NEWS DESK

IBM and Scuderia Ferrari HP Debut Reimagined Mobile App to Supercharge Global Formula 1 Fan Experience

PR News Desk 01/05/2025

IBM (NYSE: IBM) and Scuderia Ferrari HP today introduced a newly reimagined mobile app experience designed to bring the passionate global fanbase of nearly 400 million Tifosi closer than ever to cars, drivers and races they love. Now available in English and – for the first time – Italian, the

NEWS DESK

Alef Education Enters 2025 with Strong Q1 Performance, Market-Leading 74% EBITDA Margin and Growing International Momentum

PR News Desk 01/05/2025

Alef Education Holding Plc (the ‘Company’ or ‘Alef Education’ or ‘ADX: ALEFEDT’), an award-winning AI-powered learning solutions provider redefining the educational experience for K-12 students, based in Abu Dhabi, today announced its financial results for the three-month period ending 31 March 2025. This marks the Company’s fourth earnings announcement since its debut on

NEWS DESK

A ‘Complete Revolution’ in manufacturing: NTT DATA research reveals GenAI’s transformative potential and impact on core functions

PR News Desk 01/05/2025

NTT DATA, a global leader in digital business and technology services, today introduced new data that shows manufacturing organizations worldwide are increasingly turning to GenAI to establish smart factories, spur innovation, improve productivity, build resilience and gain competitive advantage. The report – “Feet on the Floor, Eyes on AI: Do you have a plan or […]

NEWS DESK

Visit Qatar and Satguru Sign MoU at ATM Dubai 2025 to Boost Tourism from Africa

PR News Desk 01/05/2025

Visit Qatar signed a Memorandum of Understanding (MoU) with Satguru Travel, a leading travel agency with a strong footprint across Africa, at the Arabian Travel Market (ATM) 2025 in Dubai. The partnership aims to position Qatar as a preferred destination for African travellers and expand its presence across the continent. The MoU was signed by […]

NEWS DESK

Automechanika Riyadh 2025 closes with strong focus on sustainable automotive supply chains

PR News Desk 01/05/2025

As global automotive supply chains transition to more sustainable practices, sustainability is emerging as a competitive advantage. Leading manufacturers are investing in renewable energy, smart factory automation, and alternative fuels to decrease emissions, minimise waste, and enhance efficiency. Experts at Automechanika Riyadh 2025 discussed sustainable supply chain

NEWS DESK

Makarem Launches Its New Identity at the Arabian Travel Market 2025 Forum

PR News Desk 01/05/2025

Taiba Investments will launch the new identity of its home-grown hospitality brand, Makarem, at Arabian Travel Market (ATM) 2025, during its participation in the forum taking place at the Dubai World Trade Centre from April 28 to May 1. Taiba Investments, the leading Saudi company in the hospitality sector, aims to showcase the evolution of […]

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ATD Middle East Conference 2025 Examines New Era of Talent Development

PR News Desk 30/04/2025

The 9th Annual ATD Middle East Conference will take place on June 17–18, 2025 in Grand Hyatt Abu Dhabi Hotel & Residences Emirates Pearl, UAE Abu Dhabi, UAE. Bringing together the region’s top learning and development (L&D) professionals, talent strategists, and workforce transformation experts from diverse industries, and in collaboration with QnA International,

NEWS DESK

Middle East tourism destinations respond to climate, perception and evolving consumer demands

PR News Desk 30/04/2025

The global travel landscape is increasingly complex, influenced by climate change, environmental concerns, and changing traveller expectations. In the Middle East, destinations are proactively adapting their tourism strategies to tackle these challenges by focusing on resilience, innovation, and long-term value. The region is addressing issues such as extreme weather,

NEWS DESK

Research unveiled at Arabian Travel Market outlines leading travel trends and market opportunities in the Middle East

PR News Desk 30/04/2025

Exclusive research unveiled at Arabian Travel Market (ATM) this week has highlighted key travel trends across the Middle East region. On the second day of ATM yesterday, Tourism Economics, an Oxford Economics company, revealed insights from the ‘ATM Trends Report: Leisure, Luxury and MICE – Leading Trends for the Middle East’. The report explored the […]

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DET receives Sustainable Stand Award at Arabian Travel Market

PR News Desk 30/04/2025

Dubai Department of Economy and Tourism (DET) was presented with the Sustainable Stand Award at this year’s Arabian Travel Market (ATM), which concludes tomorrow (Thursday 1st May) at the Dubai World Trade Centre (DWTC). DET was recognised by an independent panel of judges due to the fact that 84% of their exhibition stand was built […]

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Enjoy a month of cool offers, bold beats and beach-side bliss at Fahid Beach Club by Barbossa

PR News Desk 30/04/2025

This May, Abu Dhabi’s most vibrant beachside escape, Fahid Beach Club by Barbossa, is dialling up the cool with a fresh line-up of soul-stirring beats and laid-back beach day bliss. Weekends are about to get a whole lot louder with live performances from a string of local and international acts, including the globally acclaimed electronic […]

NEWS DESK

Ishraq Hospitality and McGettigan Group Announce June Opening of Goose & Gander During ATM 2025

PR News Desk 30/04/2025

Ishraq Hospitality and McGettigan Group convened during Arabian Travel Market (ATM) 2025 to confirm the much-anticipated opening of Goose & Gander, their joint venture concept located at Holiday Inn Express Dubai Internet City. Following the successful signing announcement last year, both partners have now revealed that the venue will officially open its doors in the

NEWS DESK

Shared mobility trends drive new era for Saudi automotive aftermarket

PR News Desk 30/04/2025

As Saudi Arabia progresses toward its Vision 2030 goals, access to and usage of vehicles is experiencing a significant transformation. The country’s automotive aftermarket must adapt to this change. The rise of peer-to-peer (P2P) car sharing and subscription-based rentalsis altering traditional mobility norms. This shift necessitates a rethinking of how, when, and

NEWS DESK

EXEED Unveils AiMOGA Intelligent Robots and ES Performance Edition at Shanghai Auto Show Pioneering a New Era of Smart and Performance-Driven Innovation

PR News Desk 30/04/2025

Global premium automotive brand EXEED made a striking appearance at the 2025 Shanghai Auto Show under the theme “Shift To Tomorrow,” unveiling its three major new energy models—ET, ES, and RX PHEV—alongside its self-developed AiMOGA intelligent robots. As a highlight of the press conference, EXEED showcased the AiMOGA robots’ “multi-robot collaboration” capabilities for

NEWS DESK

YEAR-ROUND TRAVEL DEMAND FUELS HYATT’S OCCUPANCY TRENDS IN THE UAE

PR News Desk 30/04/2025

Hyatt shares that its UAE portfolio of hotels and resorts are showing rising travel demand trends across the summer, reinforcing the country’s appeal as a year-round travel hotspot for international and regional visitors. The company saw an occupancy percentage growth of almost 20% across Hyatt branded hotels in the UAE in August 2024, compared to […]

NEWS DESK

Dubai Real Estate Enters a New Growth Phase as Market Nears Pre-2008 Highs

PR News Desk 30/04/2025

As Dubai’s property market surges toward pre-2008 peak levels, real estate developers are adopting a more calculated approach to expansion in 2025, pivoting from aggressive growth.[1] LEOS Developments, in the past 18 months, has launched nine distinctive projects across Dubai, each reflecting a shift toward diversification, sustainability, and design-led living. With

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Keolis MHI Drives Collective Action During Sustainability Week 2025, Aligning with UAE’s Green Agenda

PR News Desk 30/04/2025

Keolis MHI successfully concluded its annual Sustainability Week (April 21–25, 2025) under the banner of the “Keolis MHI Way”, reinforcing its commitment to environmental guardianship and people engagement. The week-long initiative united employees, partners, and stakeholders through webinars, on-ground activities, and eco-conscious competitions,

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Al Masaood Automobiles Drives Excitement at BRED Abu Dhabi 2025 with the All-New Nissan KICKS

PR News Desk 30/04/2025

Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Western region, concluded a successful participation as the Exclusive Automotive Partner and Official Premier Partner at BRED Abu Dhabi 2025. The five-day neo-culture festival, held from 23 to 27 April at Yas Marina Circuit, attracted over 50 thousand attendees, bringing […]

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DEF 2025’s Epic Opening Week Powers Up Dubai With Endless Fun, Iconic Citywide Experiences, Mega Prizes, and More

PR News Desk 30/04/2025

The epic fourth edition of Dubai Esports and Games Festival (DEF) 2025 officially exploded into life last week, marking a sensational start to the festival’s biggest, most exciting, and most immersive edition to date. Organised by Dubai Festivals and Retail Establishment (DFRE), an unforgettable high-energy celebration of endless fun, creativity, and family-friendly

NEWS DESK

EAD’s Bottle Return Scheme Drives Record Recycling Success with Sparklo

PR News Desk 30/04/2025

The Environment Agency – Abu Dhabi (EAD), the largest environmental regulator in the Middle East, has made remarkable strides in its commitment to sustainability through the Abu Dhabi Single-Use Plastic Policy. As part of this initiative, the EAD-led Bottle Return Scheme, launched in 2023, has seen unprecedented success in recovering more than 2,000 tonnes of […]