UK-based Endava makes its debut at GITEX Global 2023
Company exhibiting in collaboration with Dubai Internet City
Endava, a leading London, UK-headquartered SaaS provider specialising in digital evolution, agile transformation and automation, is commemorating its inaugural presence at GITEX Global 2023 by showcasing its next-generation solutions under the theme ‘Driving Digital Acceleration Across the Middle East’.
Endava primarily engages clients in the payments, financial services, TMT, consumer products, retail, mobility, and healthcare verticals.
Global expertise
At GITEX Global 2023, Endava is demonstrating how its global expertise, combined with in-depth knowledge of local dynamics and regional delivery teams, uniquely positions it to empower organisations to achieve their most ambitious digital endeavours.
During the five-day show, Endava is outlining its unique approach to digital transformation, encapsulated in its TEAM (The Endava Adaptive Model) delivery concept.
In a statement, Endava noted that, unlike other technology providers who seek to promote lucrative but complex, multi-year projects with a high risk of failure, Endava champions digital acceleration, which is characterised by consistent, impactful and scalable innovation.
In this context, Laith Al-Bazirgan, Digital Evangelist at Endava, said: “Our proprietary innovation framework prioritises flexibility and agility. It enables organisations to roll out incremental enhancements that drive continuous and measurable improvement to operations and customer and employee experiences.”
Regional presence
Having recently established its UAE office at Dubai Internet City, Endava aims to capitalise on the reach of the GCC region’s leading technology hub that is part of the Duba-based Tecom group.
Elaborating on how Endava’s regional strategy aligns with Dubai Internet City’s mission of advancing Dubai’s economic diversification, Al-Bazirgan stated: “The reorientation of regional economies towards being knowledge- and skills-based is underpinned by the adoption of transformative digital solutions.
“With the plethora of technologies out there, it is easy for organisations to get overwhelmed and true digital advancements to be sidetracked by vanity projects. Endava stands out as the holistic technology partner to the region’s enterprises, offering consultancy, design, implementation, and support services under one roof,” Al-Bazirgan added.
Al-Bazirgan continued: “Attendees who visit us at GITEX Global 2023 do not hear any sales pitches about specific solutions and technologies. Rather, they can have meaningful engagements with our subject matter experts, who strive to understand their business challenges or ambitions and translate these to technology solutions.”
Expert session
Arpit Agarwal, Principal Architect at Endava, is conducting an expert session entitled ‘Accelerating beyond Digital Transformation’ on October 16, 2023, at 2:30pm at the Dubai Internet City pavilion at GITEX Global 2023.
Agarwal’s presentation highlights how organisations can continuously improve operational efficiency and customer satisfaction by employing iterative advancements to their digital ecosystems.
Endava’s team at GITEX Global 2023 comprises subject matter experts, delivery leads, and principal architects.
At GITEX Global 2023, the Endava team is available at the Dubai Internet City pavilion, Concourse 2, DWTC.
Featured image: Endava Endava primarily engages clients in the payments, financial services, TMT, consumer products, retail, mobility, and healthcare verticals. Logo: Endava
Last Updated on 1 year by Arnold Pinto
