DSMG ends its 10-week-long ‘Shop, Drive & Live It Up’ campaign
Group gives away new Nissan X-Trail SUVs to 6 delighted shoppers
Dubai Shopping Malls Group (DSMG) has officially concluded its 10-week-long ‘Shop, Drive & Live It Up’ campaign as part of the Dubai Summer Surprises 2023 activation held in Dubai City.
The DSMG campaign awarded Nissan X-Trail SUVs to six winners: Wahida Gani, Sunu V Jacob, Nikita, Jayson Reyes, Khalid Al Jallaf, and Deebu George for participating in the activation held at 20 malls across Dubai City.
Majid Al Ghurair, Chairman of Dubai Shopping Malls Group, said: “The Dubai Shopping Malls Group has delivered an extraordinary summer shopping experience with Dubai Summer Surprises 2023.
“We are proud to have been part of an event that brings joy, excitement, and value to our shoppers. This year’s Dubai Summer Surprises was a testament to Dubai’s resilience and commitment to offering world-class entertainment and shopping experiences.
“We extend our heartfelt gratitude to our partners, retailers, and the Dubai community for their unwavering support,” Al Ghurair added.
Winners’ reactions
Wahida Gani, a winner of the Nissan X-Trail, said: “It is an incredible feeling! This was my first time participating, and I can’t express how blessed I feel to have won the car. It’s a wonderful experience, and I’m so grateful for this opportunity.”
Another Nissan X-Trail winner, Jayson Reyes added: “I am overjoyed and still in disbelief that I won the raffle! After participating at Dubai Outlet Mall for three consecutive years, it’s gratifying that my persistence has finally paid off.
“Patience is the key, and I’m so thankful to DSMG for this opportunity. This victory has inspired me to participate again next year, hoping to win again,” Reyes added.
DSMG is a non-profit umbrella organisation of malls set up under the patronage of the Dubai Department of Economic Development to promote shopping, retail trade and the mall industry in Dubai emirate.
Launched in 1998, one of the primary objectives of DSMG is to synergise marketing initiatives and provide quality services to shoppers in Dubai emirate’s shopping malls.
Featured image: A winner, Jason Reyes, receives a symbolic key to his new Nissan X-Trail SUV. Image: DSMG
