighting a notable increase […]

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Newborn Town Joins Saudi Arabia’s Regional Headquarters Program

PR News Desk 17/11/2024

The Hong Kong-listed tech company Newborn Town, in partnership with Saudi Arabia’s Ministry of Investment, hosted an event in Riyadh under the theme ‘To Connect, Explore, and Thrive Together’. During the event, MISA granted Newborn Town a Regional Headquarters license, making it the first social entertainment company to establish its MENA headquarters in

Thought leadership

It is time to disrupt the consultancy model; here’s why

News Desk 15/11/2024

By Paul Bogan, Regional Director of Advisory, +impact, a Serco company Advisory and consulting firms have long been known for parachuting into organisations, proposing strategic recommendations, and exiting before implementation. While these proposals may be meticulously crafted and capable of transforming businesses, the growing demand for end-to-end solutions has sparked

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88% of UAE and Saudi Arabia organizations investing in AI report business boost

PR News Desk 13/11/2024

Amazon Web Services in collaboration with International Data Corporation (IDC) today released a new whitepaper which reveals that early artificial intelligence (AI) adoption is already transforming private- and public-sector organizations in the UAE, however, there is a risk of creating a digital divide between those who embrace the technology and those who fall behind.

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Google Cloud Celebrates First Anniversary of Dammam Cloud Region in Saudi Arabia

PR News Desk 12/11/2024

Google Cloud today marked the first anniversary of the Dammam Cloud Region launch in Saudi Arabia with the inaugural Google Cloud Saudi Arabia Summit. Held at the Four Seasons Hotel Kingdom Tower in Riyadh, the event brought together over 1,500 attendees, including Google Cloud partners, customers, government officials, and industry leaders, to celebrate the achievements

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Culture is Saudi Arabia’s new commodity and creativity its new currency

PR News Desk 08/11/2024

The second edition of Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, kicked off today in Riyadh with over 1600 international and local industry leaders, experts, and young Saudi talent in attendance. Day one of the festival featured over 80 speakers, led by Manchester United’s Matt Mckie and […]

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New Products in Saudi Arabia: Top 3 Home Vacuum Cleaners from Dreame

PR News Desk 08/11/2024

In today’s fast-paced world, it’s difficult to come by time to take care of home cleaning needs the manual way. Which is why the demand for smart home cleaning solutions is skyrocketing. These innovations are no longer just about convenience, they’re about transforming the way we live. Throw away your broom and let the robots […]

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Athar Awards 2024 celebrates Saudi Arabia’s creative excellence and the inspiring talent behind it

PR News Desk 07/11/2024

The second edition of Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, concluded yesterday with the much-anticipated Athar Awards night. This year’s awards celebrated 51 outstanding achievements in Saudi Arabia’s thriving creative and communications industry. The evening recognised winners across the campaign,

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The Health Holding Company of Saudi Arabia and Cigna Healthcare sign letter of intent

PR News Desk 06/11/2024

The Health Holding Company of the Kingdom of Saudi Arabia (‘HHC’) represented by its CEO Mr. Nasser Al Huqbani and Cigna International Corporation (Cigna) represented by the CEO of Cigna Insurance Saudi Arabia Mr. Hisham Radwan who was delegated to sign a letter of intent (LOI) to explore a new collaboration that aims to enhance […]

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NEO SPACE GROUP (NSG) SELECTED BY TURKISH AIRLINES

PR News Desk 06/11/2024

Neo Space Group (NSG), a PIF-owned company and Saudi Arabia’s leading provider of satellite communication services, has been chosen by Turkish Airlines to equip its upcoming fleet of 14 A350 aircraft, currently in production and set for delivery in 2026 and 2027, with NSG’s IFC solution. This partnership marks a significant step forward in enhancing […]

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HSA Group Launches AITC in Saudi Arabia, Marking a Strategic Shift Towards Leadership

PR News Desk 06/11/2024

The Hayel Saeed Anam (HSA) Group has announced the official launch of its new company Advanced International Trading Company (AITC), which specializes in the fast-moving consumer goods (FMCG) sector in the Kingdom of Saudi Arabia, marking a significant move to strengthen its position in this sector. This launch comes in response to the rapid growth […]

Business

GE Vernova completes FEED studies to reduce carbon emissions

News Editor 2 05/11/2024

At 3 Saudi power plants US-based GE Vernova, in collaboration with Saudi Arabia’s Ash Sharqiyah Operations & Maintenance Company (ASHOMCo), has completed three Front-End Engineering Design (FEED) studies to reduce carbon emissions from three cogeneration plants in Saudi Arabia. This marks the first such initiative in Saudi Arabia focusing on plants utilising GE