Sport

Ignited Olympic Flame Continues Journey

News Desk 07/05/2024

Paris 2024 Olympics Begins On July 26 In a poignant ceremony steeped in history and symbolism, the Olympic flame for the upcoming Paris 2024 Olympics was lit at the birthplace of the ancient Games in Olympia, Greece. The Olympic Games Paris 2024 begin on July 26 and will continue until August

Aviation Sport

Delta Unveils A350 Aircraft Team USA Livery

News Desk 05/05/2024

Carrier Is Official Airline Of Team USA Delta Air Lines unveiled a one-of-a-kind custom Airbus A350 Team USA livery in Toulouse, France, on May 2. The unique design, a testament to Delta’s role as the official airline of Team USA, commemorates the airline’s eight-year partnership with the United States Olympic and Paralympic Committee, set to […]

Sport Travel

Siobhan Haughey Is New Cathay Pacific Brand Ambassador

News Desk 24/04/2024

Olympic Medallist Is A Hong Kong Resident The new brand ambassador partnership with Olympic medallist Siobhan Haughey symbolises Cathay’s dedication to recognising the significance of every effort, mirroring the ethos of the people of Hong Kong. The latest Cathay advertisement vividly portrays Siobhan’s gruelling training routine, a testament to her unwavering

Cybersecurity Sport

Atlanta Hawks Enter Cybersecurity Pact With Acronis

Arnold Pinto 24/04/2024

Supported By Responsive Technology Partners To bolster their cybersecurity infrastructure, the Atlanta Hawks have forged a strategic alliance with Acronis, a global leader in cyber protection. The collaboration, supported by Responsive Technology Partners, aims to fortify the Hawks’ critical data and systems against potential threats. The partnership also signifies

Lifestyle Sport

Adizero: Road To Records Event Is On April 27, 2024

PR News Desk 14/04/2024

World-Class Athletes Gear Up For Adidas Event Adidas Running has unveiled its plans for the highly anticipated fourth edition of the Adizero: Road to Records event, slated to take place at the Adidas headquarters in Herzogenaurach, Germany, on April 27, 2024. Renowned for its ability to draw top-tier athletes from around the globe, this year’s […]

Sport Sustainability

Aggreko To Power Formula E Events With Renewable Energy Assets

Arnold Pinto 09/04/2024

Both Entities Enter Multi-Year Partnership Formula E has forged a multi-year partnership with Aggreko, a leading global energy solutions provider, to integrate cutting-edge sustainable technology into its events worldwide. The collaboration underscores Formula E’s commitment to achieving its ambitious emissions reduction targets and solidifies its position as the

Automotive Sport

Toyota Gazoo Racing Eyes Victory In Safari Rally Kenya

PR News Desk 24/03/2024

Rally Is Known For Challenging Terrain Toyota Gazoo Racing World Rally Team is geared up for an exciting performance at the upcoming Safari Rally Kenya, the only African season round scheduled for March 28-31, 2024. The Safari Rally, known for its challenging terrain, has witnessed TGR-WRT’s dominance with three consecutive victories since its return to […]

Sport

Acronis and Leader partner with Brad Jones Racing

Arnold Pinto 21/03/2024

Action on at Australian Grand Prix 2024 Acronis, the US-based global leader in cyber protection, and Australian-owned IT distributor Leader are partnering with the Brad Jones Racing (BJR) team at the Australian Grand Prix (March 21-24, 2024). The partnership follows Leader’s ramping up of its involvement in motorsports through the Acronis #TeamUp programme. Having

Sport

X-Bionic Lake Garda 42 set for April 12 opening

News Editor 2 18/03/2024

2024 registrations have surpassed previous records On April 14, 2024, the picturesque northern shores of Lake Garda in Italy will witness the third edition of the X-Bionic Lake Garda 42 marathon and half marathon. Runners from across the globe are gearing up to participate in this breathtaking event, set against the backdrop of Lombardy, Trentino, […]

Automotive Corporate Sport

Audi accelerates F1 entry with Sauber Group acquisition

PR News Desk 10/03/2024

Entry scheduled for the 2026 season In a strategic move led by Audi CEO Gernot Döllner, the iconic brand with the four rings is intensifying its focus on the future through the Audi Agenda. With a keen eye on product and technology development, alongside a more robust global presence for the Audi brand, the supervisory […]

Automotive Sport

Audi Sport’s 2024 Dakar Rally winners enjoy accolades in Germany

PR News Desk 09/03/2024

Victorious team tours the company’s sites Audi Sport’s triumphant return from the 2024 Dakar Rally held in Saudi Arabia ignited a wave of enthusiasm across Germany, the team’s home country. The winning team, consisting of drivers Carlos Sainz and Lucas Cruz, alongside their teammates Emil Bergkvist and Stéphane Peterhansel with co-drivers Edouard Boulanger,

Automotive Qatar Sport

Pirelli debuts at Moto2 and Moto3 races

PR News Desk 05/03/2024

Lusail International Circuit in Qatar in the spotlight In a thrilling kick-off to the 75th season of the premier motorcycle racing series, Pirelli has made its racing debut as the official and exclusive supplier of tyres for the Moto2 and Moto3 classes at the Lusail International Circuit in Qatar. Pirelli’s DIABLO Superbike slick and DIABLO […]

Automotive GCC Sport UAE

Abu Dhabi Desert Challenge gears up for 2024 edition

Arnold Pinto 23/02/2024

Focus on Al Dhafra region (February 25-March 2, 2024) The anticipation is building for the Abu Dhabi Desert Challenge (ADDC) as it enters its 33rd edition, promising an extraordinary rally with competitors from around the globe ready to tackle a challenging new route. Presented by the Abu Dhabi Sports Council and organised by Emirates Motorsports […]

Corporate Sport

DP World is title partner of Delhi Capitals’ women’s team

PR News Desk 20/02/2024

TATA Women’s Premier League 2024 season in focus DP World and Delhi Capitals have consolidated their long-term partnership, marking a significant milestone for women’s cricket in India. DP World, a prominent provider of innovative end-to-end supply chain solutions, has officially become the title partner of the women’s team of Delhi Capitals in the TATA Women’s

Automotive GCC Saudi Arabia Sport

How Audi won the Dakar Rally 2024 with Sainz-Cruz

Arnold Pinto 15/02/2024

Audi RS Q e-tron performs admirably well Audi won the Dakar Rally 2024 (January 5-19) in a historic triumph, with the dynamic duo of Carlos Sainz and Lucas Cruz securing their fourth victory, each with a different brand. The victory marked the culmination of Audi’s illustrious motorsport journey, spanning various disciplines since 1980. The winning […]

Automotive Sport

Lewis Hamilton leaves Mercedes in shocking move to Ferrari

PR News Desk 14/02/2024

F1 icon departs from German carmaker after 11 years In a stunning turn of events, Formula 1 legend Lewis Hamilton has declared his departure from Mercedes, marking the end of a remarkable 11-year association with the team. The seven-time world champion, known for his unprecedented success with Mercedes, revealed that the upcoming season would be […]

Aviation Sport Travel UAE

Emirates soars to new heights with NBA partnership

PR News Desk 13/02/2024

Carrier is also the referee jersey patch partner Dubai-based Emirates Airlines and the National Basketball Association (NBA) have inked a multiyear global marketing partnership, designating Emirates as the Official Global Airline Partner of the NBA. The collaboration extends further, with Emirates becoming the inaugural title partner of the NBA Cup, formerly the NBA

Bahrain Events GCC Sport

F1 Bahrain Grand Prix 2024 Paddock Club sells out

PR News Desk 04/02/2024

Event marks Bahrain’s 20th anniversary in F1 The Bahrain International Circuit (BIC) has declared a complete sellout of its Formula 1 Paddock Club for the highly anticipated F1 Gulf Air Bahrain Grand Prix 2024. With less than 30 days left until the racing extravaganza scheduled from February 29 to March 2 in Sakhir, fans are […]

Business GCC Saudi Arabia Sport Sustainability

Saudi PIF signs Electric 360 pact to boost electric motorsports

Arnold Pinto 31/01/2024

PIF also reveals its refreshed brand identity Saudi Arabia’s Public Investment Fund (PIF) has unveiled a transformative multi-year partnership, Electric 360, with Formula E, Extreme E, and E1 powerboat racing, intending to advance the global landscape of electric motorsports. The Electric 360 initiative aims to propel the growth of electric motorsports and revolutionise

Sport Automotive

Nissan’s tech-infused journey from video games to racetracks

PR News Desk 29/01/2024

Nissan is a pioneer in the arcade gaming scene Nissan, a stalwart in the automotive industry, has seamlessly bridged the gap between the digital and the physical world through its enduring connection with the realm of video games. The intricate design of Nissan vehicles mirrors the meticulous artisanry found in the creation of video games, […]