CX

NEWS DESK

X By Unifonic co leads with Y Combinator a USD 7 million funding round for Open CX

News Desk 21/01/2026

X By Unifonic fund, backed by Unifonic, has reinforced its commitment to advancing high-growth AI startups that are transforming cloud communications and customer experience across the region by becoming part of Open CX’s newly closed USD 7 million investment round. The round, co-led by YC and

NEWS DESK

Redefining CX in MENA: Unifonic Joins Forces with HUMAIN and Groq at E3 2025

PR News Desk 29/09/2025

Unifonic, a leading AI powered omnichannel customer engagement platform and SaaS (Software as a Service) provider in the Middle East, announces its participation as the Platinum Sponsor of the E3 Customer Experience Conference 2025, scheduled to be held from September 29 to 30, 2025, at the JW Marriott Hotel Riyadh, Saudi Arabia.    The conference serves

NEWS DESK

Cisco Unveils CX Predictions: AI, Personalization, and Proactive Engagement Take Center Stage

PR News Desk 29/07/2025

Cisco has shared its predictions for a fundamental transformation in customer service. Advancements in artificial intelligence, hyper-personalization, rich communication services, and unified data are expected to enhance customer loyalty and address rising expectations in the Middle East and beyond. For many organizations, delivering an outstanding CX remains a challenge;

Automotive Tech

VinFast and Metadome.ai roll out virtual car-buying interface for the Middle East

Arnold Pinto 16/07/2025

Integrating advanced AI and XR tech Vietnam’s electric vehicle maker VinFast has launched a new digital car-buying experience in the Middle East through a partnership with Metadome.ai, a company specialising in artificial intelligence and extended reality technologies. The collaboration aims to transform the way consumers in the region explore and purchase electric

Business Interviews

Gallabox is quietly powering a WhatsApp-led business revolution

Arnold Pinto 24/06/2025

Says Co-Founder Karthik Jagannathan As digital tools reshape how businesses connect with customers, companies offering solutions must navigate a fast-evolving technology landscape. In this exclusive interview on the sidelines of CX & Loyalty Summit 2025 in Dubai, Karthik Jagannathan, Co-Founder and CEO of Gallabox – a no-code WhatsApp-led customer engagement platform –

Business

Freshworks launches bespoke Freddy AI Agent

News Desk 24/10/2024

To enhance the CX and EX ecosystem Freshworks, the San Mateo, California-based provider of AI service software, has launched Freddy AI Agent, a cutting-edge autonomous service agent designed to enhance customer and employee experiences (CX and EX). Freddy AI Agent can be deployed within minutes without coding or external consultants. In initial beta testing, the agent […]

Events

3rd Edition CX & Loyalty Summit & Awards KSA 2024 set for Riyadh

News Desk 24/08/2024

Regional industry to network at event The 3rd Edition CX & Loyalty Summit & Awards KSA 2024 is gearing up to be a landmark event. It will bring together industry leaders and visionaries on September 24-25, 2024, at the InterContinental Riyadh. Organised by Verve Management and co-hosted with the 5th Annual Future Banks Summit & […]

Business Events

Dubai gets set for CX Global Summit Middle East 2024

News Desk 15/07/2024

From September 17-18 in Dubai Fortinus Events, the Singapore-headquartered events specialist, will host the CX Global Summit Middle East 2024 trade event in Dubai from September 17 to 18, 2024. CX Global Summit Middle East 2024 promises to be the perfect platform to shape the future of customer experience in the Middle East region. It […]