Gulf Business Machines (GBM), a leading end-to-end digital solutions provider, has been selected by Landmark Hospitality to deliver comprehensive IT managed services for the hospitality business operations across the GCC over the next three years. The strategic partnership will see GBM oversee the complete IT infrastructure and end-user managed services for Landmark Leisure, Fitness First and Foodmark locations in Bahrain, Kuwait, Oman, and United Arab Emirates.
By outsourcing its IT infrastructure management to GBM, Landmark Hospitality aims to streamline daily IT operations, enabling the company to focus on growth and maintain cutting-edge technology. The partnership will leverage GBM’s expertise in managed services, providing round-the-clock proactive monitoring, automation, and end-to-end process improvements governed by best practices.
The agreement also ensures that Landmark Hospitality will benefit from Service Level Agreement (SLA)-based services and IT Service Management tools aligned with the Information Technology Infrastructure Library (ITIL) framework for Enterprise Services. The services provided by GBM will encompass all aspects of in-house IT infrastructure management, offering greater control, visibility, and agility for Landmark Hospitality.
Ossama El Samadoni, General Manager of GBM Dubai, said: “This new managed services agreement underscores GBM’s dedication to delivering cutting-edge IT solutions that drive operational excellence and technological advancement across the GCC. By leveraging our expertise and comprehensive service offerings, we aim to empower Landmark Hospitality to optimize their IT operations, allowing them to focus on strategic growth and enhancing the guest experience.”
Pankaj Roongta, CFO of Landmark Hospitality, stated: “Our partnership with GBM marks a pivotal move towards optimizing our technology investments and enhancing cost-efficiency across operations. With GBM managing our IT infrastructure, we can redirect resources to key strategic initiatives that drive our long-term growth, ensuring we deliver sustained value to our stakeholders.”
The strategic alliance between GBM and Landmark Hospitality aims to set a standard for IT managed services in the hospitality industry, with a focus on driving innovation, enhancing agility, and achieving operational excellence.
