The prestigious Tile of Spain Awards 2026 for Architecture and Interior Design, organised by ASCER (The Spanish Ceramic Tile Manufacturers’ Association), are now open for entries for their 25th edition. The awards aim to promote the use of Spanish ceramic wall and floor tiles in architecture
ASCER
Mireia Llinares, International Trade and Promotion, ASCER As we look toward the 2026 high-end real estate boom in Dubai, we are witnessing a significant shift in what “luxury” actually means for our industry. In the past, the market often defined luxury by a surface-level aesthetic or a recognizable label. Today, that conversation is evolving. For […]
New focus on ceramic design and architectural practices The 24th edition of the Tile of Spain Awards has officially opened for submissions, featuring a new format that highlights a broader spectrum of ceramic design and architectural practices, amid growing interest from professionals in the Middle East and North Africa (MENA) region. The annual awards, organised […]
With ‘The Light in the Darkness’ installation Spanish ceramic innovation took centre stage at Milan’s Fuorisalone 2025 with a moving installation titled ‘The Light in the Darkness’. Designed by the Valencian creative studio VirutaLab, the installation was showcased from April 7 to 11 at the Università degli Studi di Milano (La Statale), one of the […]
ASCER continues to lead from the front VALENCIA, SPAIN — In 2025, the Spanish ceramic tiles industry distinguishes itself from the global competition through respect, a profoundly ingrained, unique European trait. This was the overarching message delivered to journalists from more than 24 countries attending a press conference hosted by ASCER – the Spanish Ceramic […]
Including 15,000 individuals in Spain European ceramics, including the Spanish sector, are renowned for their quality and innovation. They are also foundational in their commitment to four essential elements: water, air, earth, and fire. However, a less visible yet equally crucial component is the industry’s dedication to respect—respect for people, the environment,
Hosted by ASCER in Castellón ASCER, the Spanish Ceramic Tiles Manufacturers’ Association, hosted the 23rd edition of the Tile of Spain Awards for Architecture, Interior Design, and Master’s Thesis Projects on November 23, 2024, at the association’s headquarters in Castellón, Spain. Chaired by renowned architect Rafael de la Hoz, a distinguished jury, including architect
Sector Targets Resilience Amidst Adversity The Spanish ceramic tile industry faced significant challenges in 2023. This was underscored by a contraction in international demand influenced by increasingly assertive global competitors, unprecedented geopolitics, high energy costs, costly decarbonisation initiatives, inflation, and persistently high interest rates. However,

















