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World’s Coolest Winter

NEWS DESK

Emirates Tourism Council reviews outcomes of the sixth edition of the ‘World’s Coolest Winter’ campaign and discusses plans to promote the UAE’s destinations and landmarks in 2026

The Emirates Tourism Council convened its first meeting of 2026 in Al Ain, chaired by H.E. Abdulla bin Touq Al Marri, Minister of Economy and Tourism, with the participation of heads and directors general of local tourism departments across the UAE. The meeting reviewed the outcomes of the
NEWS DESK

‘World’s Coolest Winter’ campaign successfully concludes its 5th edition

PR News Desk
The Ministry of Economy announced the conclusion of the fifth edition of the ‘World’s Coolest Winter’ campaign, which ran for six weeks from December 16, 2024, under the theme ‘Green Tourism’. The campaign was launched in collaboration between the Ministry of Economy, the National Agricultural Center, and local tourism authorities from across the UAE. The […]