Channel Factory, a global leader in brand suitability and performance for digital video advertising, showcased its advanced AI-driven solutions and thought leadership challenging conventional thinking around media efficiency, contextual relevance, and brand safety at the Marcus Evans event. The
AI
Dubai’s buoyant real estate market is witnessing a generational shift, with AI playing a key part in attracting a new wave of younger buyers. A market report released by fäm Properties today reveals a steep drop in the average age of buyers over the last eight years – from 54 in 2017 to 44 in […]
SixthFactor Consulting, a leading market research firm headquartered in UAE, with operations across the Middle East, Asia, Africa, and India and specialising in behavioural economics and AI-powered consumer insights, successfully hosted a high-impact, invitation-only event titled “AI in Marketing” on May 7, 2025, at Sofitel Dubai Downtown. The session brought
As the MENA region accelerates its digital transformation, the HR Tech MENA Summit is bringing together top HR leaders to explore the future of work – powered by AI, trust, and strategic innovation. Qualtrics, in partnership with Ipsos, takes center stage as the Platinum Sponsor, unveiling cutting-edge AI-powered solutions designed to redefine employee experience,
Fortinet® (NASDAQ: FTNT), the global cybersecurity leader driving the convergence of networking and security, today announced the release of the 2025 Global Threat Landscape Report from FortiGuard Labs. The latest annual report is a snapshot of the active threat landscape and trends from 2024, including a comprehensive analysis across all tactics used in cyberattacks, as
Axis Communications has published a new report that explores the state of AI in the global video surveillance industry. Titled The State of AI in Video Surveillance, the report examines the key opportunities, challenges and future trends, as well as the responsible practices that are becoming critical for organisations in their use of AI. The […]
In a strategic step that underscores the Government of Sharjah’s commitment to digital transformation and the empowerment of national talent, Sharjah Digital Department, in collaboration with Microsoft and INSEAD, organised a specialised training workshop titled ‘The Era of AI is Here, aimed at department heads and general managers across various government entities in the
From May 14 to 15 in Dubai The countdown is on for the World AI Technology Expo 2025, which will occur in Dubai on May 14 and 15. Hailed as the world’s largest and most comprehensive artificial intelligence event, the expo has attracted global leaders, start-ups, investors, and innovators for two days of forward-thinking collaboration, […]
In a rapidly embracing technological evolution, AgenticAgencyLife.ai proudly announces a groundbreaking milestone: the launch of the first-ever live AI Agent for Social Media Campaign planning in the GCC. This marks a pivotal moment not only for the creators but for the entire regional ecosystem of brands and agencies, who now face a compelling call to […]
Help AG, the cybersecurity arm of e& enterprise and the region’s leading Managed Security Services Provider (MSSP), unveiled its highly anticipated State of the Market Report 2025 on Day 1 of GISEC Global (May 6-8; Dubai World Trade Centre). The Help AG report explores how AI-driven attacks, data-centric threats, and quantum-readiness are reshaping enterprise and
The Mohammed Bin Rashid Housing Establishment (MBRHE) has announced the signing of a strategic Memorandum of Understanding (MoU) with Beyond Limits, a global leader in artificial intelligence (AI), aimed at developing innovative and sustainable solutions to enhance the efficiency of housing services and support Dubai’s vision towards digital transformation and advanced AI
Flytxt, a pioneer in Agentic AI solutions for subscription businesses, today announced a major initiative to expand its market footprint through a series of strategic go-to-market partnerships, unveiled at the SynergyX Partnership Day event on 28th April 2025 in Dubai. These partnerships are aimed at accelerating innovation across industries including telecom, BFSI,
The future of professional audio-visual (Pro AV) technology is here—and it’s intelligent, adaptive, and transformative. The third edition of Integrate Middle East, the region’s flagship exhibition for Pro AV and systems integration, will spotlight how AI-driven automation, hyper-personalised digital experiences, and immersive technologies are revolutionising
Flytxt, a pioneer in Agentic AI solutions for subscription businesses, today announced a major initiative to expand its market footprint through a series of strategic go-to-market partnerships, unveiled at the SynergyX Partnership Day event on 28th April 2025 in Dubai. These partnerships are aimed at accelerating innovation across industries including telecom, BFSI,
A new media academy is making waves in the UAE with a mission to reshape the influencer landscape through education, innovation, and sustainability. OGA (Olive Green Academy) has officially launched at the prestigious SEE Institute in The Sustainable City, Dubai, becoming the region’s first influencer academy focused on environmental advocacy and powered by the fusion […]
Experts from industry and government organizations provided insight into AI-driven innovations and tools at an Industry Colloquium on ‘Bridging Innovations’ hosted by the American University of Ras Al Khaimah (AURAK) recently. Speakers from diverse fields — including IT, retail, pharmaceuticals, ceramics, statistics, and public utilities — forcefully drove home
AppsFlyer has released the 2025 edition of its State of Creative Optimization report, an extensive analysis of creative performance trends and emotional drivers across mobile advertising. Drawing on 1.1 million ad creatives across 1,300 Gaming and Non-Gaming apps, the report reveals that overall creative winners still matter, but marketers are
VAST Data, the AI data platform company, today announced an expanded collaboration with Google Cloud to help global enterprises and AI pioneers unlock the full potential of the VAST Data Platform. The VAST Data Platform, purpose-built for AI and large-scale data processing, is fully integrated into Google Cloud – offering a unified foundation for training, […]
The 11th Annual HR Tech MENA Summit is set to return on 13th and 14th May 2025, bringing together regional and global HR leaders to explore the future of work and innovation in human capital management. The future of work is here — and it is bold, digital, and deeply human. The HR Tech MENA […]
UiPath (NYSE: PATH), a global leader in agentic automation, today launched its next-generation UiPath Platform™ for agentic automation, a groundbreaking platform designed to unify AI agents, robots, and people on a single intelligent system. With open and secure orchestration at its core, the platform transforms workflows by enabling the creation, deployment, and





























