AI

NEWS DESK

Too much AI control now can be a risky business

PR News Desk 04/06/2025

Tech entrepreneur Rashit Makhat says the human touch is still vital to reach the best decisions As artificial intelligence becomes more embedded in everyday business in the MENA region, what are the dangers of giving it too much control? While AI is dramatically speeding up workflows and

NEWS DESK

Yango Ads and Dr Nutrition partner to personalise health retail through AI-powered ad solution

PR News Desk 03/06/2025

Yango Ads, the ad tech division of Yango Group, has announced a strategic partnership with Dr. Nutrition, one of the Middle East’s leading health and wellness retailers. The collaboration brings Yango Ads’ 360° Retail Media platform to Dr. Nutrition’s digital ecosystem, unlocking new revenue streams while delivering hyper-personalised customer engagement in a fast-growing,

NEWS DESK

Vertiv expands Liquid Cooling Portfolio with Scalable Solutions for AI And HPC Applications

PR News Desk 03/06/2025

Vertiv (NYSE: VRT), a global leader in critical digital infrastructure, today announced the expansion of the Vertiv™ CoolChip CDU (coolant distribution units) family with the launch of the Vertiv™ CoolChip CDU 70, Vertiv™ CoolChip CDU 100 and Vertiv™ CoolChip CDU 600 models in Europe, the Middle East and Africa (EMEA). These direct-to-chip (DTC) liquid cooling […]

NEWS DESK

Check Point Accelerates Threat Detection and Response with AI-Powered Security Management for the Modern Enterprise

PR News Desk 03/06/2025

Check Point® Software Technologies Ltd. (NASDAQ: CHKP), a pioneer and global leader of cyber security solutions, today announced the launch of its next generation Quantum Smart-1 Management Appliances, delivering 2X increase in managed gateways and up to 70% higher log rate, with AI-powered security tools designed to meet the demands of hybrid enterprises. Fully integrated

NEWS DESK

Technology demands and AI investments power Centena Group’s strong regional performance

PR News Desk 02/06/2025

Centena Group, a leading player in the fields of science, engineering, education and technology solutions, recorded an impressive 22.5 per cent year-on-year growth in overall business performance across the Middle East for the year 2024, with Qatar leading regional performance by registering over 35 per cent growth. This robust growth reflects the region’s rapid adoption

NEWS DESK

IFS Cloud 25R1 Release Accelerates Path to Value from Industrial AI

PR News Desk 02/06/2025

IFS, the leading provider of enterprise cloud and Industrial AI software, unveiled new Industrial AI-powered features introduced with IFS.ai into the latest IFS Cloud 25R1 release. With Industrial AI and sustainability at its core, this new release incorporates agentic industrial AI capabilities that enable customers in asset and service-intensive industries to rapidly

NEWS DESK

The Future is Now: Samsung’s AI Home experience sets a new standard for connected living in the region

PR News Desk 30/05/2025

Samsung Gulf Electronics unveiled its AI Home, an immersive concept experience designed to bring to life the brand’s latest innovations in home entertainment, appliances, and connected living, all powered by SmartThings. Hosted in a villa-style smart home, the exclusive launch event highlighted Samsung’s commitment to transforming everyday routines into intelligent,

NEWS DESK

Google Cloud Summit Doha Celebrates Two-Year Anniversary of Local Region, Showcasing AI Breakthroughs and Qatar’s Digital Momentum

PR News Desk 30/05/2025

Today, Google Cloud hosted its second annual Google Cloud Summit in Doha, held under the patronage of His Excellency Mohammed bin Ali bin Mohammed Al Mannai, Minister of Communications and Information Technology,  bringing together over 1,500 industry leaders, developers, and IT professionals. The Summit marks two years of the Google Cloud Doha region empowering local

Business

Salesforce unveils AI-Powered Agentforce at World Tour Dubai

News Desk 30/05/2025

Accelerating digital transformation Salesforce showcased its cutting-edge AI-driven digital labour platform, Agentforce, at the Agentforce World Tour held in Dubai on May 28, 2025. The event was attended by Salesforce customers, partners, and associates, underscoring the increasing interest in AI solutions in the GCC region. Keynote speakers, including Marco Hernansanz,

NEWS DESK

Starkey’s AI hearing aid mimics human brain with 80 million real-time sound adjustments per hour

PR News Desk 29/05/2025

This Better Hearing Month, Starkey MEA is shining a spotlight on its most intelligent hearing solution to date—Edge AI—as part of an ongoing drive to promote hearing health awareness across the Middle East. Designed to replicate how the human brain processes sound, Edge AI performs up to 80 million personalised hearing adjustments per hour, helping […]

NEWS DESK

LG ENHANCES HOME ENTERTAINMENT ACROSS THE REGION WITH 2025 AI-POWERED OLED AND QNED TV LINEUP

PR News Desk 29/05/2025

LG Electronics (LG) is revolutionizing the home entertainment landscape with the launch of its groundbreaking 2025 OLED and QNED TV lineup. Starting this May, consumers across the GCC and Caucasus regions can experience the future of television, powered by advanced AI technology and delivering unparalleled picture and sound quality. This year’s flagship collection

NEWS DESK

AURAK Graduation Ceremony Sees Record Number of Female Graduates; AI Gains Prominence

PR News Desk 29/05/2025

Female graduates outnumbered males at the twin Commencement Ceremonies of the American University of Ras Al Khaimah (AURAK), while Artificial Intelligence (AI) took center-stage with the number of graduates doubling in just one year. The two graduation ceremonies (13th and 14th) saw a total of 331 graduate and undergraduate students receive their degrees, of which […]

NEWS DESK

Kerno Announces First AI Server Operations in the UAE with AED 100mn Investment During Make it in the Emirates

PR News Desk 29/05/2025

Kerno, a pioneering UAE-based manufacturer of enterprise IT infrastructure, has announced the launch of its first ready-for-production enterprise server units, backed by AED 100 million in investment. The announcement was made last week, during Make it in the Emirates, the UAE’s flagship industrial platform hosted by the Ministry of Industry and Advanced Technology

NEWS DESK

Hewlett Packard Enterprise extends innovations with new distributed services switches, expanded wired and wireless portfolio to meet AI and high-performance computing demands

PR News Desk 29/05/2025

Hewlett Packard Enterprise (NYSE: HPE) today announced expansions of its HPE Aruba Networking wired and wireless portfolio, along with new HPE Aruba Networking CX 10K distributed services switches, which feature built-in programmable data processing units (DPU) from AMD Pensando to offload security and network services to free up resources for complex AI workload

NEWS DESK

Vertiv showcases latest AI innovations and customer insights at Datacloud Global Congress 2025

PR News Desk 29/05/2025

Vertiv (NYSE: VRT), a global leader in critical digital infrastructure, is set to take centre stage at the 20th edition of Datacloud Global Congress, on June 3-5 in Cannes, France, a landmark event that marks two decades of driving growth across the ICT ecosystem. Vertiv will join industry leaders and customers to explore the infrastructure […]

Tech

UAE consumers seek emotionally intelligent AI in customer service interactions

Arnold Pinto 29/05/2025

ServiceNow survey reports A new survey by ServiceNow, the Santa Clara, California-based AI platform for business transformation, reveals that UAE consumers are increasingly seeking emotionally intelligent AI in customer service interactions. The ServiceNow Consumer Voice Report 2025, conducted in partnership with Opinium, surveyed 17,000 adults across 13 countries in the

NEWS DESK

Tenable Powers AI-Driven Exposure Management with Third-Party Data Connectors and Unified Dashboards

PR News Desk 28/05/2025

Tenable®, the exposure management company, today announced powerful new enhancements to its flagship platform, Tenable One, with the introduction of Tenable One Connectors and customizable risk dashboards. These advancements — powered by Tenable ExposureAI™ and built on the Tenable Data Fabric — make Tenable One the most advanced exposure management solution available

NEWS DESK

World-leading cancer center, The Royal Marsden NHS Foundation Trust, using AI to push boundaries of cancer research with NTT DATA and CARPL.ai

PR News Desk 27/05/2025

The Royal Marsden NHS Foundation Trust, a world-leading specialist cancer center, has today announced a pioneering partnership with NTT DATA, a global leader in digital business and technology services, and CARPL.ai, a leading enterprise imaging artificial intelligence (AI) and machine learning operations (MLOps) platform. Together, they have designed and built an advanced

NEWS DESK

AVEVA Innovate Qatar to Focus on how AI and Digital Technologies Drive Innovation and Sustainability Across Industries

PR News Desk 27/05/2025

AVEVA, a global leader in industrial software, driving digital transformation and sustainability has announced AVEVA Innovate Qatar on 3rd June at the Marriott Marquis City Center, Doha. The event will focus on how Artificial Intelligence (AI) and digital technologies are transforming industries through smarter, connected operations while accelerating the shift towards a

NEWS DESK

Microsoft and Core42 present comprehensive whitepaper on the critical role of sovereign public clouds in the AI era

PR News Desk 27/05/2025

Microsoft and Core42, a G42 company specializing in sovereign cloud, AI infrastructure, and digital services, today released a comprehensive whitepaper titled “Balancing Innovation and Compliance in the AI Era: Core42 Sovereign Public Cloud Leveraging Microsoft Azure”. This whitepaper delves into the transformative role of sovereign public cloud solutions in shaping the