Strategy

NEWS DESK

AURAK Integrates Micro Credentials into all its Programs to Boost Career Readiness

News Desk 16/03/2026

The American University of Ras Al Khaimah (AURAK) has launched a transformative academic initiative starting Spring Semester 2026, integrating industry-related micro-credentials into course assignments and coursework across all academic programs. The new strategy is now being implemented

NEWS DESK

Above Digital supports White Blossom Real Estate in building a scalable investor-led digital acquisition strategy

News Desk 17/02/2026

Above Digital, a Dubai-based digital performance marketing agency, has strengthened its client portfolio with White Blossom Real Estate, supporting the brokerage in building a structured and scalable digital lead generation engine focused on high-intent property investors.   White Blossom Real Estate is a specialist real estate advisory working with international

NEWS DESK

CASIO Middle East & Africa Unveils Growth Strategy and New Product Milestones

PR News Desk 15/09/2025

CASIO Middle East and Africa has announced a refreshed regional strategy alongside major product innovations, underscoring the company’s ambition to deepen its relevance with younger consumers while expanding into new watchmaking segments. At the centre of CASIO’s strategy is a drive to engage Gen Z through cultural partnerships and collaborations with global creative

NEWS DESK

Idemitsu Partners with Rimini Street to Support and Enable its Long-Term IT Roadmap and Strategy Built on Top of its SAP ECC 6.0 System

PR News Desk 05/09/2025

Rimini Street, Inc. (Nasdaq: RMNI), a global provider of end-to-end enterprise software support, management and innovation solutions, and the leading third-party support provider for Oracle, SAP and VMware software, today announced Idemitsu Kosan, Japanese petroleum manufacturer and retailer, has selected Rimini Street as its long-term, strategic ERP support and services

NEWS DESK

Tech Mahindra Unveils ‘AI Delivered Right’: A Comprehensive Strategy to Help Enterprises Scale AI with Purpose and Precision

PR News Desk 25/04/2025

Tech Mahindra (NSE: TECHM), a leading global provider of technology consulting and digital solutions to enterprises across industries, announced the launch of its new AI strategy, ‘AI Delivered Right’, to drive responsible, practical, and scalable adoption of AI across industries globally. The strategy is rooted in the company’s expertise in delivering

NEWS DESK

Union Properties achieves total of AED 1.3 billion in plot sales

PR News Desk 28/01/2025

Union Properties PJSC (“Union Properties” or the “Company”) (DFM symbol: UPP), sold over AED 1.3 billion worth of plots, since the announcement of its 5-year turnaround strategy in April 2023, marking a significant milestone in the Company’s growth journey. This impressive sales figure underscores the Company’s success in achieving its declared plans. By leveraging market

NEWS DESK

Kenvue Drives Climate Action Strategy Forward

PR News Desk 23/09/2024

Kenvue Inc. (NYSE: KVUE) (“Kenvue” or the “Company”), the maker of iconic brands such as Aveeno®, Listerine®, Neutrogena® and Tylenol®, is advancing progress toward the climate change goals outlined in its Healthy Lives Mission environmental, social and governance strategy, including releasing its first Task Force on Climate-related Financial Disclosures (TCFD) report.

NEWS DESK

Cisco Highlights Insights on AI Adoption for Businesses: From Strategy to Implementation

PR News Desk 28/08/2024

Artificial Intelligence (AI) is undoubtably a dominating topic of discussion, influencing both our daily lives and transforming the business landscape. As enterprises engage in a competitive digital arms race focused on AI, Cisco is committed to being a leader and partner in this field. We are at the forefront of the AI revolution utilizing our […]