Panasonic

NEWS DESK

Panasonic Launches New Garment Steamer With Unique Expandable Hanger For Ultimate Ease In Steaming Wide Clothes 

PR News Desk 14/04/2025

Panasonic Marketing Middle East & Africa (PMMAF) has announced the launch of the brand-new Garment Steamer NI-GWG090GTH.  Designed for ultimate ease and efficiency in straightening out creases on dresses and freshening up other fabrics, this garment steamer features a unique expandable

NEWS DESK

Panasonic AG-CX370 4K Camcorder enhances mobility for IP-based live productions

PR News Desk 03/04/2025

Panasonic Marketing Middle East & Africa (PMMAF) has announced the regional launch of the AG-CX370 4K Camcorder.  AG-CX370 camcorder takes high-quality video production to new levels for broadcasting and streaming professionals. The latest addition to Panasonic’s CX series of popular professional camcorders, the CX370 features stunning 4K image quality and

NEWS DESK

Panasonic Introduces FanProSelect Website With Interactive Product Selection Guide

PR News Desk 27/03/2025

Panasonic Electric Works Middle East & Africa (PEWMEA), a division of Panasonic Marketing Middle East and Africa FZE (PMMAF), is proud to announce the launch of FanProSelect (https://fanproselect.mea.panasonic.com), a pioneering digital platform bringing intelligent automation to ventilation product selection across the Middle East & Africa. FanProSelect transcends

NEWS DESK

Panasonic Unveils Matcha Sakura Range of 2-in-1 Hair Straighteners 

PR News Desk 13/03/2025

Panasonic Marketing Middle East & Africa (PMMAF) is excited to introduce its latest innovation in personal care—the EH-HV31 2-in-1 Hair Straightener and Curler, designed to revolutionize hair styling for consumers across UAE, Saudi Arabia, Kuwait, Qatar, and Oman. Combining Japanese craftsmanship and cutting-edge technology, the EH-HV31 is a versatile styling tool that

NEWS DESK

Panasonic Strengthens Presence in Saudi Arabia with the Opening of new Riyadh office

PR News Desk 24/02/2025

Panasonic Marketing Middle East & Africa FZE (PMMAF) has announced the opening of its new branch office in Riyadh, Saudi Arabia, marking a significant step in strengthening its presence in the Kingdom. This expansion reinforces Panasonic’s commitment to delivering premium, high-quality products and solutions while fostering closer collaboration with its distributors

NEWS DESK

Panasonic and Beamcast join forces to accelerate broadcast innovation in Qatar

PR News Desk 07/02/2025

Panasonic Marketing Middle East & Africa (PMMAF), with its local partner in Qatar, Beamcast, today revealed the successful conclusion of its premier Broadcast and Pro AV event titled ‘Innovation in Action’.  Held recently in Doha, the event also saw Panasonic unveil a new cutting-edge production solution – the AK-UCX100GSJ 4K studio camera.  This joint

NEWS DESK

Panasonic reaffirms commitment to Nigeria, outlines vision for stronger market dominance

PR News Desk 03/02/2025

Panasonic Marketing Middle East & Africa (PMMAF) has unveiled its roadmap to support the company’s growth journey in the Nigerian market this 2025 and beyond. With a strong focus on the air conditioning (AC) business, Panasonic aims to address the increasing need for high-quality climate control solutions in Nigeria, enhancing comfort and energy efficiency for […]

NEWS DESK

Panasonic Expands Premium Smart Appliances Range With Ice-Making Water Dispenser

PR News Desk 12/12/2024

Panasonic Marketing Middle East & Africa (PMMAF) today announced the regional debut of its latest smart appliance – water dispenser with ice-making feature.  Consistent with all of the Japanese manufacturer’s electronic appliances, the water dispenser offers superior features and cutting-edge innovations, including Auto Ice Making technology, which allows it to

NEWS DESK

Panasonic Introduces PressIT360 For Next Generation Virtual Meetings and Enhanced Collaboration

PR News Desk 01/11/2024

Panasonic Marketing Middle East & Africa (PMMAF) is expanding anew its portfolio of advanced video conferencing solutions with the introduction of PressIT360. Available in the UAE, KSA and Qatar, PressIT360 allows anyone to easily set up a group video conference with a simple single cable solution.  This new innovation covers a full 360 degrees with […]

NEWS DESK

New Panasonic 4K Multi-Purpose Cameras Unleash The Creativity Of Producers

PR News Desk 15/10/2024

Panasonic Marketing Middle East & Africa (PMMAF) has announced two new groundbreaking 4K multi-purpose cameras, the AW-UB50 and the AW-UB10, designed to unleash video production creativity. Both box-style cameras are based on LUMIX digital interchangeable lens camera technology and equipped with a host of new functions designed to streamline video production workflows.

NEWS DESK

Panasonic Expands NDI® Support For Cameras Simplifying The Transition Of Video Workflows To IP

PR News Desk 14/10/2024

Panasonic Marketing Middle East & Africa (PMMAF) today announced it will extend NDI® (Network Device Interface) support, an open standard for connecting video devices over a network, to its 4K Integrated PTZ Cameras (AW-UE40W/K, AW-UE50W/K and AW-UE 150W/K), as well as the Memory Card Camera Recorder AG-CX350. The upgrades, which previously required a paid licence […]

NEWS DESK

Panasonic Unveils Cutting-Edge 4K Studio Camera And Fibre Adaptor

News Desk 11/10/2024

Panasonic Marketing Middle East & Africa (PMMAF) has announced its new AK-UCX100 Studio Camera and AK-CFA100 Camera Fibre Adaptor. The two products provide customers with increased production flexibility in studio or live events while delivering the highest quality visuals. The UCX100 allows users to choose their operating style to meet their budget and production

NEWS DESK

Panasonic ‘Ovella’ launched in KSA, New Range of Wiring Device made in Thailand

PR News Desk 09/09/2024

Panasonic Electric Works Middle East & Africa (PEWMEA), a division of Panasonic Marketing Middle East and Africa FZE (PMMAF) in collaboration with Al Manara Electric Trading Co. Ltd., has introduced a new range of wiring devices for the region. Designed to enhance living spaces, the elegant ‘Ovella’ series made its first appearance at a launch […]

NEWS DESK

Panasonic Introduces New CCTV lineup for SME and Residential Market

PR News Desk 04/09/2024

Panasonic Marketing Middle East & Africa (PMMAF) has announced its latest innovation in CCTV technology for the region. The Japanese manufacturer returns with a completely new series of security cameras that are designed to provide superior image quality, reliability, and advanced features, ensuring optimal performance in diverse applications. Panasonic’s new range of

NEWS DESK

Panasonic Announces New 4K Integrated PTZ Camera

News Desk 18/07/2024

Panasonic Marketing Middle East & Africa (PMMAF) has announced the regional launch of its newest 4K PTZ Camera.  Boosting the brand’s robust line-up of 4K integrated cameras is the AW-UE30 with 20x Optical Zoom and 74.1° wide-angle lens.  With a compact design and built-in auto tracking feature, the AW-UE30 also supports easy and efficient operation […]

NEWS DESK

Panasonic Opens IAQ Experience Zone Center In Dubai

News Desk 16/07/2024

Panasonic Electric Works Middle East & Africa (PEWMEA), a division of Panasonic Marketing Middle East and Africa FZE (PMMAF), has announced the opening of its Innovative Customer IAQ Experience Zone Center in Dubai.  Launched in partnership with Al Futtaim Panatech and in collaboration with Rising Sun Electricals Trading LLC, the new technology hub features an

Business Interviews

Panasonic Has The Middle East And Africa Firmly In Its Sights

Arnold Pinto 29/06/2024

As Region Offers Growth Potential Panasonic Marketing Middle East and Africa (PMAAF) is strategically positioned to leverage the Japanese conglomerate’s 106-year-old legacy while embracing innovation and market diversification in the region. In an exclusive interview with ‘Middle East News 247’, Hiroyuki Shibutani, CEO of Dubai-headquartered PMAAF, details how the

NEWS DESK

Panasonic Rolls Out Its Digital Service App in Kuwait, Offers Three Months Additional Warranty upon Product Registration

News Desk 25/06/2024

Panasonic, the global consumer electronics leader, has announced the availability of its SMART CARE App – a digital platform for service and warranty support in Kuwait, making it easier to request service and claim warranty for its customers across the country. The first brand in the region to come up with a digital warranty system, […]

Business Corporate

Panasonic Reveals Ambitious Agenda At 2024 Convention

Arnold Pinto 30/05/2024

Middle East And Africa Region In Focus Panasonic–the Japanese conglomerate that caters to a wide variety of customers’ needs–is committed to innovation excellence, sustainability, customer-centric service, localisation, and Japanese tradition as the 106-year-old company continues to consolidate its position as a global leader, primarily in the consumer electronics and home

NEWS DESK

Panasonic Announces FY24 Business Strategy For Sustained Growth in Middle East and Africa

News Desk 29/05/2024

Panasonic Marketing Middle East & Africa (PMMAF) today revealed that it is all geared up for another year of exceptional growth and expansion, building on an impressive business performance in 2023.  The company unveiled its action plan for the new fiscal year highlighting targeted investments to expand market presence through strategic partnerships, product