From December 19 to 22, 2024 Game Changers, a trailblazing global sports entertainment company, will make its historic debut at the World Tennis League (WTL) in Abu Dhabi. This marks a significant step in the company’s mission to boost the sports industry and contribute positively to
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Key goals were met The Paris 2024 Organising Committee has revealed the success of its sustainability strategy, demonstrating a transformative approach to hosting the world’s largest sporting event while minimising its environmental impact.  From the outset of its bid to host the Games, Paris 2024 set out with the ambitious goal of delivering a more […]
Set to launch in 2025 The Fédération Internationale de l’Automobile (FIA) and Extreme H have signed a non-binding agreement, formalising their collaboration to establish the FIA Extreme H World Cup framework. This ground-breaking initiative, the first-ever hydrogen-powered off-road racing series, is set to make waves in both the motorsport and automotive sectors. The
With a global tour in 2025 Crypto Fight Night (CFN) delivered an electrifying evening on December 6, 2024, at the Dubai World Trade Centre. Boxing fans and blockchain innovators gathered for a spectacular event blending the worlds of combat sports and cutting-edge technology. Known for its unique fusion of boxing and blockchain, CFN again proved […]
From scouting to sustainability Udinese Calcio is a professional football club based in Udine, Italy. Established in 1896, the club plays in Serie A, the top tier of Italian football. Over the years, Udinese has built a solid reputation for producing talented players and consistently performing in Italy’s elite league. Middle East News 247 engaged […]
Ahead of race day start Ahead of the 2024/25 São Paulo E-Prix, two Formula E drivers traded their race suits for dancing shoes in a lively warm-up for the season opener. Sam Bird and Taylor Barnard, both from the Neom McLaren Formula E Team, embraced the vibrant culture of Brazil by trying their hands at […]
With a big Middle East role Reflo, the London, UK-headquartered retail apparel and fashion brand, specialises in turning single-use plastic destined for landfill into contemporary technical apparel. At the same time, recycled coffee beans power the brand’s odour control technology. In October 2024, Reflo entered into a partnership with the Nissan Formula E Team,
With 2 major web3 influencers A highly anticipated crypto and combat sports event is set for December 6, 2024, in Dubai. Crypto Fight Night (CFN) will bring together two major web3 influencers for a thrilling showdown: Ansem, known as “The Solana Guy,” and BitBoy, whose real name is Ben Armstrong. The match has sparked significant […]
Supported by IWC Schaffhausen Lewis Hamilton, the Mercedes-AMG Petronas F 1 Team driver, has begun his quest to be a commercial human spaceflight mission member after years of dominating the Formula 1 circuit. With the support of Swiss watchmaker IWC Schaffhausen, of which he has been a brand ambassador since 2013, his dream of going […]
Part of Sport for Health initiative Building upon the groundbreaking experiences of the FIFA World Cup Qatar 2022, Qatar and the World Health Organization (WHO) have jointly unveiled a new report that provides valuable insights and a strategic framework for ensuring the health and safety of grassroots and mega-sporting events worldwide. The report, Changing the […]
Part of Bitcoin MENA 2024 The Bitball Flag Football tournament, the first-ever NFL event in which winners will be rewarded in Bitcoin, will feature some of the biggest names in American football when it is held at 7pm (GST) on December 10, 2024, at Al Nahyan Stadium in Abu Dhabi. Russell Okung, an 11-year NFL […]
To tackle further technical challenges HySE (Hydrogen Small Mobility & Engine Technology Association) will participate in the Dakar 2025 rally, which will take place in Saudi Arabia from January 3 to 17, 2025. HySE will compete in the newly introduced ‘Mission 1000 ACT2’ category, first introduced at the Dakar Rally in 2024. The category is […]
Event held at Dubai Autodrome The roar of engines and the thrill of high-speed action marked the DSBK Middle East Championship 2024-2025 launch at Dubai Autodrome on October 26, 2024. The highly anticipated event provided racing fans and families with an exhilarating day, showcasing elite riders from around the globe. Notable figures, including Mahir Abdulkarim
Automaker keen to display off-road prowess Ford Performance has announced the addition of celebrated rally and off-road driver Mattias Ekström to its team for the 2025 Dakar Rally in Saudi Arabia. Ekström, a two-time DTM champion and World Rallycross titleholder, joins a roster of drivers, including Mitch Guthrie Jr., Nani Roma, and Carlos Sainz Sr. Together, […]
Starting from 2024-2025 season Binghatti, a leading Emirati real estate developer, has signed a significant sponsorship agreement with Shabab Al Ahli Football Club, one of the UAE’s premier professional football teams. The platinum partnership, commencing with the 2024-2025 season, will prominently feature Binghatti’s logo on the club’s team jerseys, marking the
Matchday Phone unveiled in Madrid Oppo has renewed its official smartphone product partnership with the Union of European Football Associations (UEFA) for the next three seasons. The renewed collaboration includes several UEFA competitions, including the UEFA Champions League, UEFA Super Cup, UEFA Futsal Champions League finals, and the UEFA Youth League finals. The
New MoU signed in Monza The United Nations World Tourism Organization (UN Tourism) and the Fédération Internationale de l’Automobile (FIA) have signed a strengthened partnership to advance sustainable sports tourism. The new Memorandum of Understanding (MoU), formalised during the Formula 1 Grand Prix weekend in Monza, Italy, underscores both organisations’
In major sponsorship deal Equiti, a global fintech group, has sponsored Al Wahda Football Club, one of Abu Dhabi’s premier football teams. The strategic partnership marks Equiti’s official entry into sports sponsorship, highlighting its dedication to supporting local talent and fostering community spirit in the United Arab Emirates. Equiti will serve as a sleeve
Multi-year partnership signed The Confederation of North, Central America and Caribbean Association Football (Concacaf) and Saudi Arabia’s sovereign wealth Public Investment Fund (PIF) have signed a strategic, multi-year partnership to enhance football development and increase the sport’s accessibility across North America, Central America, and the Caribbean region.
Ahead of the Opening Ceremony One week before the Paris 2024 Paralympic Games (August 28-September 8, 2024) commences, ticket sales have soared beyond 1.75 million. Since the start of the Olympic Games, more than 700,000 tickets have been sold – over 144 countries represented among ticket buyers – and many sessions are nearing total capacity. […]





























