Destination and travel brands seeking a greater share of Saudi Arabia’s high-value outbound market need to look beyond awareness and focus on the factors that ultimately convert traveller interest into bookings, according to industry leaders speaking at WTM Spotlight Riyadh. During the
WTM Spotlight Riyadh
Saudi Arabia has an opportunity to establish a new benchmark for experience-led tourism by placing its communities, culture and heritage at the centre of destination development, tourism leaders said today at WTM Spotlight Riyadh. During two sessions examining community tourism and the rapidly evolving experience economy, industry leaders explored how Saudi Arabia
WTM Spotlight Riyadh, organised by RX, a global leader in events and exhibitions, will open its doors tomorrow, 8 September, marking the beginning of a new platform designed to connect the world to Saudi Arabia and Saudi Arabia to the world as the Kingdom continues its rapid tourism transformation under Vision 2030. Taking place […]
WTM Spotlight Riyadh has announced the Ministry of Tourism as Strategic Partner for the inaugural edition of the event, highlighting a shared commitment to accelerating tourism growth, strengthening international collaboration, and supporting the ambitions of Saudi Vision 2030. The partnership marks an important milestone for WTM Spotlight Riyadh, promoting Saudi
WTM Spotlight Riyadh will showcase the strength, resilience and rapid growth of Saudi Arabia’s tourism sector, bringing together global industry leaders to strengthen partnerships, explore new opportunities and reinforce confidence in one of the world’s fastest-growing tourism markets. Exclusive insights from STR have highlighted the resilience of the Kingdom’s
As Saudi Arabia advances its Vision 2030 economic diversification agenda, the Kingdom’s Meetings, Incentives, Conferences and Exhibitions (MICE) industry is emerging as one of the fastest-growing segments within its tourism ecosystem. Against this backdrop, WTM Spotlight Riyadh will serve as a global platform to showcase the country’s expanding capacity to host world-class















