Sumwon Studios, the global digital-first fashion group behind a growing portfolio of digitally native brands, has named Dubai as its global headquarters, signalling its next phase of global expansion as it scales towards a $1 billion global business. The announcement follows a period of rapid
Sumwon Studios
Sumwon Studios, the on-demand fashion group founded by Nitin Passi, has closed 2025 with strong performance, marking a major milestone in just its second year of operations. In 2025, Sumwon Studios generated approximately $300 million in net revenue, serving customers across 200+ countries worldwide. This performance underscores the group’s ability to scale rapidly while
Sumwon Studios, the on-demand fashion group founded by Nitin Passi, has closed 2025 with strong performance, marking a major milestone in just its second year of operations. In 2025, Sumwon Studios generated approximately $300 million in net revenue, serving customers across 200+ countries worldwide. This performance underscores the group’s ability to scale rapidly while












