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Natural parks across UAE emerge as investment hubs for entrepreneurs

Image Credit: WAM

The UAE is strengthening its focus on parks and green spaces as a central pillar of its sustainability strategy and quality-of-life agenda, with natural parks increasingly positioned as engines for economic activity, entrepreneurship, and private-sector investment.

National initiatives aimed at expanding urban greenery, increasing tree cover, and developing parks to international environmental standards have placed strong emphasis on smart irrigation systems, healthy recreational environments, and design concepts that reflect local identity and Emirati heritage. Together, these efforts are enhancing urban appeal while supporting the growth of the green economy.

Across the country, parks now span a wide range of formats, including city and neighbourhood parks, beachfront and desert parks, water and safari parks, and eco-tourism destinations. Beyond serving residents and tourists, these spaces have evolved into open platforms that attract investors and entrepreneurs, particularly small and medium-sized enterprises (SMEs).

Parks play a growing role in stimulating tourism and leisure activity, energising local economies through embedded commercial services, and creating investment opportunities in food and beverage, retail, recreation, and events. This role was highlighted by the World’s Coolest Winter campaign, launched this year under the theme “our winter is entrepreneurial,” which underscored how parks help emerging businesses reach new audiences while driving visitor growth.

Government strategies continue to support investment in parks by expanding green areas, allocating commercial zones such as restaurants and event spaces, and strengthening public-private partnerships. These policies aim to balance sustainability with economic opportunity, creating demand in areas such as landscape design, maintenance services, hospitality, and cultural programming.

Natural parks are increasingly seen as development platforms rather than purely recreational spaces, bringing together community needs and sustainable commercial activity. Investment projects hosted within parks now span multiple sectors, including cafés and restaurants, cycling tracks and sports courts, desert and mountain resorts, and agri-tourism initiatives that promote environmental responsibility. These projects contribute to job creation and deepen collaboration between government entities and private investors.

In Abu Dhabi, authorities continue to encourage SME participation in public parks through festivals and seasonal markets. In 2023, Abu Dhabi City Municipality launched the first phase of the “Bastat Al Freej” community market initiative at Family Park 1 and Rabdan Park, creating flexible spaces for retail, entertainment, and food services.

The initiative later expanded to the formal park along the Abu Dhabi Corniche, featuring 20 kiosks, food trucks, digital screens, electric play zones, and family-friendly attractions. It also provided a platform for local farmers and entrepreneurs to showcase fresh produce, dairy, honey, dates, herbs, and other locally sourced goods.

For the fourth consecutive year, Umm Al Emarat Park hosted its Garden Market, with SMEs accounting for around 90 percent of participating entities. The latest season saw 164 exhibitors offering handcrafted products and diverse food options, alongside more than 510 entertainment and educational activities for families, marking a 59 percent increase year-on-year. Visitor numbers reached 400,000 from more than 90 nationalities between October 2024 and April 2025, the highest since the park opened.

The park has also hosted major local and regional events, including the Forbes 30 Under 30 Summit, The Rig, Miami Vibes, and The Cove House, combining live entertainment, retail, and curated dining experiences that further strengthen its role as a commercial and cultural hub.

In Dubai, investment in parks is accelerating under the emirate’s landscaping and parks strategy, approved last year with a budget of AED 18.3 billion. The plan includes more than 800 projects, ranging from new parks and upgraded green spaces to technology-driven initiatives. In parallel, Dubai Municipality continues to roll out investment opportunities through unified platforms that support Emirati entrepreneurs, including retail kiosks, seasonal cafés, activity rentals, and community markets.

Similar momentum is seen in Hatta, where new commercial opportunities are being developed to support tourism and local enterprise, as well as across the other emirates, where SMEs continue to thrive within parks and recreational areas.

Collectively, these developments underscore how parks across the UAE have become vital economic assets, offering entrepreneurs accessible entry points into investment while enhancing liveability, sustainability, and community engagement nationwide.

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