20 March 2023; Dubai, UAE…..“The 21st-century world of work is going to be different. It is important to be educated and prepared for the multiple career changes which are going to be part of the new world”. Dr. Sweta Adatia, a Neurologist at RAK Hospital in UAE through her new book ‘Future Ready Now’ provides neuroscience-based research and practical tools, to help ease the perilous journey towards a joyous career filled with purpose and fulfillment.
Targeted at high school and post-college students having difficulty in identifying the right career choices, the book utilises the cutting-edge research of dominant brain preferences as a backbone to identify the right career choices for students. Her message throughout the book is straightforward – scientific management of life’s career choices is an antidote to wishful thinking for career success. Each child has the potential to achieve a great career. And it all starts with an insight into their brain makeup.
An ideal reckoner for parents and teachers to suggest new-age career options for generation Alfa, this book showcases the science of self-discovery which leads to self-development as a continuum.
The book which maps the brains of highly accomplished individuals including Dr Raza Siddiqui, Executive Director of RAK Hospital was officially unveiled by him amongst the august gathering of greatly successful fraternity of medical experts.
Congratulating Dr Sweta and talking about the book Dr Siddiqui, says “Knowing the digital/robotic trends and staying updated about the newest career choices is no longer a luxury. It is a basic need. This book provides the tools through which children can learn about more than 800 careers in a few days. The idea is to ‘expose them young’. Starting early and starting right means getting half the job done for future career choices. It’s a must read if one wants the mantra to be successful.”
Dr. Sweta is intrigued about the ‘X factor’ that determines career success for a few people in any industry. She has collaborated with scientists in Singapore and the USA and has ongoing research – on the ABC of success (anatomy, biology and cognitive science of success). She is highly passionate about mapping the brain design of children and matching it to their EEG rhythms (the firing of the brain cells captured through an instrument).
The author narrates the pyramid of career choice success (a seven-level process), which has been applied to thousands of students globally, applying cutting-edge neuroscience principles to the science of career choice. This is a book for young and old. It is for the young post-college student seeking insights on the newest degrees or a parent seeking help for their young child confused about opting for the best career choice following high school
It is a proven fact that humans act as per their thinking process hence it is imperative to know how we think in a particular fashion in order to understand our actions and behavioural setup. The author highlights that keeping abreast of emerging trends and staying updated about new careers has become a necessity. Dr. Sweta, who is also a brain thinking coach, believes that “your brain design determines your life design”.
The 236-page phenomenal read is now available in eBook ($5.99) and print versions ($ 19.99) at Amazon and other online booksellers.